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Why movie theaters are failing. Yes, Hollywood is making mostly trash, but that's not all.

Posted on 4/13/26 at 8:55 pm
Posted by SouthEasternKaiju
SouthEast... you figure it out
Member since Aug 2021
46334 posts
Posted on 4/13/26 at 8:55 pm
Went to a movie today, and the ticket said :15 after the hour. So before the movie, a barrage of ads (the 1st one had a lesbian couple raving about their new shower fixture - sure) and one crap thing after another. Half of them were THEATER ads pitching the stuff you've already purchased, as you wait for the movie to start. We get it, popcorn, candy & drinks. We had to pass the massive concession desk on the way to our seats. The same stuff we've been buying at theaters since before the Great Depression!

Then no less than 8 movie previews. + 1 more Fathom event (which does look kinda cool)

25 minutes later, at :40 after the hour, the 156 minute movie STARTED.

But apparently ads make the theater more $ than the $16 ticket or $20 + medium popcorn and drink. So expect it go get worse before they all just shut down for good.
Posted by CocomoLSU
Inside your dome.
Member since Feb 2004
156301 posts
Posted on 4/13/26 at 9:02 pm to
I get the ads for concessions from their angle since it’s the main way they make money and stay afloat. But it is tiring.

With being able to choose seating now, I’ve become far less attached to getting there “on time” and know full well I have upwards of half an hour before the movie starts.

I also just generally go to theaters a lot less than I used to. And it’s not just the shite quality of movies across the board, but I think I just have cooled on the whole theater experience as a whole as I’ve gotten older.
Posted by Roaad
White Privilege Broker
Member since Aug 2006
83619 posts
Posted on 4/13/26 at 9:05 pm to
I am about tired of Nicole Kidman's schtick, but at least it means the movie is about to start
Posted by meeple
Carcassonne
Member since May 2011
11101 posts
Posted on 4/13/26 at 9:18 pm to
I know you went to an AMC now. They’re the worst.
Posted by Roaad
White Privilege Broker
Member since Aug 2006
83619 posts
Posted on 4/13/26 at 9:22 pm to
I feel like Cinemark is the same, but I am basing that on my memory, which is not as stellar as it once was
Posted by metallica81788
NO
Member since Sep 2008
10380 posts
Posted on 4/13/26 at 9:31 pm to
I used to work at a movie theater 20 years ago

Previews have ALWAYS been 20-30 minutes no matter the type. Every time this comes up multiple posters state the same. The movies start 20-30 minutes after listed start time for at least 20 years. Grow up and get over it. That has nothing to do with lower theater attendance unless you have the attention span of a 5 year old.
Posted by Roaad
White Privilege Broker
Member since Aug 2006
83619 posts
Posted on 4/13/26 at 9:37 pm to
quote:

Previews have ALWAYS been 20-30 minutes no matter the type. Every time this comes up multiple posters state the same. The movies start 20-30 minutes after listed start time for at least 20 years. Grow up and get over it. That has nothing to do with lower theater attendance unless you have the attention span of a 5 year old.
Did they run 10 minutes of commercials for State Farm and shite then?

Because I definitely don't remember that

Not sure why you are so abrasive about this, either. Weird nerve to strike.

Posted by Napoleon
Kenna
Member since Dec 2007
74140 posts
Posted on 4/13/26 at 9:40 pm to
Yeah I agree it's crazy. If a movie starts at 8:30 that's when I leave my house. Then stop at Walgreens and get candy. Then go to theater.
I rewatched Hail Mary the other day 9:40 movie. I left my house at 10. Got in the theater right when the first classroom scene started.

Posted by Roaad
White Privilege Broker
Member since Aug 2006
83619 posts
Posted on 4/13/26 at 9:42 pm to
quote:

Yeah I agree it's crazy. If a movie starts at 8:30 that's when I leave my house.
That is probably the move

it used to be 7-10 minutes of trailers, iirc

15 for a blockbuster
Posted by DustyDinkleman
Here
Member since Feb 2012
19917 posts
Posted on 4/13/26 at 9:43 pm to
quote:

25 minutes later, at :40 after the hour, the 156 minute movie STARTED.


Welcome to two decades ago
Posted by ksdolfan
Houma, La.
Member since Sep 2007
1698 posts
Posted on 4/13/26 at 10:22 pm to
I’m not a fan of the ads either but I actually think the previews are ok.
Posted by LemmyLives
Texas
Member since Mar 2019
15498 posts
Posted on 4/13/26 at 10:55 pm to
Alamo could advertise plenty of shite without delaying the start time that much.

But get bent. I look at run times when I schedule movies, because I have other shite to do. If it says 2:15, and it turns out to be 2:55, that's not OK.

Until Alamo turned to Flix, I have been to a non Alamo theater five times in a decade. None of them have done previews (I mean lights down, not the rando Maria Menunos shite that runs that some theaters) that long.

Are you just trying to excuse yourself for showing up waiving a phone light around trying to find your seat 5 minutes into the movie? Cause it sounds like it.
Posted by Jay Are
Baton Rouge
Member since Nov 2014
6082 posts
Posted on 4/14/26 at 12:57 am to
quote:

25 minutes later


Finally went to your first movie. Good for you.
Posted by Upperdecker
St. George, LA
Member since Nov 2014
33279 posts
Posted on 4/14/26 at 2:13 am to
quote:

Previews have ALWAYS been 20-30 minutes no matter the type. Every time this comes up multiple posters state the same. The movies start 20-30 minutes after listed start time for at least 20 years. Grow up and get over it. That has nothing to do with lower theater attendance unless you have the attention span of a 5 year old.

You’re wrong. 20-30 mins of previews has not been the normal length of previews for 20 years

Here’s an Atlantic article from 2014 citing a professor saying 10-15 mins was the national average
quote:

The duration of trailers (as a block, not individually) fluctuates according to the theater chain, the movie, the projected audience, and the time of day. During research for his book Coming Soon: Film Trailers and the Selling of Hollywood Technology, Keith M. Johnston, a senior lecturer in film and television at the University of East Anglia, took note of the length and number of trailers in theaters since the 1920s. What he found was that today’s average trailer sequence—10-15 minutes overall—isn’t so much longer than the run time for previews of the past century.

LINK

Nice work bootlicking for shitty movie theaters though
Posted by MSTiger33
Member since Oct 2007
21635 posts
Posted on 4/14/26 at 4:22 am to
Agreed but AMC does say the movie actually starts 20-30 minutes after printed time. We adjust accordingly.
Posted by Shiftyplus1
Regret nothing that made you smile
Member since Oct 2005
14526 posts
Posted on 4/14/26 at 5:40 am to
I can still remember when it was 3 or 4 previews then showtime. Those were the days.
Posted by ghoast
Member since Jul 2020
1917 posts
Posted on 4/14/26 at 6:12 am to
This.
I’m not paying crazy prices to watch a movie with shitheads on their phone and talking the whole time. I have a prime home theater setup and enjoy it with family. One of my best investments/upgrades over the years. Even my kids now say… “we’ll just wait till it comes out”.
This post was edited on 4/14/26 at 6:12 am
Posted by Philzilla2k
Member since Oct 2017
12705 posts
Posted on 4/14/26 at 6:12 am to
More Zendaya blockbusters should get things on the right track.
Posted by SouthEasternKaiju
SouthEast... you figure it out
Member since Aug 2021
46334 posts
Posted on 4/14/26 at 6:14 am to
Except for the fathom events preview, which is about space, I’d seen every one of those trailers .

Dune
Spider-Man
Prada
Scary Movie
He Man MotU.
The Odyssey
Disclosure Day
Sheep Detectives

Fcawf, AMC.
Posted by SouthEasternKaiju
SouthEast... you figure it out
Member since Aug 2021
46334 posts
Posted on 4/14/26 at 6:19 am to
Where does AMC say that? Used to be +15 minutes was a solid standard to go by from listed time to playing the movie.
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