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re: The Rolex business model is dumb
Posted on 8/25/26 at 8:52 pm to flyingtexastiger
Posted on 8/25/26 at 8:52 pm to flyingtexastiger
quote:
Must be why they are losing money hand over fist!
They publish their Financials?
2
Posted on 8/25/26 at 9:06 pm to DownshiftAndFloorIt
quote:
They publish their Financials?
They absolutely do not
Posted on 8/25/26 at 9:10 pm to DownshiftAndFloorIt
Think it was a sarcastic post. Rolex owns a pretty big share of the luxury watch market, really don't think they care about losing a few casuals in order to maintain brand image.
Posted on 8/25/26 at 9:13 pm to pickle311
I've been on the wait list for 3.5 years. It is what it is.
Posted on 8/25/26 at 9:19 pm to Broke
quote:
DeBeers pulled this shite and got is arse handed to it by lab created diamonds
I’d love to see their total sales in 2015 vs 2026.
I know 4 people that bought engagement rings I. The last 4 years. All 4 bought lab created diamonds and was open about it with their future wives. Anything else is foolish.
Posted on 8/25/26 at 10:46 pm to Clames
quote:
Think it was a sarcastic post. Rolex owns a pretty big share of the luxury watch market, really don't think they care about losing a few casuals in order to maintain brand image.
According to Morgan Stanley, which does the most comprehensive and best-sourced yearly Swiss watch report, they still own the segment. Their estimated 2025 turnover was over $12.5 Billion. The second on the list was Cartier at $ 4.35 billion; third was Omega at $3.25 billion.
They sell more watches than any of the mid-tier or higher brands; Swatch (the brand, not the group), Tissot, and Longines (China loves them) sell more units but they are a tier or 2 (in the case of Swatch) lower than Rolex.
Posted on 8/25/26 at 11:07 pm to Jim Rockford
quote:
You meet somebody wearing a JLC Reverso and you can be pretty sure of having an interesting discussion about the finer points of their watch.
??
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