Started By
Message

re: Why do businesses intentionally piss off half their consumer base?

Posted on 6/3/19 at 10:34 am to
Posted by Centinel
Idaho
Member since Sep 2016
46668 posts
Posted on 6/3/19 at 10:34 am to
quote:

I find it so pitiful when things like this actually upset people.

You must not have real things to worry about in life.


You just described the entire SJW movement and the resultant backlash.

We live in the safest, wealthiest, most productive civilization in the history of the species. You have to live an incredibly pampered life to worry about shite like "cultural appropriation" or "trans-rights" or get outraged by the people pushing the nonsense.

You think your average baw in rural India or China gives a flying frick about any of it? Hell no. He's too busy finding enough food to eat for him and his family. I don't see any SJW nonsense coming out of Venezuela right now either.



Posted by barry
Location, Location, Location
Member since Aug 2006
51421 posts
Posted on 6/3/19 at 10:35 am to
quote:

Why do businesses intentionally piss off half their consumer base?


beacuse while half may be conservatives, only a fraction of a percent give a frick what their commericials look like.
Posted by Crayon Smeller
Member since Apr 2019
124 posts
Posted on 6/3/19 at 10:35 am to
I don't shave so therefor I dont care

If a company's dumb, liberal POV offends you, move on to the next company... Don't stoop to their level
Posted by Langland
Trumplandia
Member since Apr 2014
15382 posts
Posted on 6/3/19 at 10:36 am to
Because they suck at real persuasion, so they insult instead to get your attention. Gillette is a supporter of mental disease.
This post was edited on 6/3/19 at 10:37 am
Posted by 1BamaRTR
In Your Head Blvd
Member since Apr 2015
24878 posts
Posted on 6/3/19 at 10:36 am to
But they’re not pissing off a large part of their base because the vast majority of people don’t care enough to boycott.
This post was edited on 6/3/19 at 10:38 am
Posted by JudgeHolden
Gila River
Member since Jan 2008
18566 posts
Posted on 6/3/19 at 10:41 am to
Because of consumer life span.

The pissed off 65 year old will buy razors for ten more years.

The enlightened millennial who know has a good association with Gillette, will be buying them for fifty years.

Which share of that market do you want?
Posted by Crayon Smeller
Member since Apr 2019
124 posts
Posted on 6/3/19 at 10:42 am to
quote:

But they’re not pissing off a large part of their base because the vast majority of people don’t care enough to boycott.



Reasonable people don't boycott, only snowflakes
Posted by DevilDagNS
Member since Dec 2017
3017 posts
Posted on 6/3/19 at 11:06 am to
Its the Kaepernick test. Your ability to say stupid shite must be outweighed by the value of your product.
Posted by kciDAtaE
Member since Apr 2017
17789 posts
Posted on 6/3/19 at 11:12 am to
quote:

So why cater to only 50% of the population?


Because only 50% of the population is their target audience - men

Posted by CaptainPanic
18.44311,-64.764021
Member since Sep 2011
25582 posts
Posted on 6/3/19 at 11:30 am to
If you have a problem with the Gillette commercial, you have many more problems internally.
Posted by LSUFanHouston
NOLA
Member since Jul 2009
41617 posts
Posted on 6/3/19 at 11:57 am to
When I need to buy an item, I don't go and check and see what political leanings are mentioned in their commercials. I just go buy the damn item.

The vast majority of people feel the same way.

I'm glad Kapernick isn't playing in the NFL. Yet when I get home tonight and change to go to the gym, I'll put on my Nike shoes.
Posted by LSUFanHouston
NOLA
Member since Jul 2009
41617 posts
Posted on 6/3/19 at 12:00 pm to
quote:

The NFL decided to allow players to not stand for the National Anthem.


And after a year, no one gives AF. Ratings are fine.

quote:

Dicks decided to stop selling firearms.


Which means they are no longer selling firearms, so their sales are going to be down, cause you know, fewer items being sold.

quote:

Target decided to allow men to use women’s restroom.


Every time I go to Target, lines are in the stores and they seem to be doing fine.
Posted by atxfan
Member since Jul 2004
4231 posts
Posted on 6/3/19 at 12:01 pm to
Because if they are controversial they get more publicity. Any publicity is good publicity.
Posted by slackster
Houston
Member since Mar 2009
91871 posts
Posted on 6/3/19 at 12:27 pm to
quote:

NFL concedes that national anthem protests are hurting business


That wasn't a business decision.

quote:

A year into boycott, Target has lost $15 billion


Target's sales were falling even worse pre "boycott".

quote:

Dick's Sporting Goods admits suffering gun policy backlash as sales slide


I'm not really sure if this is a great example, since it's not directly tied to pissed off consumers, but sure, overhauling their gun policies have hurt.

So one out of 3. Now can we do the numerous examples where there was no material impact despite the outrage?

This post was edited on 6/3/19 at 5:22 pm
Posted by Chucktown_Badger
The banks of the Ashley River
Member since May 2013
37557 posts
Posted on 6/3/19 at 12:32 pm to
quote:

A year into boycott, Target has lost $15 billion


"Organization most people have never heard of announces boycott, reports on self claiming full responsibility for temporary downturn in target company stock price"

Taking credit for something they realistically had no effect on...right out of the Trump handbook.

I'm not even sure what commercial we're talking about here, but some of you are so soft. You get triggered by everything that doesn't support whatever fricked up ideals you may have
This post was edited on 6/3/19 at 12:42 pm
Posted by crazyLSUstudent
391 miles away from Tiger Stadium
Member since Mar 2012
6204 posts
Posted on 6/3/19 at 12:37 pm to
That article is straight out of r/im14andthisisdeep
Posted by ScottFowler
NE Ohio
Member since Sep 2012
4766 posts
Posted on 6/3/19 at 12:38 pm to
Businesses favor the larger markets.

NYC, LA, SF. There's your answer.

This post was edited on 6/3/19 at 1:04 pm
Posted by greenwave
Member since Oct 2011
3879 posts
Posted on 6/3/19 at 12:54 pm to
quote:

Dick's Sporting Goods admits suffering gun policy backlash as sales slide


LOL they quit selling a product and sales slide must be hard for you to understand.

Dicks is going out of business gun or no gun sales cause their prices are obscured.
Posted by Buckeye Jeaux
Member since May 2018
17756 posts
Posted on 6/3/19 at 1:26 pm to
quote:


Deep State has pics of the CEO and a goat?
This post was edited on 6/3/19 at 3:35 pm
Posted by ZappBrannigan
Member since Jun 2015
7692 posts
Posted on 6/3/19 at 4:20 pm to
first pageprev pagePage 3 of 4Next pagelast page

Back to top
logoFollow TigerDroppings for LSU Football News
Follow us on X, Facebook and Instagram to get the latest updates on LSU Football and Recruiting.

FacebookXInstagram