re: Democrats are spending $20 million on a study examining how to speak to "American men" .

The real issue lies not in the quality of their messaging, but in the content. I think Democrats could gain some popularity with the young male demographic if they focused on what to say and not how to say it.

If your platform doesn’t offer any content for a demographic, you need to re-evaluate your platform or stop throwing money at a fool’s errand.

I wager young men would listen to a message about healthcare, job creation and workers’ rights.

Matt Walsh summed it up pretty well yesterday, this study will result in nothing more than Democrats speaking to men as Youth Pastors have tried for decades to speak to youth. It lacks authenticity and will fail gloriously.

i.e.. Tim Walz.

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study the syntax, language and content that gains attention and virality in these spaces


WTF does this even mean?

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It means: "We need to figure out a way to word propaganda so they'll buy our bullshite and elect us so we can continue to dismantle the country"

Don't pitch emotional appeal to men. The male brain relies more on logic. The female brain filters every message by thinking: 'Hmmm, what does he really mean by that?' The male brain doesn't have that filter.

This conference was held at a fancy, elitist Ritz Carlton on the West Coast and a "consultant" was brought in to lead the conference. Menu was lobster this & shrimp that. One podcaster remarked that Democrats don't even know what a "man" is, how can they expect to relate to men?

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Stop telling men they're unnecessary. Stop Calling masculinity "Toxic".

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They despise the very values that would appeal to the demographic they claim to want to appeal to.

It would require a complete overhaul of their current platform and values to broaden their base with that group beyond coastal urban types.