Hollywood's resistance to giving the audience what they want...

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Those who fund the studios are basically playing with globalist money.

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100%

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it's a massive vanity project

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No, that money has strings attached. Either the story fits their approved narrative arcs and is executed by people they approve or it never sees the light of day.

Politics has infested every single facet of our society because we are in a cold civil war being waged between globalists and traditionalists/nationalists/non-woke for who will control our culture moving forward with an equal population of people trapped in the middle who just want to be left alone with their smartphone.

Look at the directors picked to helm these projects. The same thing happened in comics. We've been telling the minorities and LGBT community that if they want representation they should do it themselves. So they flood into these professions, inject it into every project they can get greenlit and we as the public act surprised.

Don't forget that Disney originally stayed out of the Don't Say Gay bill and had even donated money to politicians that supported the bill. It wasn't until they started getting a ton of press from their employees that they suddenly turned opinion. Since then the gays in their company realized how much power we have and now every project is either a first for gay representation or the gayest ever according to the creatives.

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The best example I can think of in recent history of a big budget movie just totally going all in to give audiences exactly what they want is Top Gun Maverick and it melted box office records.

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Top Gun

The last spider man movie was a ton of fan service

Deadpool movies are extremely fan oriented.

On one hand, people love these movies and they make a ton of money.

on the other hand people accuse them of being formulaic, boring and repetitive

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Deadpool movies are extremely fan oriented.

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I was going to say Deadpool and Wolverine were absolutely dripping with nostalgia and fan service. That’s probably the most recent.

That said, I have larger issues with everything has to be a “blockbuster” today to be made or supported. I saw where they’ve cast Margot Robbie and Jacob Elordi for a Wuthering Height’s adaptation and it’s almost certainly going to be shitty because studios don’t want to take chances anymore.

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Why haven't financial considerations ultimately won out?

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You know how corporate DEI is starting to fall out of favor? Many have linked that to the rise in interest rates. Basically with interest rates at zero money was so cheap the financial consequences of choices that might alienate some customers and/or employees were lessened.

On top of the interest rate story, Hollywood was awash in money from streamers like Netflix and Amazon. We are finally starting to see some adjustments from content companies as the financial consequences of not playing to your audience become more real.

Why is Disney is still Disneying? It sounds like Marvel has changed direction, but Kathleen Kennedy still has enough blackmail on people to maintain her control over Star Wars.

And if you believe in conspiracy theories, anyone that was anyone in Hollywood had to pass through the filter of an all controlling satanic cult of pedophiles. I'm not saying that's real, maybe it was nothing more than a casting couch situation, but there is definitely a lot of smoke to suggest a strong behind the scenes control structure in Hollywood run by people who may not have shareholder interest as their primary objective.

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Because it isn't about art anymore and is more about social programming.

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This. The big money backers are hardcore socialist who seek to mold society into their woke image.
The last thing they want is patriotism and traditional family values.

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On social media, everyone screams "we want original films", but then they don't show up to watch original films.

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What they mean is "we want good films". The problem here is that much of Hollywood considers "good" to be stories which promote their social agenda(s). It's not about the main character's personal growth, the hero's journey, etc, it's about the writers creating a character they identify with, making those characters powerful and beloved by other characters, then using them to defeat representatives of ideas/philosophies they do not like. Such a movie then primarily appeals to whatever social group of "marginalized victims" the main character represents, which is usually only a very small portion of the movie-going public.

In other words, they don't understand that their brand of storytelling is off-putting to a majority of people. They are then bewildered when their movies fail miserably at the box office.

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The truth is general audiences want sequels, remakes, etc.

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Again, only if they are good (see the mentions of Maverick and the Deadpool movies). When a team's primary idea of "good" storytelling is just gender-swapping the lead roles from male to female, for example, the end result is a low-quality story with no depth which appeals only (and even just "maybe") to females whose core identity is "fight the patriarchy!".

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On social media, everyone screams "we want original films", but then they don't show up to watch original films. The truth is general audiences want sequels, remakes, etc.

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No, we just want good movies and shows. That's it. Nothing else matters. Whether it's original or a sequel or a remake, it doesn't matter. Just make something that is good. The end.