re: Nike's value is up $26.2B since Colin Kaepernick endorsement; coming next: a Kap shoe

I haven't given a shite about an athlete's shoe since like 1993

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I tried to tell folks companies like nike spend untold millions on market research and that everything about this Kaepernick fricker was and is exactly what Nike's target audience wants. They don't give one single shite about the middle aged white male who thinks standing for the pledge at an entertainment event fricking matters. Nike hitched their wagon to Kaepernick (and rightly so) because he sells slave labor shoes and nothing more. There are no principles in all this.

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Nah.

It's not that Nike doesn't care about middle aged white guys, it's that they know most middle aged white guys are apathetic. Same is true for most groups.

All this welfare going to support Nike. Interesting.

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He's not really the only reason their stocks or even sales went up.

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This is no doubt true.

But the fundamental point is that all these MAGA fantasies about Nike going down the shitter haven't materialized and never will.

It was as though the MAGA's of the world believed their view of all this would determine Nike's fate. They were just convinced Nike and their marriage to colin Kaepernick would be the death of them of both. Yet both are richer for it.

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No element of culture harms black wealth accrual more directly than spending patterns. Nielsen, one of the world’s leading market research firms, keeps extensive data on American consumer behavior, broken down demographically. A 2017 Nielsen report found that, compared to white women, black women were 14 percent more likely to own a luxury vehicle, 16 percent more likely to purchase costume jewelry, and 9 percent more likely to purchase fine jewelry. A similar Nielsen report from 2013 found that, while only 62 percent of all Americans owned a smartphone, 71 percent of blacks owned one. Moreover, all of these spending differences were unconditional on wealth and income.

To what extent do poor spending habits explain the persistence of the wealth gap? Economists at the University of Chicago and the University of Pennsylvania asked this question after analyzing 16 years of nationally representative data from the Consumer Expenditure Survey. Consistent with the Nielsen data, they found that blacks with comparable incomes to whites spent 17 percent less on education, and 32 percent more (an extra $2300 per year in 2005 dollars) on ‘visible goods’—defined as cars, jewelry, and clothes. What’s more, “after controlling for visible spending,” they concluded that the “wealth gap between Blacks and Whites, conditional on permanent income, declines by 50 percent.” To be clear, that 50 percent figure doesn’t pertain to the total wealth gap, but to the proportion of the gap that remains after income is taken into account—which was 40 percent. The upshot: the fact that blacks spent more on cars, jewelry, and clothes explained fully 20 percent of the total racial wealth gap.

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LINK

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Good for him, but, still won't be on an nfl team

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He doesn't want to. Playing can only hurt his brand.

The appearance of wanting to play is what makes him so valuable.

I decided awhile back that I won’t be purchasing any more Nike products in the future.

Nothing like a major retail company who profits off the near slave labor of oppressed people to endorse and pay their face of the fight against oppression.

But but but boycott

People buy his stuff for what ???? Lolol. Some people do not have much brains at all. Why support a man that does not want an NFL job and only wants attention? Those same fans should Go support Antonio brown as well. Those two will be standing outside a Walmart greeting people when their whining day is over