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Friend of mine wants to open a BBQ restaurant

Posted on 1/9/25 at 12:40 pm
Posted by FLTech
Member since Sep 2017
24763 posts
Posted on 1/9/25 at 12:40 pm
I have a friend for 30+ years and he has this dream of opening up a BBQ restaurant in a suburb in Atlanta

His BBQ is actually very very good. I have had his ribs and pulled pork and all of that many times.

But, I don’t think he realizes how difficult and expensive running a BBQ restaurant is.

The hardest part from what I have been told about BBQ restaurants is keeping it identical consistent every single day

He found a nice restaurant building that came on the market and it’s in a very busy - highly traffic area of town but after I did research, there are already 5 other very reputable BBQ restaurants within a 5-10 mile radius

I just think it’s a horrible business decision. For those who have ran a restaurant before.. what would you tell him?

I should have mentioned that he has been in the restaurant business for 30 years so it’s not some kid who thinks he cooks good and wants to open a restaurant- he’s got great experience and his BBQ is excellent
This post was edited on 1/9/25 at 12:59 pm
Posted by cornerstore
Member since Jul 2024
1540 posts
Posted on 1/9/25 at 12:42 pm to
I think Blue Oak is what you want to emulate. Uniquely good and very consistent. Not easy to do.
Posted by SUB
Silver Tier TD Premium
Member since Jan 2009
24633 posts
Posted on 1/9/25 at 12:57 pm to
He will most likely fail, especially if he has zero restaurant experience.

That being said, if he's really going to do it, why not start with a food truck style thing that doesn't require such a large investment and overhead? There are plenty of very successful bbq food trucks to model your business after. And if it doesn't work out, at least you didn't make a huge investment in a brick and mortar restaurant.
This post was edited on 1/9/25 at 1:48 pm
Posted by Shexter
Prairieville
Member since Feb 2014
19063 posts
Posted on 1/9/25 at 1:02 pm to
quote:

5 other very reputable BBQ restaurants within a 5-10 mile radius


Big ouch. He'll need to differentiate himself from the competition.

quote:

Atlanta


Just call it "Juicy BBQ and Waffles" and he'll do just fine.
Posted by theliontamer
Baton Rouge
Member since Nov 2015
1817 posts
Posted on 1/9/25 at 1:05 pm to
Horrible idea. The best part about barbecue is making it yourself in your backyard. I don't care how good his bbq is, he's gonna have to spend so much money keeping all that meat fresh and making sure it's perfectly cooked and served. And even if he pulls that off, very few people are gonna come to your spot on a regular basis to buy a $30 pulled pork platter.

Open a normal restaurant with good vibes. have some trendy salads, a badazz hamburger, and a few other simple but delicious things. Maybe serve some BBQ every now and then when it is on sale. No one wants to hang out at a barbecue spot.
Posted by Saskwatch
Member since Feb 2016
17945 posts
Posted on 1/9/25 at 1:14 pm to
quote:

bbq food trucks to model your business after.


I think a food truck/grab and go shack with seating nearby is the optimal arrangement. Dont have to fk with double digit employees and extra overhead. Another issue with trying to create a palatable profit margin by selling BBQ is the high price of raw bbq cuts these days.
Posted by TideSaint
Hill Country
Member since Sep 2008
82719 posts
Posted on 1/9/25 at 1:15 pm to


Tell him to watch this. Running a BBQ restaurant requires a lot of work.
Posted by TigerWise
Front Seat of an Uber
Member since Sep 2010
35131 posts
Posted on 1/9/25 at 1:18 pm to
Atlanta Smokehouse. Lines to Peachtree Street.
Posted by msap9020
Texas
Member since Feb 2015
2087 posts
Posted on 1/9/25 at 1:24 pm to
quote:

He will most likely fail, especially if he has zero restaurant experience.


quote:

I should have mentioned that he has been in the restaurant business for 30 years so it’s not some kid who thinks he cooks good and wants to open a restaurant- he’s got great experience and his BBQ is excellent


Read the whole post
Posted by BlackCoffeeKid
Member since Mar 2016
12889 posts
Posted on 1/9/25 at 1:29 pm to
quote:

Read the whole post

Read the timestamps.
Posted by SpotCheckBilly
Member since May 2020
8173 posts
Posted on 1/9/25 at 1:48 pm to
Atlanta has several good BBQ places. There was a time when finding good BBQ was a problem here, but that time has passed. Unless he can do something to make his product stand out, chances are that he will just lose a lot of money and sleep.

If he is insistent, I'd recommend that he look at the Tipsey Pig in Lilburn. Doing something like that would be less risky and you can still produce a very good product. The Tipsey Pig is basically in a corner of a gas station, with a dial-it-up and let it go cooker parked outside. There are maybe 3 tables, but they do a good business and the product is comparable to the other top notch places in Atlanta, especially their Redneck Cuban sandwich.

Heirloom is another one he should look at. They have a very good product with a Korean twist. Their location can't be too expensive either.

Now, he might make it by going to the other end of the scale and model it after the more famous Texas places. ZZQ in Richmond has done that successfully.
Posted by SUB
Silver Tier TD Premium
Member since Jan 2009
24633 posts
Posted on 1/9/25 at 1:49 pm to
quote:

Read the whole post


Well, he edited his post and added all that after I had posted...so

But yeah, if the guy has got lots of experience, just start with a food truck. If it works well, upscale to brick and mortar.
This post was edited on 1/9/25 at 1:53 pm
Posted by jbgleason
Bailed out of BTR to God's Country
Member since Mar 2012
19788 posts
Posted on 1/9/25 at 1:55 pm to
quote:

I should have mentioned that he has been in the restaurant business for 30 years


Sounds more like this friend should get an account here and be schooling all us dudes on the restaurant business. You don't go 30 years in any business without knowing what you are doing.

Do you tell a F1 race car driver how to drive?
Posted by tigerdup07
Member since Dec 2007
22240 posts
Posted on 1/9/25 at 1:56 pm to
don't own a restaurant unless you're single
Posted by TDTOM
Member since Jan 2021
24352 posts
Posted on 1/9/25 at 2:04 pm to
quote:

just start with a food truck. If it works well, upscale to brick and mortar.


This is what Blanchard's in Lafayette did.
Posted by GynoSandberg
Bay St Louis, MS
Member since Jan 2006
73887 posts
Posted on 1/9/25 at 2:22 pm to
quote:

should have mentioned that he has been in the restaurant business for 30 years


In what capacity?
Posted by AlwysATgr
Member since Apr 2008
20008 posts
Posted on 1/9/25 at 2:24 pm to
There was a poster on here at one time that worked with the Goldies (Ft. Worth) guys and knew Gonzo's (Luling). He could probably offer some counsel on BBQ joint start ups.
Posted by wesfau
Member since Mar 2023
1786 posts
Posted on 1/9/25 at 2:34 pm to
Yeah, this is pretty much where I'm at.

Dude's got 3 decades in the biz and you think you know better?
Posted by SmogkDeizKnutz
Member since Feb 2023
555 posts
Posted on 1/9/25 at 2:36 pm to
Restaurants are a easy business idea, BUT very very hard work and super time consuming. Also likely to fail.

I would do a food truck
Posted by gumbo2176
Member since May 2018
19253 posts
Posted on 1/9/25 at 2:48 pm to
I think most people don't realize just how time consuming running a restaurant is and I'd think even more so with a BBQ place with the long cook times and a lot of hands-on chores to do to make it consistently good.

Those fires don't take care of themselves, those briskets don't wrap themselves and ribs don't spritz themselves------------and that's just some of the BBQ tasks. Then making all the sides to go with it.

You failed to mention how old your friend is, but if a friend for over 30 years, I'll assume mid 40's or up.....



Never mind: Just saw where you added he's been in the restaurant business for over 30 years, so he knows what he's getting into.
This post was edited on 1/9/25 at 4:28 pm
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