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Walmart announces rebranding of their new logo and goes all in on the change

Posted on 1/13/25 at 1:53 pm
Posted by MrLSU
Yellowstone, Val d'isere
Member since Jan 2004
28292 posts
Posted on 1/13/25 at 1:53 pm
The marketing genius who came up with this new logo idea has to be one of the best salespeople in the world. Walmart probably paid in excess of $5 million for their new logo.

Posted by Hangover Haven
Metry
Member since Oct 2013
29907 posts
Posted on 1/13/25 at 1:55 pm to
Someone signed off on that....

Sam Walton is turning over in his '79 F 150....
Posted by LNCHBOX
70448
Member since Jun 2009
86891 posts
Posted on 1/13/25 at 1:57 pm to
It got fatter, just like all of us
Posted by Cage Fighter Trainee
Member since Aug 2024
133 posts
Posted on 1/13/25 at 1:57 pm to
As a DEI Executive, I feel the new logo is much more inclusive and well worth the millions spent updating it
Posted by MrLSU
Yellowstone, Val d'isere
Member since Jan 2004
28292 posts
Posted on 1/13/25 at 1:58 pm to
People are getting fatter not skinnier so the enlarged yellow makes a lot of sense from a DEI perspective.
Posted by IAmNERD
Member since May 2017
21733 posts
Posted on 1/13/25 at 2:00 pm to
This kind of "rebranding" happens all the time. I think these companies, especially giants like walmart, are terrified of massive changes and want to ease people into their branding changes.

Starbucks, Coca-Cola, Taco Bell and many others have done the same before. It is funny thinking about the amount of money they probably paid to barely change their logos though.
Posted by OysterPoBoy
City of St. George
Member since Jul 2013
40777 posts
Posted on 1/13/25 at 2:00 pm to
Posted by Aguga
Member since Aug 2021
3202 posts
Posted on 1/13/25 at 2:01 pm to
It’s like being at the eye doctor

Edit: dammit Poboy
This post was edited on 1/13/25 at 2:02 pm
Posted by Bjorn Cyborg
Member since Sep 2016
32108 posts
Posted on 1/13/25 at 2:03 pm to
It was a faded t-shirt, now it is a new t-shirt.
Posted by MrSpock
Member since Sep 2015
4822 posts
Posted on 1/13/25 at 2:03 pm to
The ole asian dirt star
Posted by bad93ex
Walnut Cove
Member since Sep 2018
30920 posts
Posted on 1/13/25 at 2:06 pm to
quote:

The marketing genius who came up with this new logo idea has to be one of the best salespeople in the world. Walmart probably paid in excess of $5 million for their new logo.



Go easy on her, she went back to her hometown for Xmas and met the man of her dreams while having hot cocoa. She sort of mailed in this design.
Posted by atxfan
Member since Jul 2004
3797 posts
Posted on 1/13/25 at 2:07 pm to
It's like a sphincter tightening. It represents getting tough on prices so that they can pass the savings on to you, with an emphasis on Made in America.
Posted by HoustonGumbeauxGuy
Member since Jul 2011
31653 posts
Posted on 1/13/25 at 2:08 pm to
They removed the dash out of the name a while back and didn’t make a big deal out of it, they just made the change
Posted by Weekend Warrior79
Member since Aug 2014
19215 posts
Posted on 1/13/25 at 2:12 pm to
quote:

It's like a sphincter tightening.

Funny you say that because when I saw the thread title, I figured someone managed to get it closer to the community flag logo.

For those that didn't watch:
Posted by JackieTreehorn
Malibu
Member since Sep 2013
32940 posts
Posted on 1/13/25 at 2:12 pm to
Goat walmarks logo:

Posted by The Scofflaw
Metairie, LA
Member since Sep 2014
1508 posts
Posted on 1/13/25 at 2:20 pm to
Bring this one back. The current one looks poverty AF
Posted by TheFonz
Somewhere in Louisiana
Member since Jul 2016
22006 posts
Posted on 1/13/25 at 2:20 pm to
Wow!

Posted by HenryParsons
Member since Aug 2018
1775 posts
Posted on 1/13/25 at 2:21 pm to
Posted by FLTech
the A
Member since Sep 2017
21634 posts
Posted on 1/13/25 at 2:43 pm to
Their old logo looked too much like an asterisk * symbol due to all of the side effects of all of the COVID shite they pushed.
Posted by TDsngumbo
Member since Oct 2011
45633 posts
Posted on 1/13/25 at 3:07 pm to
I wasn't going to shop at Walmart this afternoon but now after seeing this new logo, I feel like they represent me and my values so off to Walmart I go.
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