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Tennessee to add 10% “talent fee” to all ticket prices
Posted on 9/17/24 at 9:30 am
Posted on 9/17/24 at 9:30 am
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“It’s a talent fee, and it’s going directly to the talent,” Tennessee AD Danny White said. “It’s going to our student athletes as part of this new world order in college sports. So I know our fans will embrace it.”
White is confident Vols fans will keep buying tickets, and he suspects they might want to buy them even more knowing some of the money is going to the players.
White said the best comparison is restaurants charging large groups an automatic fixed gratuity atop the price of the meal.
Tennessee might be the first school to add such a fee, but expect plenty of copycats.
As college sports’ economic model evolves, schools will need to find a way to fund player compensation without forcing donors to choose between players and the capital projects and administrative costs they’ve traditionally helped fund.
Interesting read, guaranteed to have a domino effect.
This post was edited on 9/17/24 at 10:11 am
22
Posted on 9/17/24 at 9:33 am to Nitrogen
Why pay off your legal debts when you can just frick your customers instead?
Posted on 9/17/24 at 9:37 am to Nitrogen
quote:
So I know our fans will embrace it.”
frick off
Posted on 9/17/24 at 9:40 am to Nitrogen
College football is closer to becoming AAA baseball every day. The younger generation already doesn't care as much, and the corporate part is killing the older fans.
Posted on 9/17/24 at 9:41 am to Nitrogen
we all knew this was eventually coming
Posted on 9/17/24 at 9:42 am to Nitrogen
Bold strategy Tenn 
3 weeks into the season and they think it’s the 90s again
3 weeks into the season and they think it’s the 90s againPosted on 9/17/24 at 9:49 am to Nitrogen
Makes my couch and big screen look that nuch better.
Posted on 9/17/24 at 9:53 am to Nitrogen
does "all ticket prices" include the non-revenue sports (i.e. volleyball, golf, track & field, etc) or just CFB?
Posted on 9/17/24 at 9:58 am to Nitrogen
quote:
I know our fans will embrace it
Yeah, let's see how that works out them.
This post was edited on 9/17/24 at 10:31 am
Posted on 9/17/24 at 9:59 am to Chair45
that sounds more like a booster payment to me instead of NIL
at least you could hide it by donating to a collective
eventually it's gonna cost a $1000 a ticket to go to a sec game, you can count me out at that point
we're already paying donor fees to be able to buy tickets, they can use that money instead
at least you could hide it by donating to a collective
eventually it's gonna cost a $1000 a ticket to go to a sec game, you can count me out at that point
we're already paying donor fees to be able to buy tickets, they can use that money instead
Posted on 9/17/24 at 10:00 am to Nitrogen
quote:
So I know our fans will embrace it.”
Until your talent loses a game...then do the "customers" get their talent fee back
Posted on 9/17/24 at 10:03 am to Salmon
quote:
we all knew this was eventually coming
The second that "NIL" was approved (along with the free for all transfer portal) anyone with a brain could see that the CFB that existed for a century was all but over. Now we just have professional sports masquerading as amateur student athletics. It fricking sucks but nothing can be done about it; at this point it's not possible to go back to how things SHOULD be. Maybe we'll get some restrictions to scale thigns back, but with as much money as every single entity in this whole thing is making (players, schools, conferences, networks, etc) OTHER than the actual fans, why in the world would thins slow down anytime soon?
I think an unintended consequence we're not far from seeing is when this trickles down to high schools. And befor eyou say "that's impossbile! You can't have NIL at high schools"...why not? You "can't" have it in college either considering they are amatuers yet we sure as hell do. We already have players that transfer across the country to play for a better team, and we've recently seen players transfer MID-SEASON from one school not making the playoffs to a better school that is playoff bound. It's only a matter of time before the top HS players start holding out and demanding money too.
Posted on 9/17/24 at 10:06 am to WG_Dawg
quote:but we do have it… Brother Martin’s star wrestler and Evangel’s QB have deals
You can't have NIL at high schools"
Posted on 9/17/24 at 10:12 am to chalmetteowl
Why publicize this? Just raise ticket prices next year and line item 10% of the ticket revenue to go to the athletes. The statement makes it sound like this is this wonderful thing that Vols fans will embrace, when he is actually stating ticket price increases are coming and it's because of the athletes, blame them.
Posted on 9/17/24 at 10:12 am to Chair45
quote:
does "all ticket prices" include the non-revenue sports (i.e. volleyball, golf, track & field, etc) or just CFB?
The article reads broad (also mentioned their operational athletic department revenue) so I would imagine all athletic ticket sales that the university sells, but of course CFB will make almost all of that revenue.
This post was edited on 9/17/24 at 10:20 am
Posted on 9/17/24 at 10:17 am to Nitrogen
ADs finding new ways to continue to keep all of the revenue and have fans/boosters pay for the labor. 
Posted on 9/17/24 at 10:22 am to Domeskeller
quote:
Why pay off your legal debts when you can just frick your customers instead?
This.
There will be a day of reckoning for Universities, and I feel it will be sooner as opposed to later.
Posted on 9/17/24 at 10:38 am to Nitrogen
Whoever handled this from a PR standpoint needs to find a new job. There are 50 better ways to spoon feed something like this to fans. “Talent fee” is inexcusable.
Posted on 9/17/24 at 10:47 am to Nitrogen
Glad I dropped my season tickets when we moved a few years ago. Good lord they are going to bleed this stone dry.
The shrinkflation of Les game time with more commercials already makes watching games a chore.
The shrinkflation of Les game time with more commercials already makes watching games a chore.
Posted on 9/17/24 at 10:48 am to Nitrogen
Remember a few years ago when UT asked fans to donate to buy new goalposts?? Clown athletic dept
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