Popeyes Sandwich Strikes a Chord for African-Americans

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But embedded in many of the catchy memes and witty messages is not just an affection for spicy seasoning and crisp breading. There’s also a sentiment that Popeyes has struck a special chord for African-Americans — specifically, that its celebrated sandwich tastes like something that could have come from a black home kitchen.

One Twitter user, @RocBoy_Mel, wrote Sunday that he did not know whose “grandma” made the sandwiches, “but I finally got my hands on one today and I was very impressed.”

In a Facebook post in August, Nadiyah Ali, a nurse from Katy, Texas, compared the sandwich to a rival’s: Chick-fil-A’s version, she wrote, tasted as if it were made “by a white woman named Sarah who grew up around black people.” The Popeyes sandwich, she added, tasted “like it was cooked by an older black lady named Lucille.”