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Started By
Message
1
Posted on 1/18/24 at 11:18 am to SirWinston
quote:
Watching an NFL playoff game for under $6 is a bargain.
Not when it’s been free your whole life
Posted on 1/18/24 at 11:32 am to John Casey
quote:and apparently was the most streamed live event in US history. Which is good when it was hosted on a, you know, streaming site
It was the least watched game of the entire weekend
Posted on 1/18/24 at 12:36 pm to WestCoastAg
quote:
and apparently was the most streamed live event in US history. Which is good when it was hosted on a, you know, streaming site
Again, if it didn’t drive new subscriptions (and it seemingly didn’t), then this is a pretty moot point.
Posted on 1/18/24 at 12:56 pm to Wayne Campbell
quote:
Again, if it didn’t drive new subscriptions (and it seemingly didn’t), then this is a pretty moot point.
Where are you getting that from? Honest question.
Yes, it was the least watched game. But considering it was only on a pay site, it's pretty crazy that it got 23 million viewers. As stated, the most streamed live event ever. Was also responsible for the most internet usage ever on a single date. Consumed 30% of the entire internet usage for that time period. That's crazy.
I don't think it is reasonable to expect it to out perform the other games that were accessible to anybody that could hook up rabbit ears to their TV. But it was a success for doing it for the first time ever. It's not going to be the last time they do this either. I didn't like it and didn't sign up for Peacock, but it was no doubt a successful first attempt.
Posted on 1/18/24 at 2:32 pm to iwyLSUiwy
quote:
As stated, the most streamed live event ever. Was also responsible for the most internet usage ever on a single date. Consumed 30% of the entire internet usage for that time period. That's crazy.
This is per NBC. Has it been verified by any other entities?
So NBC is quick to pump out how successful it was, but didn't disclose if it boosted their subscriptions. I'm deducing that if it had, they'd be bragging. And if it didn't move new subscribers, then it wasn't successful.
Additionally, they stated that it was the biggest day on their platform with 16.3 million unique devices signed in. That's 50% of their Q4 subscriber numbers. But the total viewership for the game was 23 million. Even assuming all 16.3 million devices watched the game, that still leaves 6 million viewers through other means.
Posted on 1/18/24 at 2:52 pm to Diseasefreeforall
I wonder how much of the NBC NFL bid was marked for this.
Posted on 1/18/24 at 3:10 pm to Wayne Campbell
I wonder how many advertisers have contacted NBC and asked why they were charged NFL ad rates for a game that got half the viewers of other NFL games the same weekend.
Posted on 1/19/24 at 8:49 am to Diseasefreeforall
NBC paid 110 million dollars for the game, did it get it's money back?
Posted on 1/19/24 at 10:05 am to SoWhat
They need to release all the numbers:
1. How many home streamers (and how many new subs)
2. Local over air/cable numbers
3. Bar/out of home viewers (this one is where they pad stats using listening devices to determine how many are watching and is very iffy)
——-
Sports TV Ratings
@SportsTVRatings
·17s
Official Nielsen viewership for Dolphins/Chiefs Peacock game: 22.857m
(includes local broadcast network viewing in KC & MIA markets):
1. How many home streamers (and how many new subs)
2. Local over air/cable numbers
3. Bar/out of home viewers (this one is where they pad stats using listening devices to determine how many are watching and is very iffy)
——-
Sports TV Ratings
@SportsTVRatings
·17s
Official Nielsen viewership for Dolphins/Chiefs Peacock game: 22.857m
(includes local broadcast network viewing in KC & MIA markets):
Posted on 1/19/24 at 1:37 pm to JimTiger72
In 2023 Peacock had 30 million subscribers, they lost $2.8 billion.
Posted on 1/19/24 at 2:06 pm to chalmetteowl
quote:
Not when it’s been free your whole life
You've been watching NFL games from an open air antenna?
Posted on 1/19/24 at 2:58 pm to Sao
quote:Nobody watches the ads, they pick up their phone and scroll. Advertisers on streaming and cable are really being squeezed.
With userID sharing, probably not in reality. Eyes still watched the ads.
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