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Started By
Message
re: And now Gillette angers soy boys!
Posted on 8/5/20 at 3:00 pm to Seldom Seen
Posted on 8/5/20 at 3:00 pm to Seldom Seen
I'll never buy another Gillette product after that ad campaign. The damage is already done.
Posted on 8/5/20 at 3:01 pm to DougsMugs
quote:
apparently Harry's is sadly even more woke. Barbasol?
Well shite. Even more woke than the Gillette commercials? How do I not know that?
Posted on 8/5/20 at 3:01 pm to notsince98
quote:
Harry's and DSC making poor choices
What did they do?
Posted on 8/5/20 at 3:01 pm to imjustafatkid
Still using a Mach3 on the daily
Posted on 8/5/20 at 3:01 pm to Seldom Seen
I don't know what the reason for gillette's numbers are and I haven't delved into it. But I can say that I have not used a Gillette product since that stupid ad came out. I'm under no delusions that their competition are a bunch of dyed-in-the-wool conservatives. But you can't run an ad that basically s**** on men as a group and expect me to continue supporting you
Posted on 8/5/20 at 3:02 pm to jlovel7
quote:
The article states how Gillette admits their strategy cost them money and will pivot
Don't care
That's one of the hazards of being in business. When you run your customers off to your competition there's no reason for them to come back
Posted on 8/5/20 at 3:03 pm to Seldom Seen
It was a bad campaign.
There probably is such a thing as toxic masculinity, but it’s too often just translated as masculinity is toxic.
You can be a good person and be masculine. You can be a little bitch and be toxic.
There probably is such a thing as toxic masculinity, but it’s too often just translated as masculinity is toxic.
You can be a good person and be masculine. You can be a little bitch and be toxic.
Posted on 8/5/20 at 3:04 pm to Seldom Seen
Schick for life “The Man I Am”
Posted on 8/5/20 at 3:04 pm to Seldom Seen
I changed brands. I wasn't even that offended by the Gillette ad, but at the same time I have no interest in supporting that nonsense either.
Posted on 8/5/20 at 3:05 pm to Seldom Seen
quote:
No thanks. I love my son, and Gillette supports messaging that bullies boys to depression and suicide. If Gillette wants boys to die
What a flaming Drama Queen! Condolences on his sons inevitable suicide
This post was edited on 8/5/20 at 3:07 pm
Posted on 8/5/20 at 3:07 pm to ShortyRob
Thanks I needed to rewatch the ad again to remind myself to never give them a dime of my money again. Used their razors and shaving cream all my life. Unfathomable that they thought that ad would be beneficial for business.
Posted on 8/5/20 at 3:07 pm to ShortyRob
I started not buying because the ad sucked. Then I got use to other razors and forgot all about Gillette. No need to go back. My toxic masculinity won't allow it.
Posted on 8/5/20 at 3:07 pm to Seldom Seen
This is why taking political stands is a no win situation. You lose when you take the stand, then you lose when you walk it back. (Drew Brees, for example).
Just don't take stands and sell your razors, play football, write books, play music, etc. It's not that fricking hard.
There are plenty of ultra successful product brands, actors, musicians, authors, athletes and other entities that have kept to their core message and not engaged in this bullshite. And they are doing fine.
Posted on 8/5/20 at 3:09 pm to TitleistProV1X
quote:
Thanks I needed to rewatch the ad again to remind myself to never give them a dime of my money again. Used their razors and shaving cream all my life. Unfathomable that they thought that ad would be beneficial for business
It really was indescribably stupid. It told me just how disconnected from the Real World people in major Metropolitan centers are. Because think of that number of people required to all sign off for that stupid add to make it public? In every last one was some suit in New York City or some place similar that hasn't met a person working for a living in decades
This post was edited on 8/5/20 at 3:12 pm
Posted on 8/5/20 at 3:10 pm to memphisplaya
quote:They still have to shave their nipples and buttholes, dude.
TBH most of these Soy boys don't have enough facial hair to need a razor in the first place.
Posted on 8/5/20 at 3:11 pm to SammyTiger
quote:
There probably is such a thing as toxic masculinity
There really isn't. The pattern is by definition sexist. It takes a simple phrase. Bad person. And gives it a gender. You notice there's no such thing as toxic femininity right?
Terms like toxic masculinity aren't accidentally misandrist. They are designed to be misandrist
Posted on 8/5/20 at 3:15 pm to Seldom Seen
quote:
No thanks. I love my son, and Gillette supports messaging that bullies boys to depression and suicide. If Gillette wants boys to die, Gillette can go bankrupt
This must be a picture of this soy's "son":
Posted on 8/5/20 at 3:15 pm to Seldom Seen
whoever is in the Gillette marketing department should never have another job, anywhere. When you alienate your target demographic, you have crafted an optimally bad marketing campaign.
Posted on 8/5/20 at 3:15 pm to ShortyRob
quote:
There really isn't.
There definitely is.
Just like anything taken to an extreme can be a bad thing.
I mean A lot of men are taught pretty u healthy ways to deal with their emotions and issues.
quote:
Terms like toxic masculinity aren't accidentally misandrist. They are designed to be misandrist
I dont Completely disagree with you. Like I said it more often than means masculinity is toxic.
Posted on 8/5/20 at 3:15 pm to Bjorn Cyborg
Written by someone else but dead on
The most obvious rubric of basic marketing—and you would think this is something they would already have known before the debacle, so the fact they didn’t tells us a lot about the brain freeze at the corporate level—is that if you have a defined target market for your product, the best strategy for upping sales isn’t to crap all over that market by telling them they are responsible for all social ills of society, but that here, use our product, and while you’re using it, think about how much better you can be as a human being, you piece of sh*t.
The most obvious rubric of basic marketing—and you would think this is something they would already have known before the debacle, so the fact they didn’t tells us a lot about the brain freeze at the corporate level—is that if you have a defined target market for your product, the best strategy for upping sales isn’t to crap all over that market by telling them they are responsible for all social ills of society, but that here, use our product, and while you’re using it, think about how much better you can be as a human being, you piece of sh*t.
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