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Cold calls vs cold emails

Posted on 3/2/22 at 6:56 am
Posted by SidewalkTiger
Midwest, USA
Member since Dec 2019
66643 posts
Posted on 3/2/22 at 6:56 am
Which is more effective?

Obviously they each have their pros and cons, I've never been on the selling end but when reps reach out to me, I like emails better as I can read into what they're offering on my own time instead of being interrupted.
Posted by Displaced
Member since Dec 2011
32982 posts
Posted on 3/2/22 at 6:58 am to
No one wants to buy you extended warranty, baw.
Posted by SG_Geaux
Beautiful St George, LA
Member since Aug 2004
80481 posts
Posted on 3/2/22 at 6:58 am to
Cold calls are infinitely worse
Posted by SidewalkTiger
Midwest, USA
Member since Dec 2019
66643 posts
Posted on 3/2/22 at 6:58 am to
Damnit
Posted by TDsngumbo
Member since Oct 2011
49134 posts
Posted on 3/2/22 at 7:00 am to
Cold calls are better from a sales perspective because the seller gets to control the conversation if the call is answered and the consumer gives them any kind of opening. Cold calls are not meant to be successful, though, so the caller knows to expect hang ups or no answers 99.9% of the time.
Posted by cas4t
Member since Jan 2010
72000 posts
Posted on 3/2/22 at 7:02 am to
Have had success with both. Usually on a call you need something specific to mention that grabs their attention. Just asking for a meeting for the sake of meeting them on a cold call is a bad look.
Posted by tigerinthebueche
Member since Oct 2010
37724 posts
Posted on 3/2/22 at 7:07 am to
Cold call. If you’re a good looking woman. I would talk to any hot sales rep that came knocking on my door. Didn’t matter what she was selling.
Hardlegs were told to make an appt.

Women in sales have the advantage on the first call.
Posted by Mike da Tigah
Bravo Romeo Lima Alpha
Member since Feb 2005
61366 posts
Posted on 3/2/22 at 7:11 am to
quote:

Which is more effective?

Obviously they each have their pros and cons, I've never been on the selling end but when reps reach out to me, I like emails better as I can read into what they're offering on my own time instead of being interrupted.



Cold calls as in phone calls versus emails?

I’ll have to go with emails, but cold calls as in physical cold calls, much more effective, but depending on the sales, I’ll go with emails to set up an appointment to meet with the decision maker in person.

I’m still a believer in human interaction is the best way of connecting and making things happen.
Posted by Miethos
A van down by the river
Member since Sep 2021
42 posts
Posted on 3/2/22 at 7:13 am to
not sure. I hate pushy people so cold calls usually never work on me and I delete emails selling stuff. I just generally hate people. Get the dog to email me and we'll talk!
Posted by Ryan3232
Valet driver for TD staff
Member since Dec 2008
27344 posts
Posted on 3/2/22 at 7:29 am to
I recently got a cold call asking for 20-30 minutes of my time. Worst opener of all time.
Posted by go_tigres
Member since Sep 2013
5437 posts
Posted on 3/2/22 at 7:31 am to
I’ve been in sales for a long time and I train to use the introductory email over a cold call precisely for the reason you stated. We’re b2b though. Cold calls probably work better in a consumer setting.
Posted by Ryan3232
Valet driver for TD staff
Member since Dec 2008
27344 posts
Posted on 3/2/22 at 7:32 am to
quote:

Women in sales have the advantage on the first call.
This is true.


quote:

Cold call. If you’re a good looking woman.
This doesnt make sense though. When you get a cold call, you have no idea what they look like. If this is someone you have done business with before, it is no longer a cold call.
Posted by CitizenK
BR
Member since Aug 2019
13822 posts
Posted on 3/2/22 at 7:57 am to
In person cold call works better, at least for me
Posted by SidewalkTiger
Midwest, USA
Member since Dec 2019
66643 posts
Posted on 3/2/22 at 8:02 am to
quote:

Cold calls as in phone calls versus emails?



Yes
Posted by The Goon
Baton Rouge, LA
Member since Nov 2008
1336 posts
Posted on 3/2/22 at 8:05 am to
I prefer face to face and drop off a card. I’ve always been in technical sales/engineering roles where you’re trying to find value. You need to know what the problem is before you come off as a douche trying to hit revenue goals with a shot product.
Posted by The Spleen
Member since Dec 2010
38865 posts
Posted on 3/2/22 at 8:10 am to
Neither work on me. I delete email solicitations without reading them, and hang up on unsolicited sales calls.
Posted by NewIberiaHaircut
Lafayette
Member since May 2013
12316 posts
Posted on 3/2/22 at 8:11 am to
Cold calls in person are the most effective.
Posted by The Third Leg
Idiot Out Wandering Around
Member since May 2014
11800 posts
Posted on 3/2/22 at 8:18 am to
Most women in my field are hot, half retarded, and wholly unsuccessful. They are herded into roles where they don’t have to listen and retain much other than a structured slide deck that nobody listens to. They make substandard wages for the industry, but their jobs are usually second incomes, which are spent on leased motor carriages, designer fashion, and cosmetics.
Posted by noonan
Nassau Bay, TX
Member since Aug 2005
37001 posts
Posted on 3/2/22 at 8:28 am to
I hate getting phone calls from salesmen. But emails usually get overlooked. But one only takes a click to look at while the other is never at a good time.

I rarely have to cold call or cold email, but I prefer the email route.
Posted by gaom23
Member since Oct 2020
280 posts
Posted on 3/2/22 at 8:45 am to
I prefer email. As someone mentioned, I can glance over it on my own time.

I don't know if it's the younger generation or what but some of these sales guys need better training or instruction.

I've had three different reps from three different companies all do this same thing.

They got me on a cold call. Caller ID didn't recognize but I was expecting an unknown # for business and picked up. Since I already picked up I tell them to send their info to my email and I'll look it over.

I respond to the eventual email and say thank you, I'll keep you in mind if needed.

They follow up at first once a week. Then it becomes once a day emails. Now I'm annoyed and will never use your services even if needed.

Then all 3 eventually hit me with a variation of: "I have been contacting you for xx amount of time now and still haven't received a single order!! You OWE me an order!!"

Well...now you're completely blocked and will tell others in my industry to stay away from you.

The first time it happened thought it was a random nut job. But now I've seen 3 sales reps like this in recent times.
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