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Started By
Message
What the hell happened to Lego? Getting old rant
Posted on 7/28/21 at 7:24 am
Posted on 7/28/21 at 7:24 am
I loved Lego as a kid. My brother and I would sit around for hours and build spaceships to throw down the stairs and see whose would survive better. Having a young son, I cant wait for him to get into Lego, and luckily I think it's starting.
He turns 4 next week and has only asked for one thing. The Lego Avenger's tower shown below.
The price tag for this bad boy is $90.
Were Lego sets always this expensive? Granted, the only sets we got as kids were basic castles and such akin to this:
Just for fun I decided to head over to the Lego website...
What. The. frick.
Who are Lego for these days? Here are a couple of the best sellers.
And my favorite, the most fun Lego set I can possibly think of to play with.
There are some insanely priced sets in the Lego collector series.
I'm talking upwards of $1,000. Who are these for? My generation who loved Lego as a kid and grew up into fanatics?
Some of the other bestseller kits are Seinfeld and Friends sets. Those certainly aren't for 5 year olds.
I know they have cut IP deals whit basically everyone over the years meaning they have an infinite pools of characters to draw from for their sets and movies, but shoes?
I honestly wonder what the core demographic for Lego is these days.
He turns 4 next week and has only asked for one thing. The Lego Avenger's tower shown below.
The price tag for this bad boy is $90.
Were Lego sets always this expensive? Granted, the only sets we got as kids were basic castles and such akin to this:
Just for fun I decided to head over to the Lego website...
What. The. frick.
Who are Lego for these days? Here are a couple of the best sellers.
And my favorite, the most fun Lego set I can possibly think of to play with.
There are some insanely priced sets in the Lego collector series.
I'm talking upwards of $1,000. Who are these for? My generation who loved Lego as a kid and grew up into fanatics?
Some of the other bestseller kits are Seinfeld and Friends sets. Those certainly aren't for 5 year olds.
I know they have cut IP deals whit basically everyone over the years meaning they have an infinite pools of characters to draw from for their sets and movies, but shoes?
I honestly wonder what the core demographic for Lego is these days.
This post was edited on 7/28/21 at 7:25 am
54
Posted on 7/28/21 at 7:27 am to Displaced
quote:
Were Lego sets always this expensive?
Comparatively, probably so. Sets are a lot bigger now than when we were kids, as you showed later in your post.
quote:
Who are these for? My generation who loved Lego as a kid and grew up into fanatics?
Yes. I know a lot of parents my age that buy these big expensive sets to put together with their kids. I think it's more about collecting now as opposed to building based on your own imagination.
I have 4 big bins full of legos from when I was a kid... can't wait for my little man to get old enough to enjoy them. He's in the duplo stage now, so it probably won't be long.
Posted on 7/28/21 at 7:27 am to Displaced
I don't know if they were always that expensive but I bought a couple of Lego sets for a charity a couple of years ago and was surprised at how expensive some of the sets were.
Posted on 7/28/21 at 7:29 am to Displaced
Ours were just a bunch of bricks, different widths and lengths, tiles, some axles and tires and rods and rivets.
We couldn’t make lego shoes if we wanted to, which we didn’t.
We couldn’t make lego shoes if we wanted to, which we didn’t.
Posted on 7/28/21 at 7:30 am to LSUBoo
quote:I saw something on the news sometime back about the price collectors pay for certain Lego characters, like the little men.
think it's more about collecting now as opposed to building based on your own imagination.
It was nuts. It's similar to pokemon or baseball card collectors.
Posted on 7/28/21 at 7:32 am to Displaced
I have at least $700 worth of built Lego Star Wars sets in my office at work. Same for a lot of my coworkers (Marvel is the other big one).
My kids love legos as well.
My kids love legos as well.
Posted on 7/28/21 at 7:33 am to Displaced
Wonder how much the Lego replica of the US capitol building runs?
Posted on 7/28/21 at 7:34 am to Displaced
Lego has always been expensive, I remember wanting the space base in the early 90s and getting just the ship
Posted on 7/28/21 at 7:35 am to Displaced
There is a term called markets. There is another term called economics.
Those 2 together is what Lego fully understood.
Those 2 together is what Lego fully understood.
Posted on 7/28/21 at 7:35 am to Displaced
So both my sons end up taking whatever those sets start off as apart and still being very creative making something else with it. It's been worth the money for us. They only turn 4 once, right?
Posted on 7/28/21 at 7:36 am to CunningLinguist
I think the deathstar is one of the more expensive ones.
It's on Walmart for $1,388...
It's on Walmart for $1,388...
Posted on 7/28/21 at 7:37 am to Displaced
Thankfully, my mother kept all of our legos from her three boys. My son who is 3, now gets to enjoy them. It’s basically a huge Santa Claus type bag with a draw string with thousands of pieces from blocks to landscapes for cities and everything in between.
I thanked her the other day for saving those types of toys. He plays with all of our kid stuff anytime he’s there and it’s 10x better than the crap they make today.
I thanked her the other day for saving those types of toys. He plays with all of our kid stuff anytime he’s there and it’s 10x better than the crap they make today.
Posted on 7/28/21 at 7:38 am to Displaced
Legos are dumb now. What happened to the days of putting a bunch of random blocks together and using your imagination to build something? Now it’s like putting together a kids bike with instructions. Most of the pieces don’t even look like Legos anymore.
Posted on 7/28/21 at 7:39 am to Displaced
The big elaborate Lego sets are marketed towards teenagers and adults. My son loves legos, but we get him little small $10-$20 sets for rewards, like honor roll or something like that. Kids don't take their sets apart and try to create their own stuff like we did back in the day. That takes imagination. Most kids these days, I find, just follow the instructions, build the set, and try to play with just that piece. I used to have big, green, flat lego sheets when I was a kid and would try to build out my own buildings, forts, or whatever I could think of out of all the pieces in the bin. I've been trying to get my kid to do the same, like have contests to see who could build the most awesome looking race car or space ship, etc.
Posted on 7/28/21 at 7:39 am to Displaced
I kind of want that Colosseum set
Posted on 7/28/21 at 7:40 am to Displaced
A lot of the collector sets have parts unique to that set. Can't be cheap to produce
Posted on 7/28/21 at 7:40 am to Displaced
Lego as a company has extremely high capital expenditures. Hey have to outfit and update their machines to maintain them so they keep up the same quality of brick. Every lego brick ever made can fit any other lego brick ever made.
Posted on 7/28/21 at 7:41 am to Displaced
Tons of awesome Lego sets. Typically 10 cents per brick.
Lego gets a good deal on royalty rates, but there is still something on top of the cost.
Our kids all love Lego, but our middle kid is obsessed. He worked hard to get the Saturn V rocket, and it is amazing.
Lego gets a good deal on royalty rates, but there is still something on top of the cost.
Our kids all love Lego, but our middle kid is obsessed. He worked hard to get the Saturn V rocket, and it is amazing.
Posted on 7/28/21 at 7:43 am to Displaced
Posted on 7/28/21 at 7:45 am to Displaced
Someone I know bought a $1500 Millennium Falcon.
Also, when I was growing up all I had was 3 different sizes of Legos. I had to use my imagination to build shite.
Remember when kids used their imaginations?
Also, when I was growing up all I had was 3 different sizes of Legos. I had to use my imagination to build shite.
Remember when kids used their imaginations?
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