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re: Tractor Supply loses $2 billion in market cap. Does a 180 on DEI policy. ETA John Deere...

Posted on 6/29/24 at 9:53 am to
Posted by Tasseo
Member since Feb 2024
3252 posts
Posted on 6/29/24 at 9:53 am to
quote:

Tractor Supply loses $2 billion in market cap. Does a 180 on DEI policy
quote:

I think we should boycott all members of the "Pride Chamber"

Yeah that list needs to be found and needs to be RSs next adventure. These people and their "this isn't partisan" bullshite. The ghey agenda is legit Christophobic (to use their rules). Burn their org down for the good of society.
Posted by Tasseo
Member since Feb 2024
3252 posts
Posted on 6/29/24 at 9:56 am to
A tip of the hat to whomever sent the deets to RS to kick this off.
Posted by UltimaParadox
North Carolina
Member since Nov 2008
51349 posts
Posted on 6/29/24 at 9:56 am to
quote:

Christophobic


?

Christianophobia?
Posted by Koach K
Member since Nov 2016
4803 posts
Posted on 6/29/24 at 9:59 am to
The stores are slipping in general. I bet they would love to blame this and not terrible inventory management.

Deeply closeted? More likely just mediocre at bizzzznussss.
Posted by Tasseo
Member since Feb 2024
3252 posts
Posted on 6/29/24 at 10:00 am to
Christophobia roles off the tongue best.

Use it on a lib in person and your day will get instantly better as it stumps them, since it hasn't made it mainstream yet. Watch their circuits malfunction in their eyes and smile while walking away. Fun times.
Posted by Tasseo
Member since Feb 2024
3252 posts
Posted on 6/29/24 at 10:06 am to
quote:

The "customer is always right " is another crock of shite.

Amen brotha

I've always believed that this mantra was one of the worse biz mentalities that ever came about.
Posted by NotoriousFSU
Atlanta, GA
Member since Oct 2008
11981 posts
Posted on 6/29/24 at 10:19 am to
DEI cares not for your fiduciary duties to the investors. It’s a commie shake down imposed by the wealthy elites running the world and enforced by the government.
Posted by Traveler
I'm not late-I'm early for tomorrow
Member since Sep 2003
26146 posts
Posted on 6/29/24 at 10:22 am to
quote:

The "customer is always right " is another crock of shite.


Ask anyone that worked at Sears how badly the "Satisfaction Guaranteed" policy was abused by customers. I saw it first hand.
Posted by mmmmmbeeer
ATL
Member since Nov 2014
9753 posts
Posted on 6/29/24 at 10:23 am to
quote:

It’s a commie shake down imposed by the wealthy elites running the world and enforced by the government.


I don't think that's it, at all.

The pendulum is always swinging. Woke-ism is on its way out, to be replaced by a far less sensitive society. It'll eventually swing back toward PC culture, too. Just part of life, man. Society has a bit of a hive mind.
Posted by N2cars
Close by
Member since Feb 2008
37958 posts
Posted on 6/29/24 at 10:26 am to
Yep.

We've won national awards for services, I've rented Lear jets to fly special techs in, and delivered resources all night long when necessary. Whatever it takes...

But if you want to bitch about the price or complain when it's absolutely unwarranted, you can GTFO.
Posted by Tasseo
Member since Feb 2024
3252 posts
Posted on 6/29/24 at 10:27 am to
quote:

Kids. He probably has tranny kid so instead of admitting it’s a mental illness, he becomes one of the woke mob.

Very good chance of this. Or just ghey. Lots of parents dropping Christianity to go to false churches, with their flag in front, that will "accept" their kids immoral behaviors, instead of standing right with God.

It's become a religious cult of its own as their flag is what they pray too.
Posted by Tasseo
Member since Feb 2024
3252 posts
Posted on 6/29/24 at 10:36 am to
quote:

Companies also do it to get certain companies to give them loans with better terms.

It’s how Blackrock, Vanguard, etc exert their control of this stuff.

Larry Fink of Blackrock literally admitted to it. Saying behavior of society needed to be forcibly changed using Blackrock.

It's only going to get worse now that Europe based their ESG law, which will trickle over here for businesses that do any kind of business with a euro company.
Posted by OU Guy
Member since Feb 2022
24572 posts
Posted on 6/29/24 at 10:41 am to
I saw a related TS thread the other day and some said they’d not go back.

For me, Bud is dead forever. Reason being is how they handled their wokeism. They slow played it seemed to only do bare minimum to get drinkers back. Never going back.

In this case woke was worse. However, once called out they wiped woke off the map immediately. Sure, it was likely seeing lost value and decreased sales but it only took 3 weeks from first public backlash to completely halting all the bullshite. It was not half assed, they shut down all of it.

We have to support a company like that. Ideally no one goes woke but large companies live in bubbles at times. If we support one who does a 180, that can show other woke companies that if they rid themselves of all the BS, customers will forgive. But also this shows them the difference comparing Bud to Tractor Supply. Do it slow play halfway like Bud and no dice. Do it like TS and with force good times again.

This helps set a benchmark we can use to fight other woke companies. And shows a roadmap of how to do it.

Kudos to Tractor Supply for acting quickly and with conviction.
This post was edited on 6/29/24 at 10:43 am
Posted by Beauw
Blanchard
Member since Sep 2007
4061 posts
Posted on 6/29/24 at 10:44 am to
At the end of the day, it’s all about money. But Joe Q consumer isn’t going to put the work in to not support a lot of companies that push this shite (hats off to TS customers) so it likely isn’t going to change.
Posted by theCrusher
Slidell
Member since Nov 2007
1575 posts
Posted on 6/29/24 at 10:51 am to
They’re not dropping DEI unless they fire the CEO, head of HR and most of the staff, entire DEI team and kick off the board members that supported DEI.
Posted by Alt26
Member since Mar 2010
34113 posts
Posted on 6/29/24 at 10:52 am to
quote:

Nobody would have done anything had this guy not brought it up.


Of course. But that’s because they didn’t have the information they have now. Buying habits can change with new information. I like Snickers bars. But if I received information tomorrow the chocolate was made by first filtering it through speedos of male swimmers that new information would likely change my buying habits

quote:

Maybe their principles should come before their couch potato passive entertainment. But, they don't really care enough to make a small sacrifice.


That’s the point. If you are a football fan your options are very limited if you want to consume that product. Giving it up isn’t a “small sacrifice” because it essentially requires not consuming the product at all as opposed to just buying it elsewhere

But customers have many choices for stores from which to buy most, if not all, of the products Tractor Supply sells. So it’s not a big sacrifice to simply buy them elsewhere.

Which brings us back to my original point. If you don’t have a unique or significantly better (such as professional football, baseball, etc) it is very easy for customers to avoid you because they can get the same thing elsewhere. So don’t give them a reason to
Posted by Fat and Happy
Baton Rouge
Member since Jan 2013
19487 posts
Posted on 6/29/24 at 10:55 am to
Why in TF would a company like tractor supply think LGBTQ was a smart way to go?

However, this is the exact thing i keep saying and have said on here many times.

In order to be on the board of a multi billion dollar company, you have to IV the kool-aid so much to the point that you loose the ability to have common sense.
Posted by bayoumuscle21
St. George
Member since Jan 2012
5009 posts
Posted on 6/29/24 at 10:57 am to
This is fake news regarding the stock price...the stock hit an all time high and then dropped and retraced to support and bounced. Thanks for posting though I'll add some Jan 300c.

For the record. I'm extremely conservative and can't stand identity politics, DEI or the alphabet group. I just trade and want to point out why price did what it did. Actually seems like algos wanted to grab liquidity under 262.5 and will probably send it to 300$ before Thanksgiving.
This post was edited on 6/29/24 at 11:01 am
Posted by fr33manator
Baton Rouge
Member since Oct 2010
133378 posts
Posted on 6/29/24 at 10:58 am to
quote:

Of course. But that’s because they didn’t have the information they have now.



Much like Upton Sinclair's "the Jungle", this is digital muckraking.
And don't think they wouldn't do it to the opposite side in a heartbeat
Posted by Tiger Prawn
Member since Dec 2016
25140 posts
Posted on 6/29/24 at 11:03 am to
Shoving LGBTQ shite in the faces of employees in the employee app and breakroom seems like a good way to run off decent employees that would be knowledgable about tools, outdoors equipment, and farm products and end up with the only people wanting to work there being hipsters who think gas powered riding lawnmowers are causing climate change and know more about activism than they know about the store’s product lines.
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