How much faith do you have in the average American Voter?

Either the Democrat or GOP party.

It seems to me that both sides intentionally insulate themselves from the other one. They are low information on purpose because they know that the other side might have a policy that benefits them, but they prefer the in-group of their friends and family.

It's become sports team support logic rather than real political debate.

I will say that both parties tend to antagonize the other to their own detriment. Democrats should never have hopped aboard the "hate whites" train. They still make up the majority of swing States and Democrats still need at least a solid 50 percent of them to get anything done in Congress.

Republicans should not try to belittle minorities. Getting angry at a group for voting one direction is understandable. But it can be overcome with good marketing. Try to find an effective solution to split their vote. Making fun of people doesn't make them like you, it only cements their disposition about you.