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Schwinn announces that it is bringing bicycle production back to the US from China
Posted on 7/24/20 at 11:43 am
Posted on 7/24/20 at 11:43 am
Chicago Tribune
"This is the first time Schwinns have been manufactured in the U.S. in a long time," said Zak Pashak, owner and founder of Detroit Bikes. "Manufacturing has been decreasing in the U.S., and this is a big step to change that. We’re going to need to step up our game for this one. But we’re ready to take on the challenge.”
The Schwinn Collegiate to be produced in Detroit is intended to reflect “the leisurely aesthetic evoked by the 1965 version”, according to Ryan Birkicht, senior communications manager at Schwinn Bikes. The bikes will be painted in classic Campus Green.
The price will be higher than other Schwinn models, expected at $998 each. They will be available to purchase as early as August on Walmart's website, Birkicht said.
“Walmart is our No. 1 retailer,” he said.
As demand for all bikes and other outdoor equipment is booming amid pandemic restrictions, Detroit Bikes is eager to bring at least a part of the bicycle manufacturing industry back to domestic soil.
"This is the first time Schwinns have been manufactured in the U.S. in a long time," said Zak Pashak, owner and founder of Detroit Bikes. "Manufacturing has been decreasing in the U.S., and this is a big step to change that. We’re going to need to step up our game for this one. But we’re ready to take on the challenge.”
The Schwinn Collegiate to be produced in Detroit is intended to reflect “the leisurely aesthetic evoked by the 1965 version”, according to Ryan Birkicht, senior communications manager at Schwinn Bikes. The bikes will be painted in classic Campus Green.
The price will be higher than other Schwinn models, expected at $998 each. They will be available to purchase as early as August on Walmart's website, Birkicht said.
“Walmart is our No. 1 retailer,” he said.
As demand for all bikes and other outdoor equipment is booming amid pandemic restrictions, Detroit Bikes is eager to bring at least a part of the bicycle manufacturing industry back to domestic soil.
Posted on 7/24/20 at 11:44 am to MrLSU
quote:
As demand for all bikes and other outdoor equipment is booming amid pandemic restrictions
I can't wait for the post-Thanksgiving Craigslist ads!
Posted on 7/24/20 at 11:45 am to MrLSU
quote:
This is the first time Schwinns have been manufactured in the U.S. in a long time
quote:
available to purchase... on Walmart's website
Posted on 7/24/20 at 11:46 am to Shexter
quote:
available to purchase... on Walmart's website
Walmart must be going back to original roots of Made in America.
Posted on 7/24/20 at 11:46 am to MrLSU
Only 500 bikes.
But, it's a start.
But, it's a start.
Posted on 7/24/20 at 11:47 am to LegendInMyMind
quote:
expected at $998 each
$1K to start for what kind of bike?
For that price you can pick up a better than entry level road bike with carbon fiber everything but frame.
Posted on 7/24/20 at 11:48 am to MrLSU
The CEO and owner of any company that outsources labor to China should be charged with treason
Posted on 7/24/20 at 11:50 am to MrLSU
We can crush China if our companies bring back manufacturing. Of course, American hunger for the lowest price plus the greed of unions will prevent it from ever happening full scale.
Posted on 7/24/20 at 11:51 am to MrLSU
quote:
Walmart must be going back to original roots of Made in America.
The switch to "Made in America" is probably more of a logistics issue than pride of country.
No one wants goods from China right now.
Posted on 7/24/20 at 11:57 am to MrLSU
i had to pick something up at sun & ski sports the other day and the entire back of the store where they have bike racks was completely empty.
i asked the guy if they were getting out of the bike business and he said no, we're 3 months out on inventory and we haven't had a shipment from CHINA longer than that so we're sold out.
i guess all these so-called high end brands at the end of the day sling carbon in chinese sweat shops and slap a fancy label on it.
i asked the guy if they were getting out of the bike business and he said no, we're 3 months out on inventory and we haven't had a shipment from CHINA longer than that so we're sold out.
i guess all these so-called high end brands at the end of the day sling carbon in chinese sweat shops and slap a fancy label on it.
Posted on 7/24/20 at 12:17 pm to MrLSU
It seems like they're trying to cash in on the hipster retro angle but they need to distance this line from Walmart if they want it to be successful. People interested in a varsity green Schwinn throwback want to buy it from someone with a handlebar mustache at a local bike shop that also sells coffee.
Posted on 7/24/20 at 12:21 pm to MrLSU
quote:
Schwinn announces that it is bringing bicycle production back to the US from China

Posted on 7/24/20 at 12:30 pm to Lsuhoohoo
quote:
Of course, American hunger for the lowest price plus the greed of unions will prevent it from ever happening full scale.
Yep, unfortunately. The Chinese labor costs are pennies on a dollar compared to the U.S. workforce. Then throw in unions and it quickly gets out of hand. The price of Schwinn's are going to go up.
Posted on 7/24/20 at 12:37 pm to dakarx
quote:
For that price you can pick up a better than entry level road bike with carbon fiber everything but frame.
Yes, made by Chinese slave labor. Then the Chinese government uses the profits to steal western technology, subsidize key technology, and create monopolies they can use as weapons against us. WAKE UP!
Posted on 7/24/20 at 12:50 pm to Shexter
quote:
available to purchase... on Walmart's website
Oh how the mighty have fallen. Schwinn used to be the tits when I was a kid
Posted on 7/24/20 at 12:52 pm to MrLSU
quote:
The price will be higher than other Schwinn models, expected at $998 each. They will be available to purchase as early as August on Walmart's website, Birkicht said.
“Walmart is our No. 1 retailer,” he said.
Why would I pay $998 for a WalMart bike?
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