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Why does Burger King call themselves BK in their commercials?

Posted on 6/21/23 at 7:39 pm
Posted by cbree88
South Louisiana
Member since Feb 2010
10457 posts
Posted on 6/21/23 at 7:39 pm
I don’t think I’ve ever heard anyone call them BK in real life. It sounds pretty dumb.

Any of you ever actually say you’re going to BK?
Posted by WestCoastAg
Member since Oct 2012
150088 posts
Posted on 6/21/23 at 7:40 pm to
because you can have it your way?
Posted by RummelTiger
Official TD Sauces Club Member
Member since Aug 2004
93579 posts
Posted on 6/21/23 at 7:40 pm to
Christ...

The shite some of you people get so upset about, that you then have to let the rest of us poor souls into the dark recesses of your minds, is staggering.
Posted by SixthAndBarone
Member since Jan 2019
11130 posts
Posted on 6/21/23 at 7:40 pm to
Why does Kentucky fried chicken call itself KFC?
Posted by Bjorn Cyborg
Member since Sep 2016
35474 posts
Posted on 6/21/23 at 7:40 pm to
Do you even BK Lounge, bro?
Posted by FLTech
he/won
Member since Sep 2017
28115 posts
Posted on 6/21/23 at 7:42 pm to
Well they did this because they wanted to get rid of the word “Fried” in their logo and marketing - Fried food = Unhealthy

As for BK - I would actually kind of like it IF it meant all of their stores were remodeled and cleaned and IF their customer service was on par with Chick Fil-a
Posted by Capital Cajun
Over Yonder
Member since Aug 2007
5616 posts
Posted on 6/21/23 at 7:44 pm to
Because it rhymes with way.
Posted by SidetrackSilvera
Member since Nov 2012
2811 posts
Posted on 6/21/23 at 7:45 pm to
It’s a cross-promotion with British Knights and the Rolling 60’s Crips.
Posted by HoboDickCheese
The overpass
Member since Sep 2020
14198 posts
Posted on 6/21/23 at 7:46 pm to
Junior, Double, Triple Whopper
Flame-grilled taste with perfect toppers
Posted by northshorebamaman
Mackinac Island
Member since Jul 2009
38298 posts
Posted on 6/21/23 at 7:50 pm to
quote:

I would actually kind of like it IF it meant all of their stores were remodeled and cleaned and IF their customer service was on par with Chick Fil-a

That and if the food was different they might be onto something.
Posted by TulaneUVA
Member since Jun 2005
26226 posts
Posted on 6/21/23 at 7:51 pm to
quote:

BK Lounge, bro?


Exactly
Posted by OWLFAN86
Erotic Novelist
Member since Jun 2004
196389 posts
Posted on 6/21/23 at 7:51 pm to
quote:

The shite some of you people get so upset about, that you then have to let the rest of us poor souls into the dark recesses of your minds, is staggering.

The OT owes a great deal to the dark recesses of my mind
Posted by Froman
Baton Rouge
Member since Jun 2007
38900 posts
Posted on 6/21/23 at 7:51 pm to
quote:

The shite some of you people get so upset about, that you then have to let the rest of us poor souls into the dark recesses of your minds, is staggering.


Preach
Posted by Cheese Grits
Wherever I lay my hat is my home
Member since Apr 2012
62077 posts
Posted on 6/21/23 at 7:51 pm to
quote:

Why does Burger King call themselves BK in their commercials?


Modern corporate stooges that know how to kill the golden goose?

Burger King had the best burgers, Burger Queen had the best fries


Posted by WillieD
Lafayette/BR
Member since Apr 2014
3211 posts
Posted on 6/21/23 at 7:51 pm to
Bringing back their old logo is a good idea
Posted by Tvilletiger
PVB
Member since Oct 2015
5990 posts
Posted on 6/21/23 at 7:52 pm to
The word Burger triggers some.
Posted by Kcrad
Diamondhead
Member since Nov 2010
66884 posts
Posted on 6/21/23 at 7:52 pm to
quote:

Why does Burger King call themselves BK in their commercials?
How exactly does a posi-trac rear-end on a Plymouth work? It just does.
Posted by deltaland
Member since Mar 2011
102522 posts
Posted on 6/21/23 at 7:52 pm to
I never understood the dislike for BK

Whopper is a legit decent fast food burger. I will admit the rest of their food isn’t great but the burgers are solid.

BK here is always quick and food is hot when I get it which is more than I can say about our Wendy’s, Hardee’s and McDonald’s
Posted by mjthe
Virginia
Member since Oct 2020
6870 posts
Posted on 6/21/23 at 7:54 pm to
Probably because all of the fast food restaurants were better 20 years ago
Posted by tss22h8
30.4 N 90.9 W
Member since Jan 2007
18793 posts
Posted on 6/21/23 at 7:56 pm to
quote:

Why does Kentucky fried chicken call itself KFC?
Or United Parcel Service calling itself UPS? Or Federal Express calling itself FedEx?
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