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Long term outlook for YouTube "stars"?

Posted on 1/2/18 at 5:53 pm
Posted by tiggerthetooth
Big Momma's House
Member since Oct 2010
64717 posts
Posted on 1/2/18 at 5:53 pm
What do you think becomes of these people as they move in to their 30s and 40s? Some of these people make $12.5 million a year doing completely brainless things, and its amazing they can make so much money, but how can they sustain such a thing long term? Obviously it'll last as long as people are willing to watch, but it just seems like a weird profession to participate into your later years of life.

How long until they are replaced by a new batch of youtubers? Especially considering the youtube censorship crackdown.
This post was edited on 1/2/18 at 5:54 pm
Posted by Ed Osteen
Member since Oct 2007
59352 posts
Posted on 1/2/18 at 5:55 pm to
Spend the money wisely
Posted by beerJeep
Louisiana
Member since Nov 2016
39254 posts
Posted on 1/2/18 at 5:55 pm to
Same thing that happens to most washed up athletes... They go broke. They get forgotten. And 5 years later are working as a floor salesman at a department store giving out $10 autographs when someone happens to know who the frick they are
Posted by ThePoo
Work
Member since Jan 2007
61834 posts
Posted on 1/2/18 at 5:55 pm to
How long does it have to last when you pull in 12.5 mill a year?
This post was edited on 1/2/18 at 5:56 pm
Posted by McCaigBro69
TigerDroppings Premium Member
Member since Oct 2014
45352 posts
Posted on 1/2/18 at 5:56 pm to
quote:

What do you think becomes of these people as they move in to their 30s and 40s?


They retire.
Posted by Brosef Stalin
Member since Dec 2011
42624 posts
Posted on 1/2/18 at 5:58 pm to
They are successful content creators. TV and movie studios would hire them. They could also host or star in stupid reality shows.
Posted by el Gaucho
He/They
Member since Dec 2010
60201 posts
Posted on 1/2/18 at 6:00 pm to
They become the dj pauly d's of the world and play bogies on a Tuesday
Posted by foshizzle
Washington DC metro
Member since Mar 2008
40599 posts
Posted on 1/2/18 at 6:01 pm to
If you make $12.5 million in one year and don't blow it all on stupid stuff, you don't need to sustain it long term.
Posted by ItNeverRains
Offugeaux
Member since Oct 2007
28166 posts
Posted on 1/2/18 at 6:01 pm to
Based on their success someone will always be willing to throw $ at them to see if they can catch fire in a bottle again.
This post was edited on 1/2/18 at 6:02 pm
Posted by tiggerthetooth
Big Momma's House
Member since Oct 2010
64717 posts
Posted on 1/2/18 at 6:02 pm to
quote:

If you make $12.5 million in one year and don't blow it all on stupid stuff, you don't need to sustain it long term.


I wasn't talking financially, but I'm pretty sure there's a lot of stupid spending going on if I had to guess.
Posted by PortHudsonPlaya
Houston
Member since Jul 2017
3170 posts
Posted on 1/2/18 at 6:03 pm to
Yea, I'd much rather work my whole life at a desk, grinding it out on my leather arse, just to build up my 401K to a fraction of that only to be a washed up ballsack too old to really enjoy it.

Stop hating....
Posted by JohnnyKilroy
Cajun Navy Vice Admiral
Member since Oct 2012
41927 posts
Posted on 1/2/18 at 6:05 pm to
The bigger stars will move on to other platforms/mediums as they get bigger and have more "mainstream" appeal.
Posted by el Gaucho
He/They
Member since Dec 2010
60201 posts
Posted on 1/2/18 at 6:07 pm to
quote:

Yea, I'd much rather work my whole life at a desk, grinding it out on my leather arse, just to build up my 401K to a fraction of that only to be a washed up ballsack too old to really enjoy it.

There's this grey area between being an overpaid YouTube pussy and a broke desk job pussy that some of us traverse

It's called welding
Posted by SCLSUMuddogs
Baton Rouge
Member since Feb 2010
8600 posts
Posted on 1/2/18 at 6:08 pm to
I think that Logan Paul kid is about to be assassinated by the yakuza
Posted by lynxcat
Member since Jan 2008
25338 posts
Posted on 1/2/18 at 6:10 pm to
quote:

Long term outlook for YouTube "stars"?



I expect that the majority will flame out over the longer term. However, a few of them will use their fanbases to move into the music or movie industries. You have a number of the big Vine and YouTube stars that have started getting into it a bit. You may also have a couple that become movie directors if they have impressive filming capabilities.

It's doubtful that many can shift their content from aimless, stupid daily shite to more substantial topics as they age. The fanbases won't shift instantly and the content is literally "what have you done for me daily" in terms of immediacy.

Those who make millions should be able to ride off into the sunset with retirement but I doubt they will. Once you get a taste of stardom, I have to imagine it is tough to go back to being an average person.

quote:

How long until they are replaced by a new batch of youtubers?


There aren't really "batches" of stars that emerge...they basically slowly grow and/or have a break through moment (one viral video) or a collaboration (video with someone with millions of subscribers) that hockey sticks their growth and makes them relevant.

The part that I find interesting is that views =/= monetary gain which is why the YouTube stars that have millions of kids as viewers have to push their side businesses so hard (e.g., merch). Someone who gets 100k views on a video about mortgage applications is going to make way more than someone getting a million views by jumping into a pool. The ad revenue model algorithm favors demographics where purchases have substance and each impression is someone with means to make the purchase.

The perfect balance IMO are the people who do travel vlogs - they get to live on the road, going anywhere in the world and get to do it for "free" through their YouTube communities. They are also doing activities that are a big enough ticket (e.g., airfare, hotels, excursions, photography [recording memories]) that they can get good financial returns without needing millions of views.

Guys like the Vagabrothers are legit - and a great source of information. Here is a VR video on Machu Picchu they posted this month: LINK

My $0.02.
This post was edited on 1/2/18 at 6:15 pm
Posted by Brosef Stalin
Member since Dec 2011
42624 posts
Posted on 1/2/18 at 6:22 pm to
quote:

The part that I find interesting is that views =/= monetary gain which is why the YouTube stars that have millions of kids as viewers have to push their side businesses so hard (e.g., merch).

Most of them use patreon as their main income source. They can also do the convention circuit and sign autographs and take pics with fans for extra money.
Posted by tiggerthetooth
Big Momma's House
Member since Oct 2010
64717 posts
Posted on 1/2/18 at 6:26 pm to
quote:


Stop hating....


Please point out where I've been hating at all? Thanks.
Posted by Winston Cup
Dallas Cowboys Fan
Member since May 2016
66987 posts
Posted on 1/2/18 at 6:38 pm to
quote:

What do you think becomes of these people as they move in to their 30s and 40s?

They become contestants on shows like the bachelor
Posted by Prosecuted Collins
The Farm
Member since Sep 2003
7364 posts
Posted on 1/2/18 at 6:42 pm to
Dan TDM had a sold out tour across the US in 2017. A lot of cheddar in that game.
Posted by Upperdecker
St. George, LA
Member since Nov 2014
33916 posts
Posted on 1/2/18 at 6:53 pm to
If they aren’t complete idiots, they can save part of their earnings and put it into long term investments and live off the investment earnings for the rest of their lives easily
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