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Metallica Whiskey/Hetfield in Rehab

Posted on 9/15/20 at 2:17 pm
Posted by Hoodie
Donaldsonville, LA
Member since Dec 2019
3839 posts
Posted on 9/15/20 at 2:17 pm
A reporter recently pressed Metallica guitarist Kirk Hammett on something that's puzzled me for a bit: How do Metallica reconcile marketing their own brand of whiskey considering frontman James Hetfield's past and present struggles with alcohol? Hammett said...

"You can't compare the two things. James' struggle to get dry is a completely personal matter mentally and emotionally.

"The fact that we produce, bottle, and sell alcohol is totally independent of this.

"It is completely up to you whether you drink or not. And I think I can sell what I want. If I were a diabetic, that wouldn't mean that I couldn't sell sweets."

An interesting take. I'm a fan of the band and recognize their right to do as they please, but the whiskey tie-in did strike me as odd given Hetfield's issues. What's your take on this?
Posted by Saint Alfonzo
Member since Jan 2019
30959 posts
Posted on 9/15/20 at 2:27 pm to
I have 37 and 1/2 kids by 28 baby mamas. That's why I use Pinhole Condoms. If you gonna put your whole peen in da hole, trust Pinhole.
This post was edited on 9/15/20 at 3:25 pm
Posted by High C
viewing the fall....
Member since Nov 2012
62134 posts
Posted on 9/15/20 at 3:19 pm to
They should definitely be marketing a non-alcoholic whiskey brand.
Posted by Big Scrub TX
Member since Dec 2013
40161 posts
Posted on 9/15/20 at 3:25 pm to
quote:

An interesting take. I'm a fan of the band and recognize their right to do as they please, but the whiskey tie-in did strike me as odd given Hetfield's issues. What's your take on this?
I drink a lot of whiskey and James Hetfield is inarguably my favorite person of all time...and this never even crossed my mind until opening this thread.

Kirk has it right. They aren't related, IMO. If anything, it makes Hetfield even more bad arse.
Posted by Cdawg
TigerFred's Living Room
Member since Sep 2003
62212 posts
Posted on 9/15/20 at 3:44 pm to
It's just branding. Whoopty-do. Ask Gene Simmons what's his take on it.
Posted by Motorboat
At the camp
Member since Oct 2007
24312 posts
Posted on 9/15/20 at 4:07 pm to
quote:

What's your take on this?


I couldn't give less of a frick what aging rockers do with their spare time and money. I hope they make a good product and it brings them happiness.
Posted by Ace Midnight
Between sanity and madness
Member since Dec 2006
96240 posts
Posted on 9/15/20 at 4:44 pm to
Metallica went from the most Alpha and relevant heavy band in the world (despite boasting 2 certified pansies on the roster) to irrelevant by:

1. Declaring war on their fans using some bizarre, archaic 20th Century notions about IP, and

2. Making that awful "we never should have done this" documentary film which exposed the warts that never should have been exposed during their active period

I haven't really considered them a musical force since then, other than the occasional playing of the One video on Youtube when the mood strikes me.

What they do to make money now is beyond irrelevant.
Posted by Saint Alfonzo
Member since Jan 2019
30959 posts
Posted on 9/15/20 at 4:58 pm to
quote:

I haven't really considered them a musical force since then, other than the occasional playing of the One video on Youtube when the mood strikes me.


The Black album pretty much ended my fandom of Metallica.
Posted by Blizzard of Chizz
Member since Apr 2012
21598 posts
Posted on 9/15/20 at 4:58 pm to
Blackened Whiskey launched in 2018 and by mid to late 2019 Hetfield was in rehab. Before that he was previously sober for 15 plus years. Now I’m not saying the 2 are related but there are a couple tuning room videos of him enjoying their product.
Posted by Ace Midnight
Between sanity and madness
Member since Dec 2006
96240 posts
Posted on 9/15/20 at 5:05 pm to
quote:

The Black album pretty much ended my fandom of Metallica.


I guess because I was slow to warm up to them - I didn't really get it until ...And Justice for All, so I was okay with the Black album and even Load/Reload, Garage, Inc., S&M - I was cool with all of that. They got older and the music evolved - I didn't consider that selling out, I don't guess.

Lars' crusade against Napster, Some Kind of Pussies and St. Anger were the final 3 nails in their coffin for many folks.
Posted by Zappas Stache
Utility Muffin Research Kitchen
Member since Apr 2009
43535 posts
Posted on 9/15/20 at 5:08 pm to
They are a corporation and corporations exist to make money. Whiskey is very trendy so slapping their name on it potentially brings in a lot of money. I doubt the band members had much input on the development or branding of the whiskey other than to look at it in a meeting in a conference room.
Posted by Saint Alfonzo
Member since Jan 2019
30959 posts
Posted on 9/15/20 at 5:26 pm to
quote:

I guess because I was slow to warm up to them - I didn't really get it until ...And Justice for All, so I was okay with the Black album and even Load/Reload, Garage, Inc., S&M - I was cool with all of that. They got older and the music evolved - I didn't consider that selling out, I don't guess. Lars' crusade against Napster, Some Kind of Pussies and St. Anger were the final 3 nails in their coffin for many folks.


I was a fan since Ride the Lightning. With the Black album, they lost any sort of edge they had. It's a commercial pop record.
Posted by RockAndRollDetective
Baton Rouge
Member since Mar 2014
4506 posts
Posted on 9/15/20 at 5:29 pm to
quote:

Ask Gene Simmons what's his take on it.

He probably has a line of Kiss Chastity Belts and Purity Rings.
Posted by Saintsisit
Member since Jan 2013
5343 posts
Posted on 9/15/20 at 5:50 pm to
I've been a fan since I saw the Puppets tour on a VCR in 6th grade. I can't really get into the Black Album either but I really like The Outlaw Torn and Bleeding me off of Load. Other good tracks on there too and Death Magnetic is solid.
Posted by Big Scrub TX
Member since Dec 2013
40161 posts
Posted on 9/15/20 at 7:16 pm to
quote:

1. Declaring war on their fans using some bizarre, archaic 20th Century notions about IP, and
Nah. Do you even know the context of which you speak?

quote:

2. Making that awful "we never should have done this" documentary film which exposed the warts that never should have been exposed during their active period
Who gives a shite about that. Either the product is good or it isn't. And Death Magnetic is great.
Posted by sig2608
Member since May 2010
610 posts
Posted on 9/15/20 at 7:30 pm to
It’s good whiskey
Posted by 14&Counting
Dallas, TX
Member since Jul 2012
42402 posts
Posted on 9/15/20 at 8:52 pm to
quote:

An interesting take. I'm a fan of the band and recognize their right to do as they please, but the whiskey tie-in did strike me as odd given Hetfield's issues. What's your take on this?


I'm thinking Heatfield is fine with cashing the checks
This post was edited on 9/15/20 at 8:53 pm
Posted by TigrrrDad
Member since Oct 2016
8191 posts
Posted on 9/15/20 at 10:45 pm to
Yeah, I get it. Sad But True is total commercial pop.

Moron.
Posted by Saint Alfonzo
Member since Jan 2019
30959 posts
Posted on 9/15/20 at 11:01 pm to
quote:

Yeah, I get it. Sad But True is total commercial pop. Moron.


Lol. Oh, I see the butt hurt Metallitard has arrived.
This post was edited on 9/15/20 at 11:20 pm
Posted by SEClint
New Orleans, LA/Portland, OR
Member since Nov 2006
49487 posts
Posted on 9/15/20 at 11:24 pm to
quote:

What's your take on this?


If it makes dollars, it makes sense.
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