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re: What happened to big name Nascar sponsors?

Posted on 2/20/24 at 8:36 am to
Posted by bigpapamac
Mobile, AL
Member since Oct 2007
22421 posts
Posted on 2/20/24 at 8:36 am to
quote:

No Lowes, Home Depot, Bud, Miller, Office Depot, Target type sponsors.


To be fair I don’t know how Office Depot is still a viable business so they probably don’t have any money to pour into a race car sponsorship.
Posted by Nigel Farage
South of the Mason-Dixon
Member since Dec 2019
1214 posts
Posted on 2/20/24 at 9:05 am to
quote:

They still have big sponsors but it seems like less and less guys have that title sponsor for the whole season. Hamlin is pretty steady, Logano, maybe a few others. You used to be able to pick out your favorite drivers immediately because the paint scheme didn’t change and those cars became iconic. That’s kinda lacking now


To add onto this racing is stupid expensive. One of the ways teams have generated more as revenue is by doing partial car sponsorships for specific races so a sponsor isn’t on the hook for a full seasons worth of sponsorship. This allows more sponsors to be involved with the sport without being locked out from the cost of sponsoring a car for a full season. Teams can also charge higher sponsorship fees for the key races like Daytona, Talladega or Bristol.
This post was edited on 2/20/24 at 9:06 am
Posted by crewdepoo
Hogwarts
Member since Jan 2015
10068 posts
Posted on 2/20/24 at 9:20 am to
Go woke go broke
Posted by Cash
Vail
Member since Feb 2005
37350 posts
Posted on 2/20/24 at 9:35 am to
quote:

Go woke go broke


Posted by The Torch
DFW The Dub
Member since Aug 2014
21097 posts
Posted on 2/20/24 at 9:38 am to
quote:

What happened to big name Nascar sponsors?


They went away when all the big name drivers left, retired, got killed.

I watched Daytona yesterday and barely knew any of the drivers

And it was boring
Posted by thegambler
Louisiana
Member since Oct 2012
1589 posts
Posted on 2/20/24 at 9:43 am to
FEBRUARY 18, 2024 AT 2:50 AM
NASCAR’s Duel at Daytona delivered the largest sports audience of the day of Thursday, February 15.

The NASCAR Duel at Daytona averaged 1.64 million viewers on FS1 Thursday night, an increase of 7% over last year (1.54M) and the largest audience for the event since 2019 (1.73M). The telecast delivered the top sports audience of the day. A Truck Series practice led-in with 228,000.

Placing second, a Bucks-Grizzlies NBA regular season game averaged a combined 1.14 million across TNT (1.04M) and truTV (95K) — up 6% from Bucks-Bulls on TNT alone last year (1.07M).
Posted by prplhze2000
Parts Unknown
Member since Jan 2007
52738 posts
Posted on 2/20/24 at 9:55 am to
Yup. But it was Daytona which is always boring.
Posted by SteelerBravesDawg
Member since Sep 2020
38029 posts
Posted on 2/20/24 at 11:36 am to
Posted by SteelerBravesDawg
Member since Sep 2020
38029 posts
Posted on 2/20/24 at 11:37 am to
quote:

The sport is dying a slow death

Got news for ya, it's not.
Posted by TC Kidd
Member since Nov 2023
776 posts
Posted on 2/20/24 at 11:50 am to
quote:

Go woke go broke

You’re a dipshit
Posted by GEAUXLPOST
Member since Sep 2012
1400 posts
Posted on 2/20/24 at 1:03 pm to
"wow, that guy must really like Tide" - Mitch Hedberg
Posted by iwyLSUiwy
I'm your huckleberry
Member since Apr 2008
36143 posts
Posted on 2/20/24 at 1:16 pm to
quote:

I watched Daytona yesterday and barely knew any of the drivers


Same for me. But that's what happens when you go 20 years in between watches. I didn't turn it on and expect to see Jeff Gordan Tony Stewart out there. Why would you have expected it to be a field of guys you recognized?
Posted by Ralph_Wiggum
Sugarland
Member since Jul 2005
10770 posts
Posted on 2/20/24 at 1:20 pm to
There are Brad Kezlowski, Joey Logano, and Kyle Larson and Bubba Wallace who are known names.
Posted by Basura Blanco
Member since Dec 2011
9296 posts
Posted on 2/20/24 at 1:26 pm to
quote:

You mean to tell me a sport w/35-40 events each year has higher ratings than one that has around 2,500 w/its regular season and playoffs?


or 1 game a week, on sundays, for only 18 weeks, right?



Not sure what point you are trying to make, but the NFL has 14-16 games spread out over 3 days each week.
Posted by Sheep
Neither here nor there
Member since Jun 2007
19690 posts
Posted on 2/20/24 at 1:55 pm to
Sprint PCS TYFYS
Posted by bad93ex
Walnut Cove
Member since Sep 2018
28804 posts
Posted on 2/20/24 at 3:49 pm to
quote:

Why would you have expected it to be a field of guys you recognized?


Typically there were always generational drivers, we still have a Burton and an Elliot.
Posted by AlwysATgr
Member since Apr 2008
17579 posts
Posted on 2/20/24 at 6:12 pm to
quote:

never forget the sport approved of, and and supported calling in the FBI over a garage handle


NFL has done more egregious things and people still watch.
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