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CLEVELAND GUARDIANS STRUGGLING TO ATTRACT FANS, RATINGS AFTER NAME CHANGE

Posted on 8/1/22 at 12:21 pm
Posted by LSUDVM1999
North Carolina
Member since Aug 2010
2474 posts
Posted on 8/1/22 at 12:21 pm
Didn't mean to shout the title but that's how it pasted.

LINK

quote:

As a result of years of pressure from activist groups, several years ago, the Cleveland baseball franchise announced they would soon be changing the team’s name.

Naturally, the team prominently declared its commitment to the correct motivations, suggesting that unity and “community” explained their decision

Well, if the numbers are to be believed, it’s possible that fans might not have taken kindly to the rebranding efforts.

Local TV ratings for the newly christened Guardians have dropped dramatically, with one report placing the number at -30%.

That’s the third biggest decline of any team in the league, with only the moribund Oakland Athletics and rapidly fading San Francisco Giants reporting worse numbers.

MLB ratings overall have been generally flat, with even the Baltimore Orioles seeing a slight increase to this point in the season.

The Guardians however, have seen their numbers fall precipitously.

It’s not just ratings; in person attendance is down significantly from previous years as well.

In 2019, the last fully pre-pandemic season, the team averaged 21,465 fans per game.

This year, so far, average attendance has fallen to 15,025.

It might be tempting to blame the low numbers on poor results this season, but the Guardians are currently 2nd in the American League Central, only two games behind the first place Minnesota Twins.


This post was edited on 8/1/22 at 12:22 pm
Posted by jdd48
Baton Rouge
Member since Jan 2012
23790 posts
Posted on 8/1/22 at 12:22 pm to


You don't say? And now they're likely just gonna throw their hands up as if it's some big mystery as to why. Just like with the NFL... they swore up and down that the anthem kneeling & flag disrespect had absolutely nothing to do with revenues and viewership being way down when it was abundantly clear that was the entire cause.
This post was edited on 8/1/22 at 12:41 pm
Posted by NineLineBind
LA....no, the other one
Member since May 2020
8631 posts
Posted on 8/1/22 at 12:22 pm to
Something something woke broke.
Posted by RobertFootball
SC
Member since Mar 2021
2635 posts
Posted on 8/1/22 at 12:23 pm to
It’s a dumbass name just like Washington Commanders.
Posted by VADawg
Wherever
Member since Nov 2011
48426 posts
Posted on 8/1/22 at 12:23 pm to
They've always struggled to draw fans for some reason even though they are a wildly popular team in the region. Playing in front of empty-ish stadiums is nothing new for them. However, I do still have several friends in that area and they have all stated that the name change has definitely had an impact, and not for the better.

The Dolans and Dan Snyder deserve all of this for caving to the pressure of their corporate sponsors who were only looking out for their ESG scores.
Posted by goofball
Member since Mar 2015
17353 posts
Posted on 8/1/22 at 12:23 pm to
LOL Cleveland
Posted by kingbob
Sorrento, LA
Member since Nov 2010
70529 posts
Posted on 8/1/22 at 12:23 pm to
People don’t like it when you rename long standing institutions and try to change the identity of something which is part of the fabric of their community? Whodathunkit!?
Posted by UncleFestersLegs
Member since Nov 2010
16880 posts
Posted on 8/1/22 at 12:25 pm to
Guardians is worse but Commanders is pretty terrible as well.
Posted by Indefatigable
Member since Jan 2019
37353 posts
Posted on 8/1/22 at 12:25 pm to
Cleveland hasn't had good MLB attendance in years, even during their recent stretches of success. They are always in the bottom third of the league.
Posted by CleverUserName
Member since Oct 2016
17490 posts
Posted on 8/1/22 at 12:25 pm to
I heard “Cleveland Guardians” the other day on a commercial and thought it a was a soccer team.

I had to be reminded there was no more “Cleveland Indians”
Posted by VoxDawg
Glory, Glory
Member since Sep 2012
77717 posts
Posted on 8/1/22 at 12:26 pm to
frick 'em. Let them go bankrupt.
Posted by NineLineBind
LA....no, the other one
Member since May 2020
8631 posts
Posted on 8/1/22 at 12:26 pm to
They’re one game back currently.

Posted by Bob Sacamano
Houston, TX
Member since Oct 2008
5294 posts
Posted on 8/1/22 at 12:28 pm to
Will be interesting to see if the Commanders have a similar result.
Posted by Stuttgart Tiger
Branson, MO
Member since Jan 2006
15523 posts
Posted on 8/1/22 at 12:29 pm to
Indians fans are probably just watching Major League and Major League II so they can relive the good ole days!
Posted by idlewatcher
Planet Arium
Member since Jan 2012
97024 posts
Posted on 8/1/22 at 12:31 pm to
They are 2nd in the AL too
Posted by Quidam65
Q Continuum
Member since Jun 2010
20515 posts
Posted on 8/1/22 at 12:31 pm to
It also didn't help that they've dumped a lot of their top players for next to nothing. I just wish the Texas Rangers would be that competitive (we spend $500M on two players and have problems beating Oakland).
Posted by Bestbank Tiger
Premium Member
Member since Jan 2005
80916 posts
Posted on 8/1/22 at 12:31 pm to
If they were going to change it they should have gone with Spiders. Cool name and actual historic precedent.

Otherwise stick with Indians in spite of the losing tradition.
Posted by Indefatigable
Member since Jan 2019
37353 posts
Posted on 8/1/22 at 12:32 pm to
quote:

They’re one game back currently.

My comment--in this thread about attendance--was a referencing attendance rankings, not AL Central standings.
This post was edited on 8/1/22 at 12:32 pm
Posted by Plx1776
Member since Oct 2017
18634 posts
Posted on 8/1/22 at 12:32 pm to
Just retarded. Baseball is already a dying sport. I don't know a single damn person irl who watches baseball.

Surely the MLB is also aware that their sport is dying. Surely Cleveland was aware the sport is dying. So their idea to fix their dying sport is to wipe their asses on the few people who actually watch baseball games... in order to go woke and satisfy the people who have never watched baseball and will never watch baseball.


Posted by Y.A. Tittle
Member since Sep 2003
110964 posts
Posted on 8/1/22 at 12:32 pm to
What the frick's a Guardian?
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