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Ford Dealer Adds $69,554 Markup To F-150 Lightning bringing final selling price to $140K
Posted on 6/12/22 at 11:42 pm
Posted on 6/12/22 at 11:42 pm
quote:
A Florida Ford dealer, Gary Smith Ford in Fort Walton Beach, is currently asking $140,600 for a relatively well-equipped F-150 Lightning. The Lightning in question has an MSRP of $71,049. This means Gary Smith Ford is applying a simply ludicrous $69,554 "market adjustment" - almost doubling the price of the truck.
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Minus any dealership markups, most journalists agree that the Lightning represents great value for money. Particularly the base model, which can be had for as little as $32,474 after the Federal Tax Credit is applied (again, this is in normal times without any ridiculous "market adjustments"). The entry-level Lightning Pro comes with a lot of equipment as standard, including a 12" infotainment screen and LED headlights. It also gets a 98 kWh battery and 452 bhp - meaning the cheapest electric F-150 has more power than the $69,525 ICE F-150 Raptor.
LINK
Posted on 6/12/22 at 11:47 pm to rickgrimes
quote:
$140K
Can I get a 30 year mortgage on it?
Posted on 6/12/22 at 11:49 pm to rickgrimes
Most important: Is there a spot for the nuts to hang?
Posted on 6/12/22 at 11:51 pm to rickgrimes
I'm locked in at $57k on my Cybertruck. I'd flip it in a heartbeat for that amount
Posted on 6/12/22 at 11:55 pm to FenrirTheBeard
quote:
Is there a spot for the nuts to hang?
No,these trucks come pre-fitted with a camel toe unless you ask for the Trans Lightning and then you get to pick.
Posted on 6/12/22 at 11:56 pm to rickgrimes
I’m glad I’m set on my vehicles for the foreseeable future. frick that shite, $69.5K for a dealership market up.
Gary Smith Ford can get fricked.
Gary Smith Ford can get fricked.
Posted on 6/13/22 at 12:49 am to rickgrimes
It’s why the CEO of Ford is trying to eliminate dealers and go the Tesla route.
Posted on 6/13/22 at 1:41 am to rickgrimes
He's going to have a shocked Pickachu face when Ford stops sending him vehicles as punishment for crazy markups they have warned dealers to stop putting on their product.
Posted on 6/13/22 at 2:22 am to rickgrimes
I’d pay $250k to help the polar bears keep in ice bergs though, baw.
Posted on 6/13/22 at 2:50 am to rickgrimes
I don’t see a problem. It comes with a first aid kit. The dealer is just trying to break even here.
Posted on 6/13/22 at 3:04 am to rickgrimes
No one is forced to pay it;however,someone probably will.
Posted on 6/13/22 at 4:24 am to rickgrimes
Read till the end of story
quote:
This is inaccurate. The dealer confirmed it was an error and the MSRP was input twice online. In fact this a demo unit and not for sale. The sticker was removed within 24 hours.
Posted on 6/13/22 at 5:13 am to rickgrimes
LMAO. His son used to post here. Hey man, fuel for that 70’ Viking they keep at AJ’s ain’t cheap.
I sincerely hope Ford puts the screws to dealerships like this.
I sincerely hope Ford puts the screws to dealerships like this.
Posted on 6/13/22 at 5:15 am to rickgrimes
You know you don’t have to buy the truck right?
Posted on 6/13/22 at 5:18 am to JR
quote:
Read till the end of story
quote:
This is inaccurate. The dealer confirmed it was an error and the MSRP was input twice online. In fact this a demo unit and not for sale. The sticker was removed within 24 hours.
Error defined as - not expecting deliberate price gouging to go viral. The inputting of the MSRP was deliberate AF.
Posted on 6/13/22 at 5:19 am to JR
quote:
Read till the end of story
quote:
This is inaccurate. The dealer confirmed it was an error and the MSRP was input twice online. In fact this a demo unit and not for sale. The sticker was removed within 24 hours.
The dealer is trying to cover themselves after getting blasted online.
Posted on 6/13/22 at 5:25 am to Breauxsif
quote:
Gary Smith Ford can get fricked.
This dealership is right out the back gate of my first duty station. Incoming airmen were told not to go there for a good reason.
Posted on 6/13/22 at 5:47 am to rickgrimes
I do agree with the folks who say you don't have to buy it and it's definitely true with me, it would still be sitting on the lot when I left
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