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I'm done with Cracker Barrel

Posted on 8/21/25 at 9:01 am
Posted by nicholastiger
Member since Jan 2004
53399 posts
Posted on 8/21/25 at 9:01 am
LINK

They are removing the barrel and man sitting in chair from the logo.
Posted by Gnar Cat21
Piña Coladaburg
Member since Sep 2009
17117 posts
Posted on 8/21/25 at 9:02 am to
damn, they're removing the cracker and the barrel
This post was edited on 8/21/25 at 9:03 am
Posted by Shexter
Prairieville
Member since Feb 2014
18919 posts
Posted on 8/21/25 at 9:05 am to

They should drop the hard "r" and change the name to Cracka Barrel
Posted by Fun Bunch
New Orleans
Member since May 2008
127668 posts
Posted on 8/21/25 at 9:13 am to
It looks better.

#HotTake
Posted by auzach91
Marietta, GA
Member since Jan 2009
41192 posts
Posted on 8/21/25 at 9:34 am to
Not even close. Just looks bland now
Posted by The Scofflaw
Metairie, LA
Member since Sep 2014
1890 posts
Posted on 8/21/25 at 9:38 am to
It looks awful and soulless. Like any other generic place in America that tries to capitalize on apps and cocktails. Middle aged white woman designed this.


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This post was edited on 8/21/25 at 9:42 am
Posted by metallica81788
NO
Member since Sep 2008
9980 posts
Posted on 8/21/25 at 9:46 am to
Wow that looks awful

Are they going to take away the store too?

Cracker Barrel is a rite of passage and ritual for most southern family road trip vacations
Posted by Shexter
Prairieville
Member since Feb 2014
18919 posts
Posted on 8/21/25 at 10:12 am to
I'm feeling this is going to become Cracker Barrel's Bud Light moment


quote:

Ms. Masino previously served as the President, International of Taco Bell






Posted by Y.A. Tittle
Member since Sep 2003
109335 posts
Posted on 8/21/25 at 10:21 am to
We are just going to carefully arrange all of our kitcsh on a blank white canvas to show that we are now nothing but a complete parody of the kitcshy look we have always been.
Posted by Jerrysworld
Lafayette
Member since Sep 2016
215 posts
Posted on 8/21/25 at 10:27 am to
I know I'll be in the minority, but I just can't make myself care about a company's logo. I've never even looked at the original one or noticed what it was. I just go to places I like to eat. Don't really look at the logo.
Posted by NIH
Member since Aug 2008
119246 posts
Posted on 8/21/25 at 10:33 am to
Uncle Hersel is rolling in his grave
Posted by Lester Earl
3rd Ward
Member since Nov 2003
287646 posts
Posted on 8/21/25 at 10:36 am to
Cancel culture really is out of control
Posted by TDTOM
Member since Jan 2021
24176 posts
Posted on 8/21/25 at 10:58 am to
Posted by LSUballs
RayVegas LA
Member since Feb 2008
39790 posts
Posted on 8/21/25 at 11:06 am to
That commie bitch better not take the triangle golf tee game off the tables
This post was edited on 8/21/25 at 11:29 am
Posted by GoCrazyAuburn
Member since Feb 2010
39431 posts
Posted on 8/21/25 at 11:18 am to
What makes this kind of hilarious, is that by moving the soda cracker barrel from the logo, it makes the name seem a whole lot more racist

This is such a dumb move on their part. Their quality has been tanking into the dumpsters the past 2-3 years anyways.
Posted by moontigr
Commanders/LA Kings/Detroit Tigers
Member since Nov 2020
6932 posts
Posted on 8/21/25 at 11:47 am to
They're replacing him with a blue-haired "it" with a septum ring and adding a rainbow in the background
This post was edited on 8/21/25 at 11:48 am
Posted by ssand
the Rez
Member since Mar 2004
1570 posts
Posted on 8/21/25 at 12:02 pm to
quote:

Ms. Masino previously served as the President, International of Taco Bell


Career Trajectory

Taco Bell (Yum! Brands): Served as President, International (2020–2023), overseeing expansion to over 1,000 restaurants in 32 countries. Previously, she was President, North America (2018–2019), leading an $11 billion business with innovations in menu, technology, and delivery, achieving eight consecutive quarters of positive comparable sales growth.

Mattel, Inc.: President, SVP, and General Manager of Fisher-Price (2017–2018), focusing on brand management.

Sprinkles Cupcakes: President and later CEO (2014–2017), driving growth for the boutique bakery chain.

Starbucks Corporation: Held various leadership roles from 2002 to 2014, including Vice President of Strategy and the Americas, contributing to operational efficiency and revenue growth.

Early Career: Worked in corporate roles at retail companies like Godiva Chocolatier, Coach, J. Crew, and Macy’s, building expertise in retail and brand development.

Current Roles: In addition to her role as Cracker Barrel’s CEO (since November 2023), she serves as an Independent Director on the board of Vivid Seats Inc. (since 2021).


Posted by Shexter
Prairieville
Member since Feb 2014
18919 posts
Posted on 8/21/25 at 12:21 pm to
quote:

Starbucks Corporation: Held various leadership roles from 2002 to 2014


Looks like she left soon after SHTF with the gun policy. Wonder what role she played in that.

quote:

Masino kept a DEI regime that promises to ‘identify, recruit, and advance’ hires by race – and now faces civil rights complaints from America First Legal, to the Equal Opportunities Employment Commission, and the Tennessee AG.”
Posted by timbo
Red Stick, La.
Member since Dec 2011
7900 posts
Posted on 8/21/25 at 12:40 pm to
You people are such delicate snowflakes.
Posted by Sl0thstronautEsq
Member since Aug 2018
15448 posts
Posted on 8/21/25 at 2:17 pm to
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quote:

Sometimes, people want to change things just to put their own personality on things. At CB, their goal is to just delete the personality altogether. Hence, the elimination of the "old-timer" from the signage. Heritage is what got Cracker Barrel this far, and now the CEO wants to just scrape it all away.

At Steak n Shake, we take pride in our history, our families, and American values. All are welcome. We will never market ourselves away from our past in a cheap effort to gain the approval of trend seekers.
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