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re: The Rolex business model is dumb

Posted on 8/25/26 at 10:26 am to
Posted by LSUbasketballfan
Member since Jan 2021
779 posts
Posted on 8/25/26 at 10:26 am to
quote:

Rolex LOL A few Seikos and I'm all good.


Over the course of a few years the Seikos will probably be off by 1/10th of a second. How can you live with yourself when that happens?
Posted by BBONDS25
Member since Mar 2008
60327 posts
Posted on 8/25/26 at 10:28 am to
quote:

bought an Omega


Gross.
Posted by Old Character
Member since Jan 2018
1636 posts
Posted on 8/25/26 at 10:45 am to
quote:

Over the course of a few years the Seikos will probably be off by 1/10th of a second.


I’ve got a Seiko that loses 5min every two days…….lol
Posted by Clames
Member since Oct 2010
19996 posts
Posted on 8/25/26 at 10:58 am to
The issue here is that Rolex understands the luxury goods market far better than most of their potential clients. What they are doing isn't much different than quiet a few other brands that need to leverage exclusivity if they want to stay in business, it's smart business practice even if it butthurts some.
Posted by Stinger_1066
On a golf course
Member since Jul 2021
3760 posts
Posted on 8/25/26 at 11:02 am to
quote:

The Rolex business model is dumb


It seems to have worked well for them for over 100 years, so ...
Posted by Obtuse1
Westside Bodymore Yo
Member since Sep 2016
31216 posts
Posted on 8/25/26 at 11:12 am to
quote:

To the OP, the Omega is a better watch. Own several and a couple of Rolexes that were my dads. Rolexes keep shitty time and require a lot of maintainence. Last cleaning and oiling was like $1100.


I have avoided this thread like a visually diseased hooker because I am not interested in typing for an hour straight, but this one brought me off the bench. The bold portion from an objective/statistical POV is total bullshite.

Calling a watch service a cleaning and oiling is a bit disingenuous; it is a fairly complicated process. The Rolex RSC does charge about $1k, give or take for a service of a 3135/3235 based watch in a SS case, and other watches can be more or less. There are plenty of independent watchmakers that charge less and do a great job; it is similar to car service. However, I would point out you didn't include what Omega charges for service on an 8XXX movement watch. It will run you $800, so it is a little cheaper, but the service interval is shorter. There are far fewer watchmakers that will service the modern Omega movements so the cheaper options are harder to find. I am an amateur watchmaker (pic of my bench below), and I won't touch my modern Omega movements because of the finicky oiling parameters for their coaxial movements.

I do love my Omega watches, and I love their movements, but I would never argue that my Rolex movements don't keep better time or take less maintenance because that would just be silly.





Must resist diving deeper into this thread; I got shite to do.
Posted by Clames
Member since Oct 2010
19996 posts
Posted on 8/25/26 at 11:38 am to
quote:

It seems to have worked well for them for over 100 years, so


Rolex had to pivot to survive the Quartz Revolution in watchmaking. Until about 50 years ago, they were basically tool watches, back when every watch was mechanical and Rolex was making the watches people went to when they wanted reliability and accuracy. Omega back then were also no-nonsense functional watches, something that a working man could buy for much the same reasons. Rolex has the reputation of being the watchmaker's watch, they are built to be serviceable and the quality of workmanship is pretty much guaranteed. I have my grandfather's Omega and my father's Rolex, and my own collection of Seiko, Orient, Hamilton, Citizen, Casio, Movado, Shinola, and several others. My dad always wore a Seiko chronograph as his daily watch (he loved the Blue Angels and Thunderbirds which I am pretty sure influenced his purchase of that particular Datejust in 1999) and almost never wore his Rolex until shortly before retiring, then it became almost exclusively his daily wear. It's now become my near daily watch except for when my Seiko 5 beater is appropriate.

This post was edited on 8/25/26 at 11:43 am
Posted by pickle311
Liberty Hill TX
Member since Sep 2008
1389 posts
Posted on 8/25/26 at 12:28 pm to
quote:

Congrats on your new Seamaster. Did you get the diver and what color dial?


Thanks, yes I got the diver in summer blue
Posted by N2cars
Member since Feb 2008
40407 posts
Posted on 8/25/26 at 12:34 pm to
Ferrari.



Porsche is starting to play that game as well.
Posted by USEyourCURDS
Member since Apr 2016
12982 posts
Posted on 8/25/26 at 12:36 pm to
are you local to BR?
Posted by USEyourCURDS
Member since Apr 2016
12982 posts
Posted on 8/25/26 at 12:37 pm to
That Omega is awesome
Posted by Dragula
Laguna Seca
Member since Jun 2020
6991 posts
Posted on 8/25/26 at 12:46 pm to
quote:

To the OP, the Omega is a better watch.



Rolex > *
Posted by Old Character
Member since Jan 2018
1636 posts
Posted on 8/25/26 at 12:49 pm to
quote:

got the diver in summer blue


Almost pulled the trigger on that a couple months ago in Orlando. Love it
This post was edited on 8/25/26 at 12:50 pm
Posted by pickle311
Liberty Hill TX
Member since Sep 2008
1389 posts
Posted on 8/25/26 at 12:54 pm to
quote:

If they would have had the one you wanted in stock then you would not feel this way. So yes confirmed butthurt


Simpleton, they did have it in stock. It was literally on my wrist for about 15 minutes. They probably had one in the safe too, but that’s the Rolex game.

I wouldn’t expect you to understand that though.
Posted by Enadious
formerly B5Lurker City of Central
Member since Aug 2004
18721 posts
Posted on 8/25/26 at 12:56 pm to
What's a watch?
Posted by ghost2most
Member since Mar 2012
8012 posts
Posted on 8/25/26 at 12:58 pm to
I really don't see the point of a watch or at least an expensive one that doesn't do anything but tell the same time you can get from anywhere else.
Posted by Stinger_1066
On a golf course
Member since Jul 2021
3760 posts
Posted on 8/25/26 at 12:59 pm to
quote:

I have avoided this thread like a visually diseased hooker because I am not interested in typing for an hour straight, but this one brought me off the bench.


The summer between my junior and senior years of college (1981) I worked a construction job with a guy who was about to leave Oklahoma for Switzerland where he was going to be trained on how to maintain and repair Rolex watches. He said there was good money in it. I don't doubt it. I wish I would have stayed in communication with him to find out how it worked out for him.

Posted by Stinger_1066
On a golf course
Member since Jul 2021
3760 posts
Posted on 8/25/26 at 1:01 pm to
quote:


What's a watch?


Exactly. I'm 66 and haven't worn one since I was 25, which is about the time when pagers first became ubiquitous. I figured that if I needed to know what time it was, I could just look at my pager.

Posted by Obtuse1
Westside Bodymore Yo
Member since Sep 2016
31216 posts
Posted on 8/25/26 at 1:04 pm to
quote:


are you local to BR?


The short answer is no. That question could have been asked for a number of reasons, but I should be clear I don't work on anyone's watches but my own. No friends or family and after one incident 7 years back, not even my wife's watches unless it is something super simple like bracelet adjustments etc.

If you are asking if you are interested in getting into watchmaking I am glad to discuss that.
Posted by RoyalWe
Louisiana
Member since Mar 2018
5345 posts
Posted on 8/25/26 at 1:09 pm to
quote:

It seems to have worked well for them for over 100 years, so ...
The OP is referring to their new business model of being jackasses to potential customers. This is not how they built their brand.
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