Did Yeti just accuse the NRA of melting like a bitch?

When is the bankruptcy filing?

Yep and it’s true. The NRA and their friends were just pissed that they can’t get as good of a discount now and knew that by slamming Yeti it would generate a lot of buzz.

The NRA melted hard. They shouldve used a Yeti cooler.

IPO just blew up in the air and there is no visible trace of it ever reappearing now.

Though they don't list the other orgs.

Yeti has realized that they fricked up. Keep your business arse out of the political world.

As a lawyer I can promise you that shite right there was written by a lawyer, haha. If it takes you two days and two paragraphs to say something that should have taken ten seconds and "Sorry, we F'd up." then you know your communications team isn't doing well.

Sorry Yeti...this isn't helping your cause.

Don’t know about NRA relationship, but they stated several times that:
Guns were good. Sounds like they want to secure their 2nd Amendment customer base and flipped off the gun control lobby. Must have experienced a NRA backlash of significant proportions.

Curious timing for them to finally implement these “outdated” discount program changes, right of the heels of dick’s sporting goods, various banks, and other businesses virtue signaling. Could it be that they are based in a gay city and likely have soy boys in management, and are now walking back a terrible decision they made in an echo chamber to save their bottom line?