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re: The NHL sold naming rights to its divisions
Posted on 1/5/21 at 11:10 am to Dr RC
Posted on 1/5/21 at 11:10 am to Dr RC
I mean this for sure isn’t going to just last a year but I also don’t see the big deal. The league needs to find a way to make up lost revenue and it doesn’t change the game at all.
0
Posted on 1/5/21 at 11:11 am to Hester Carries
quote:
Your response doesnt make any sense with my post.
Also, the whole "a company did a thing so it has to make sense" argument is odd.
I said no to your question.
And my point about Honda was they must think enough NHL fans need Ridgelines to get thru the snow, that they are spending money to have their name attached. Not that hard to understand. Will it, probably not, but most marketing dollars are throw away dollars. Look at SB ads.
Posted on 1/5/21 at 11:17 am to Dr RC
It will be a new sponsor next year for all 4
Posted on 1/5/21 at 11:22 am to kywildcatfanone
quote:
I said no to your question.
My question you quoted was "Is anyone going to buy a Pilot because of this?"
and you said "No but Honda does."
that doesnt make sense lol
Posted on 1/5/21 at 11:32 am to LSUMJ
frick the NHL
these new divisions are garbage. NO ONE gives a frick about LA, SJ,PHO,etc. And 9pm starting times for literally 2/3 of division.
Stupid as hell
these new divisions are garbage. NO ONE gives a frick about LA, SJ,PHO,etc. And 9pm starting times for literally 2/3 of division.
Stupid as hell
Posted on 1/5/21 at 11:35 am to SeeeeK
Toronto traveling to Buffalo is way too dangerous but Minnesota and St Louis playing 75% of their road games in California, Arizona and Nevada is quite fine
Posted on 1/5/21 at 11:38 am to Hester Carries
quote:
Everyone knows who Honda is. Is anybody gonna buy a Pilot because they remember it comes from the NHL west division sponsor? lol
No, but the repetition could easily make me think of researching a Honda before I research a Toyota, defacto making it the car brand I compare the others to.
Posted on 1/5/21 at 2:38 pm to LSUMJ
That is disappointing, but predictable. Ads are also going to be on some team's helmets.
Posted on 1/5/21 at 2:41 pm to LSUMJ
better be at least 2 named for corps headed by women of color
Posted on 1/5/21 at 2:43 pm to jclem11
quote:
Marketing department did a thing to justify their job and salary.
This is what it is.
Posted on 1/5/21 at 3:52 pm to Hester Carries
quote:This is pretty basic. Why do you think Coca-Cola advertises? Or McDonald's? It's not just for fun. Yeah everyone knows them. But by seeing an ad, it creates a craving, and if you consume sodas/fast food, and don't necessarily have a favorite then next time you're buying that's what you're getting.
My undergrad was in advertising....and i still dont really understand the point of these sponsorships.
Everyone knows who Honda is. Is anybody gonna buy a Pilot because they remember it comes from the NHL west division sponsor? lol
Posted on 1/5/21 at 3:54 pm to Hester Carries
No possible effects from not advertising while your competitor keeps their name out there?
If Coca-Cola just stopped putting out any sort of advertising, but Pepsi continued to do so, would that not have any effects on consumer perception of each brand?
If Coca-Cola just stopped putting out any sort of advertising, but Pepsi continued to do so, would that not have any effects on consumer perception of each brand?
Posted on 1/5/21 at 3:55 pm to LSUMJ
Maybe the way of the future in American sports
Younger demographics sponsored by: Xbox, Playstation, etsy, and Tesla. Middle aged demographics sponsored by Facebook, Chevy, LG, and Zillow. Old demographics sponsored by GE, Cadillac, Metamucil, and Good RX.
Younger demographics sponsored by: Xbox, Playstation, etsy, and Tesla. Middle aged demographics sponsored by Facebook, Chevy, LG, and Zillow. Old demographics sponsored by GE, Cadillac, Metamucil, and Good RX.
Posted on 1/5/21 at 3:56 pm to castorinho
exactly they are bombarding your conscious self and affecting your subconscious desires...at least I think that's the idea
Posted on 1/5/21 at 9:07 pm to CRDNLSCHMCPSN11
All teams will have ads on the helmets instead of their team logo. The NHL is already one giant ad as soon as you enter the arena. And all hockey situations have sponsors during the game itself. But, we needed ads on helmets, right where the team logo used to be.
Posted on 1/6/21 at 12:42 am to Alley
I read 14 teams will have ads on helmets. I am buying my jersey soon before they get plastered with shitty ads next.
Posted on 1/6/21 at 4:10 am to LSUMJ
quote:
similar to Euro soccer (Skybet Championship, the former Barclays Premier League...
The Skybet Championship is the former English Football League Championship, the division beneath the Premier League. The Premier League has no sponsor in its name
This post was edited on 1/6/21 at 4:11 am
Posted on 1/6/21 at 12:02 pm to LSU Delirium
quote:It's cute that you think this is give and take. This is just in addition to.
If they reduce the number of commercial breaks, cover every inch of the players and stadium in ads.
Posted on 1/6/21 at 12:15 pm to dcrews
quote:
If Coca-Cola just stopped putting out any sort of advertising, but Pepsi continued to do so, would that not have any effects on consumer perception of each brand?
I’ve always thought it would be fascinating to actually see this play out. I think in the short term they’d save a lot of money, but in the long term it would be a disaster
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