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Nike's value is up $26.2B since Colin Kaepernick endorsement; coming next: a Kap shoe

Posted on 11/21/19 at 10:33 am
Posted by saintforlife
Member since Aug 2008
1044 posts
Posted on 11/21/19 at 10:33 am
quote:

Roughly 14 months since Nike signed Colin Kaepernick to a new star-level endorsement deal, the signature shoe that was the centerpiece of the agreement is set to be rolled out in December, shoe industry sources told Yahoo Sports.

The inclusion of a shoe and a Kaepernick branded “Icon” jersey was first reported by Yahoo Sports in 2018, with his footwear rollout speculated to be on track for the 2019 holiday season. Sources told Yahoo Sports this week that Nike is expecting a nationwide release of the shoe early next month as it continues to develop the company’s endorsement strategy around Kaepernick.

LINK

Is this the best example of a boycott failing spectacularly? Boycotts are stupid anyway.
Posted by dawgfan24348
Member since Oct 2011
49218 posts
Posted on 11/21/19 at 10:34 am to
Nike knew what they were doing. The only people actually boycotting were people who never bought Nike in the first place
Posted by HT713
Galations 4:16
Member since Jan 2011
10028 posts
Posted on 11/21/19 at 10:34 am to
the yokels ain't gon like this one. not one bit
Posted by X123F45
Member since Apr 2015
27339 posts
Posted on 11/21/19 at 10:34 am to
quote:

Is this the best example of a boycott failing spectacularly?


It's an example of a company pandering to its customer base who would rather buy shoes than pay for their own food.

This post was edited on 11/21/19 at 10:37 am
Posted by NFLSU
Screwston, Texas
Member since Oct 2014
16626 posts
Posted on 11/21/19 at 10:35 am to
Taking advantage of the unintelligent*

The Democrat way.
Posted by tketaco
Sunnyside, Houston
Member since Jan 2010
19406 posts
Posted on 11/21/19 at 10:35 am to
Football Jerseys are trashy.

Plus, I only wear Brooks Running shoes.
Posted by RogerTheShrubber
Juneau, AK
Member since Jan 2009
259819 posts
Posted on 11/21/19 at 10:36 am to
The brothas are flocking to Nike..
Posted by Brosef Stalin
Member since Dec 2011
39147 posts
Posted on 11/21/19 at 10:36 am to
This should cause an epic melt on the poli board
Posted by upgrayedd
Lifting at Tobin's house
Member since Mar 2013
134837 posts
Posted on 11/21/19 at 10:36 am to
quote:

Is this the best example of a boycott failing spectacularly?

CFA
Posted by arseinclarse
Algiers Purnt
Member since Apr 2007
34405 posts
Posted on 11/21/19 at 10:36 am to
Easy to make profits when you pay kids pennies.

#teamnewbalance
Posted by AUCE05
Member since Dec 2009
42553 posts
Posted on 11/21/19 at 10:37 am to
No. It is a great example of catering to your customers. NASCAR should take notes.
Posted by YouAre8Up
in a house
Member since Mar 2011
12792 posts
Posted on 11/21/19 at 10:37 am to
quote:

It's an example of a company pandering to its customer base who would rather buy shoes than pay for their own food.


Posted by upgrayedd
Lifting at Tobin's house
Member since Mar 2013
134837 posts
Posted on 11/21/19 at 10:38 am to
Posted by JohnnyKilroy
Cajun Navy Vice Admiral
Member since Oct 2012
35280 posts
Posted on 11/21/19 at 10:38 am to
The boomers on here said the opposite was going to happen and that the largest and most successful clothing company in the history of the world was dumb.





lmao.
Posted by RattyBlowfish
Member since Sep 2014
2947 posts
Posted on 11/21/19 at 10:38 am to
Posted by Jack Bauer7
Member since Jun 2012
5026 posts
Posted on 11/21/19 at 10:39 am to
Good for him, but, still won't be on an nfl team
Posted by HT713
Galations 4:16
Member since Jan 2011
10028 posts
Posted on 11/21/19 at 10:39 am to
girls who wear keds frick like it's going outta style

I'm a very very pro-keds person
Posted by Jyrdis
TD Premium Member Level III
Member since Aug 2015
12786 posts
Posted on 11/21/19 at 10:39 am to
quote:

Nike's value is up $26.2B since Colin Kaepernick endorsement


How much of that $26.2B is contributed to Kaepernick and how much of it is attributed to other things?
Posted by WestCoastAg
Member since Oct 2012
145035 posts
Posted on 11/21/19 at 10:40 am to
thank god i only wear new balance cross trainers
Posted by NikolaiJakov
Moscow
Member since Mar 2014
2803 posts
Posted on 11/21/19 at 10:41 am to
quote:


It's an example of a company pandering to its customer base who would rather buy shoes than pay for their own food


The buying power of this exact demographic of people is proof positive that income inequality is bull
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