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How big of a hit did Bud Light take on the new campaign?
Posted on 4/9/23 at 7:47 pm
Posted on 4/9/23 at 7:47 pm
Anyone know the numbers? I was just wondering.
Posted on 4/9/23 at 7:48 pm to theantiquetiger
Eleventy thousand billion dollars.
Posted on 4/9/23 at 7:48 pm to theantiquetiger
No one in America has bought a bud light in almost a week
Posted on 4/9/23 at 7:48 pm to theantiquetiger
Another thread on this topic! My Easter Sunday is now complete
Posted on 4/9/23 at 7:48 pm to theantiquetiger
Stock is trading near a 52wk high.
Posted on 4/9/23 at 7:49 pm to theantiquetiger
Hopefully enough to disused other companies from promoting self mutilation and gender dystrophy
Posted on 4/9/23 at 7:50 pm to theantiquetiger
Like anything, numbers will dip gif a bit then go right back to where they were. Too big of a brand to suffer and people have very short memories.
Still think it was an unwise decision because they had absolutely nothing to gain.
Still think it was an unwise decision because they had absolutely nothing to gain.
Posted on 4/9/23 at 7:51 pm to theantiquetiger
It is a calculated risk. Didn’t hurt Nike’s bottom line when they chose the road less traveled.
Posted on 4/9/23 at 7:52 pm to Froman
quote:
Like anything, numbers will dip gif a bit then go right back to where they were. Too big of a brand to suffer and people have very short memories. Still think it was an unwise decision because they had absolutely nothing to gain.
This is my thought as well.
Posted on 4/9/23 at 7:54 pm to theantiquetiger
The ESG credit will be worth more than the few sales they lose
Posted on 4/9/23 at 7:57 pm to theantiquetiger
They probably got a boost. Everyone was talking about them
Posted on 4/9/23 at 7:58 pm to theantiquetiger
Man, for a bunch of dudes who hate woke companies, y’all sure are ate up by them.
Posted on 4/9/23 at 7:59 pm to theantiquetiger
I will run the numbers and get back to you by tomorrow morning
Posted on 4/9/23 at 8:01 pm to theantiquetiger
Going broke like the NFL
Posted on 4/9/23 at 8:01 pm to Froman
quote:
Like anything, numbers will dip gif a bit then go right back to where they were. Too big of a brand to suffer and people have very short memories. Still think it was an unwise decision because they had absolutely nothing to gain.
Agreed. It’s not going to put them out of business but the real question is whether they do something like this again soon. If real, dyed in the wool rednecks begin to completely see the brand as a constant virtue signaler, I could see them eventually losing ground to companies that maybe don’t foster this kind of bullshite.
Posted on 4/9/23 at 8:02 pm to theantiquetiger
it will take a while to show up but buying and drinking bud light has become a joke
Posted on 4/9/23 at 8:03 pm to theantiquetiger
Won’t take a long term hit without a more coordinated effort.
I bet there are people today who are mad at AB, but ended up at a function where Bud light is all they had.
And their wanting a beer overcame their anger. Repeat that over and over and the boycott fails.
I bet there are people today who are mad at AB, but ended up at a function where Bud light is all they had.
And their wanting a beer overcame their anger. Repeat that over and over and the boycott fails.
Posted on 4/9/23 at 8:04 pm to Giantkiller
quote:
Agreed. It’s not going to put them out of business but the real question is whether they do something like this again soon. If real, dyed in the wool rednecks begin to completely see the brand as a constant virtue signaler, I could see them eventually losing ground to companies that maybe don’t foster this kind of bullshite.
And what are said rednecks going to do when all the beer companies are doing this?
Posted on 4/9/23 at 8:04 pm to supatigah
quote:same as it was last week or last decade
but buying and drinking bud light has become a joke
Posted on 4/9/23 at 8:04 pm to mattz1122
quote:
Going broke like the NFL
I’d jump at the chance to go broke like the nfl.
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