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6 Reasons Billy Eichner’s ‘Bros’ Was A Box Office Disaster • Forbes' Scott Mendelson
Posted on 10/4/22 at 10:23 am
Posted on 10/4/22 at 10:23 am
Because we were down to two Bros threads on the front page.
Forbes.com
• Theatrical live-action comedies have struggled for years.
• Bros lacked bankable movie stars.
• Marketing and publicity sold importance over entertainment.
• The film should have opened in August.
• It was ‘just’ the first mainstream gay theatrical rom-com.
• Diversity is an added value element, but it can’t be the whole pitch.
Forbes.com
• Theatrical live-action comedies have struggled for years.
• Bros lacked bankable movie stars.
• Marketing and publicity sold importance over entertainment.
• The film should have opened in August.
• It was ‘just’ the first mainstream gay theatrical rom-com.
• Diversity is an added value element, but it can’t be the whole pitch.
Posted on 10/4/22 at 10:24 am to Fewer Kilometers
Add to the list: People don't like Billy Eichner.
Posted on 10/4/22 at 10:34 am to Fewer Kilometers
quote:
Diversity is an added value element,
They keep preaching this bullshite.
Maybe, just maybe, that isn’t the case.
Posted on 10/4/22 at 10:35 am to Fewer Kilometers
Could have just said:
"It has the gay."
"It has the gay."
Posted on 10/4/22 at 10:37 am to Fewer Kilometers
Reason 7: a movie that appeals to 5% of the population ain’t going to make money. When you can’t get that 5% to the theater, you’re doomed.
By the math, less than 1% of the country went to see the movie this weekend. Woman King in its third week and Don’t Worry Darling in its second week both made more.
By the math, less than 1% of the country went to see the movie this weekend. Woman King in its third week and Don’t Worry Darling in its second week both made more.
Posted on 10/4/22 at 10:38 am to Fewer Kilometers
Special interest movie
By special interest people
For special interest people
And they wonder why most people dont care
Hell, I didnt even know about the thing till I heard a bunch of people crying about it
By special interest people
For special interest people
And they wonder why most people dont care
Hell, I didnt even know about the thing till I heard a bunch of people crying about it
Posted on 10/4/22 at 10:40 am to Styxion
quote:
People don't like Billy Eichner
This. It's an Apatow film and I'm a fan of his work and may have given it a chance had another actor been cast.
I'm a huge Parks and Rec's fan and his character was annoying as hell. Billy on the street is annoying, too. The guy hasn't been in anything that anyone has liked.
I don't know many gay male actors but maybe Dan Levy would've been a better choice.
Posted on 10/4/22 at 10:42 am to 3nOut
quote:
Reason 7: a movie that appeals to 5% of the population ain’t going to make money. When you can’t get that 5% to the theater, you’re doomed.
I mean, Asians make up roughly the same percentage as gay people, and Crazy Rich Asians killed it at the box office. How about you make a good movie and not a lecture?
Posted on 10/4/22 at 10:42 am to Fewer Kilometers
• Theatrical live-action comedies have struggled for years.- True
• Bros lacked bankable movie stars. -True
• Marketing and publicity sold importance over entertainment. -True
• The film should have opened in August. -idk
• It was ‘just’ the first mainstream gay theatrical rom-com. -By definition, a gay rom-com is outside of the mainstream
• Diversity is an added value element, but it can’t be the whole pitch. -Diversity rarely adds value. Diversity as a political and social agenda is a formula for failure.
It failed because it's a movie nobody asked for, starring unlikeable people, preaching a message no one wants to hear.
• Bros lacked bankable movie stars. -True
• Marketing and publicity sold importance over entertainment. -True
• The film should have opened in August. -idk
• It was ‘just’ the first mainstream gay theatrical rom-com. -By definition, a gay rom-com is outside of the mainstream
• Diversity is an added value element, but it can’t be the whole pitch. -Diversity rarely adds value. Diversity as a political and social agenda is a formula for failure.
It failed because it's a movie nobody asked for, starring unlikeable people, preaching a message no one wants to hear.
This post was edited on 10/4/22 at 10:44 am
Posted on 10/4/22 at 10:45 am to HuskyPanda
quote:
This. It's an Apatow film and I'm a fan of his work and may have given it a chance had another actor been cast.
I'm a huge Parks and Rec's fan and his character was annoying as hell. Billy on the street is annoying, too. The guy hasn't been in anything that anyone has liked.
Yeah, I didn’t even really know who Billy Eichner was outside of being in Parks and Rec, but just comes across as a major douche from this one clip alone: Twitter
quote:
I don't know many gay male actors but maybe Dan Levy would've been a better choice.
Yeah, people like Dan Levy. I bet in the least it probably would have grossed another two million if Dan Levy were instead the star. I don’t know anyone who really likes Billy Eichner.
Posted on 10/4/22 at 10:46 am to Fewer Kilometers
I don’t believe anyone involved with the production is surprised, at all, rather it gives them more publicity and attention to keep talking about how surprised they are and of course either blame shift (it wasn’t bc of disdain for in your face gay entertainment) or blame overtly (it was because of homophobia and that’s so wrong).
Posted on 10/4/22 at 10:49 am to Fewer Kilometers
It's more simple than the Forbes analysis. People publicly are forced to project "tolerance" and "Diversity" but when people can display their true sentiments and not be publicly out the truth comes out.
In a nutshell:
In a nutshell:
This post was edited on 10/4/22 at 10:50 am
Posted on 10/4/22 at 10:52 am to Styxion
quote:
Add to the list: People don't like Billy Eichner.
Most people have no idea who he is. His arrogance is freaking hilarious
Posted on 10/4/22 at 10:53 am to Fewer Kilometers
Simple fact is, most people enjoy comedies/romantic comedies because either (a) they have experienced some type of similar event and can laugh about it, or (b) they can laugh that there are, albeit fictional characters, people out there who are worse off they are. Common among both of those categories is there will be characters that either (1) we want to bang or (2) we can enjoy hating.
The problem with "Bros" and all of the other "Take our virtue signaling wokeness and like it" movies is that too many of the population/viewer ship (a) can't relate to being gay and (b) can't enjoy hating any of the characters because if we do, we'll be labeled and canceled.
Additionally, the potential women viewers can't fantasize about banging the gay dudes and the straight guys certainly aren't going to fantasize about it. As much as that LGBQ+ community wants us too, straight dudes have no interest in seeing/fantasizing/enjoying the concept of two dudes courting each other. THAT is not homophobic. It simply is, what it is.
Want me to go see your gay movies? 1: make it entertaining. 2: don't make it about "being gay" 3: see number 1.
The problem with "Bros" and all of the other "Take our virtue signaling wokeness and like it" movies is that too many of the population/viewer ship (a) can't relate to being gay and (b) can't enjoy hating any of the characters because if we do, we'll be labeled and canceled.
Additionally, the potential women viewers can't fantasize about banging the gay dudes and the straight guys certainly aren't going to fantasize about it. As much as that LGBQ+ community wants us too, straight dudes have no interest in seeing/fantasizing/enjoying the concept of two dudes courting each other. THAT is not homophobic. It simply is, what it is.
Want me to go see your gay movies? 1: make it entertaining. 2: don't make it about "being gay" 3: see number 1.
Posted on 10/4/22 at 10:54 am to Fewer Kilometers
Here's the main and only one
Posted on 10/4/22 at 10:57 am to Fewer Kilometers
Billy Eichner said he didnt want republicans to go see his movie. They listened.
Then there is this...
Then there is this...
Posted on 10/4/22 at 10:59 am to Floating Change Up
And this.
If it is entertaining enough, I may want to see it. But focusing on bullshite hurts, not helps, its chances of me seeing it.
Kind of like the Ghostbusters reboot. I didn’t have to feel, smell, or taste it to know that it was a turd and that I didn’t want to step in it. The marketing of the movie and the attitudes of the people involved told me it was shite before anything else.
If it is entertaining enough, I may want to see it. But focusing on bullshite hurts, not helps, its chances of me seeing it.
Kind of like the Ghostbusters reboot. I didn’t have to feel, smell, or taste it to know that it was a turd and that I didn’t want to step in it. The marketing of the movie and the attitudes of the people involved told me it was shite before anything else.
Posted on 10/4/22 at 11:13 am to Fewer Kilometers
Reasons I didn't and won't watch-
1. Past the point of paying to see rom-coms (gay or straight ) to make my woman happy.
2. As my grandfather said: I don't care what people do in their personal lives, as long as they don't do it in the street and scare the horses.
3. Miss me with all that gay shite
1. Past the point of paying to see rom-coms (gay or straight ) to make my woman happy.
2. As my grandfather said: I don't care what people do in their personal lives, as long as they don't do it in the street and scare the horses.
3. Miss me with all that gay shite
Posted on 10/4/22 at 11:14 am to 3nOut
quote:Bird Cage was #1 in the theaters for weeks and made a killing financially. If Bros had a Robin Williams/Gene Hackman level cast and was written/directed by May and Nichols, it probably would've done well in spite of the gay factor.
Reason 7: a movie that appeals to 5% of the population ain’t going to make money. When you can’t get that 5% to the theater, you’re doomed.
Posted on 10/4/22 at 11:22 am to Fewer Kilometers
They should have cast Cruise and Travolta as the leads. People watch those homos’ movies
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