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re: Do companies in TV commercials want money from straight white men?

Posted on 6/15/25 at 11:44 am to
Posted by weagle1999
Member since May 2025
2995 posts
Posted on 6/15/25 at 11:44 am to
quote:

Out of curiosity, what do you picture in your head when you think “commercial that’s effective at marketing a product while specifically targeting straight white men”?


Any of them that show a somewhat obvious heterosexual white man who is competent and the ‘’leader’ of the situation.

Possibly any other commercial when the other demographic groups aren’t lecturing to and rolling their eyes at him.
This post was edited on 6/15/25 at 11:46 am
Posted by JEC119
Alabama
Member since Apr 2024
2350 posts
Posted on 6/15/25 at 11:46 am to
quote:

These companies likely figure that the soy boys of today will buy whatever they are told to get by their mates or societal pressure. Sadly, they may be right.


Sounds stupid but you’re right on target. The things you see advertised of certain products are for the ones who buy anything without thinking….
Posted by Flick007
Member since Dec 2023
212 posts
Posted on 6/15/25 at 11:47 am to
quote:

what do you picture in your head when you think “commercial that’s effective at marketing a product while specifically targeting straight white men”


Hot women in bikini’s. You really couldn’t come up with that one?
Posted by PhilipMarlowe
Member since Mar 2013
21927 posts
Posted on 6/15/25 at 11:48 am to
Surely he has to regret all the face tats right?
Posted by StrongSafety
Member since Sep 2004
18000 posts
Posted on 6/15/25 at 11:50 am to


The wealthest, most powerful demographic in human history and yet we still cry about little bits of equity.

Cry me a river with the victimhood and grievance politics.
This post was edited on 6/15/25 at 11:53 am
Posted by Klark Kent
Houston via BR
Member since Jan 2008
74888 posts
Posted on 6/15/25 at 11:58 am to
i forecast you’ll be back in time out by football season.
Posted by RogerTheShrubber
Juneau, AK
Member since Jan 2009
299716 posts
Posted on 6/15/25 at 11:58 am to
Straight white men shouldn't be supporting Hollywood or Madison avenue in the first place.
Posted by 777Tiger
Member since Mar 2011
92388 posts
Posted on 6/15/25 at 12:00 pm to
(no message)
This post was edited on 6/15/25 at 12:02 pm
Posted by DesScorp
Alabama
Member since Sep 2017
10324 posts
Posted on 6/15/25 at 12:04 pm to
quote:

equity


LOL
Posted by HeadCall
Member since Feb 2025
5715 posts
Posted on 6/15/25 at 12:05 pm to
quote:

Based on the commercials that I’ve seen during the CWS, you would think that over half of the population has HIV.


They purchased that ad time hoping the Aggies would make it to Omaha
Posted by Joshjrn
Baton Rouge
Member since Dec 2008
32897 posts
Posted on 6/15/25 at 12:06 pm to
quote:

Hot women in bikini’s. You really couldn’t come up with that one?

Do you actually think that would satisfy the first prong of my question? What percentage of straight white male viewers do you think that would influence into a purchase?
Posted by HeadCall
Member since Feb 2025
5715 posts
Posted on 6/15/25 at 12:09 pm to
The real answer is that a long time ago corporate America figured out that while men may make the majority of money in most households, it’s the women who spend it.
Posted by Joshjrn
Baton Rouge
Member since Dec 2008
32897 posts
Posted on 6/15/25 at 12:11 pm to
quote:

Any of them that show a somewhat obvious heterosexual white man who is competent and the ‘’leader’ of the situation. Possibly any other commercial when the other demographic groups aren’t lecturing to and rolling their eyes at him.

I watch very little TV these days, so I don’t have anything current to reference, so I’ll dip a little older: would you consider the “Jake from State Farm” late night phone call commercial to be targeting straight white males or no?
Posted by Sidicous
NELA
Member since Aug 2015
19296 posts
Posted on 6/15/25 at 12:31 pm to
Just hot women anyway. The 70’s women like Charlie’s Angels didn’t require skimpy clothes, just tight. T&A ads were all the rage.
Posted by TROLA
BATON ROUGE
Member since Apr 2004
14755 posts
Posted on 6/15/25 at 12:36 pm to
White men are the forgotten demographic. If you take the time to understand why, it makes sense to many businesses even if it irritates me.. simplistic view is that we aren’t the major decision maker on most products that are advertised via commercials
Posted by EmperorGout
I hate all of you.
Member since Feb 2008
11604 posts
Posted on 6/15/25 at 12:41 pm to
I’m still astounded at times at how triggered conservatives are at commercials. Should be subject to legitimate study
Posted by lynxcat
Member since Jan 2008
25199 posts
Posted on 6/15/25 at 12:55 pm to
Many brands are focused on recruiting the next generation of buyers. The US is becoming more multicultural with each generation.
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