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AT&T's HBO Max won't count against data caps. Other streaming services will.

Posted on 6/2/20 at 11:38 am
Posted by jeff5891
Member since Aug 2011
15761 posts
Posted on 6/2/20 at 11:38 am
quote:

According to an AT&T executive familiar with the matter, HBO Max is using AT&T’s “sponsored data” system, which technically allows any company to pay to excuse its services from data caps. But since AT&T owns HBO Max, it’s just paying itself: the data fee shows up on the HBO Max books as an expense and on the AT&T Mobility books as revenue. For AT&T as a whole, it zeroes out. Compare that to a competitor like Netflix, which could theoretically pay AT&T for sponsored data, but it would be a pure cost.
LINK

Looks like the poli board consensus was wrong
Posted by 33inNC
Charlotte, NC
Member since Mar 2011
4987 posts
Posted on 6/2/20 at 12:04 pm to
Crickets, I see...
Posted by CAD703X
Liberty Island
Member since Jul 2008
78099 posts
Posted on 6/2/20 at 12:10 pm to
Well maybe if you posted this on the political board...
Posted by SG_Geaux
Beautiful St George
Member since Aug 2004
77986 posts
Posted on 6/2/20 at 12:22 pm to
Anyone with half a brain knew this would happen.

This is why content providers should not also be allowed to own the infrastructure for transmitting the content.
Posted by Stuckinthe90s
Dallas, TX
Member since Apr 2013
2576 posts
Posted on 6/2/20 at 1:05 pm to
Truthfully, this is what the net neutrality laws would have prevented. This really only encourages vertical integration of mega companies. The marriage of your ISP and content providers is something that we should definitely watch going forward. I am not sure that it is a good idea. ISPs would love in the future to force to have to subscribe to multiple ISP services so that you can access their different content.
This post was edited on 6/2/20 at 1:06 pm
Posted by SlowFlowPro
Simple Solutions to Complex Probs
Member since Jan 2004
422579 posts
Posted on 6/2/20 at 1:56 pm to
quote:

Looks like the poli board consensus was wrong

people predicted this. you're upset that a telecom company is creating a way to make certain data less expensive?
Posted by Korkstand
Member since Nov 2003
28709 posts
Posted on 6/2/20 at 1:59 pm to
quote:

you're upset that a telecom company is creating a way to make certain data less expensive?


Posted by StraightCashHomey21
Aberdeen,NC
Member since Jul 2009
125417 posts
Posted on 6/2/20 at 2:04 pm to
quote:

Looks like the poli board consensus was wrong




Priority of traffic was always going to happen with no NN
Posted by StraightCashHomey21
Aberdeen,NC
Member since Jul 2009
125417 posts
Posted on 6/2/20 at 2:04 pm to
quote:

people predicted this. you're upset that a telecom company is creating a way to make certain data less expensive?


LMAOOOOOOOOO

Data is fricking data

Posted by SlowFlowPro
Simple Solutions to Complex Probs
Member since Jan 2004
422579 posts
Posted on 6/2/20 at 2:15 pm to
sure but, at the heart of this issue, is data caps. those exist regardless of NN

this policy basically gives you (potentially) a larger cap for free, and doesn't affect those who don't take advantage
Posted by StraightCashHomey21
Aberdeen,NC
Member since Jul 2009
125417 posts
Posted on 6/2/20 at 2:22 pm to
quote:

sure but, at the heart of this issue, is data caps. those exist regardless of NN

this policy basically gives you (potentially) a larger cap for free, and doesn't affect those who don't take advantage



Not counting certain data because its your content driven data proves data caps are pointless.
Posted by Cosmo
glassman's guest house
Member since Oct 2003
120291 posts
Posted on 6/2/20 at 2:22 pm to
quote:

sure but, at the heart of this issue, is data caps. those exist regardless of NN

this policy basically gives you (potentially) a larger cap for free, and doesn't affect those who don't take advantage


This
Posted by Korkstand
Member since Nov 2003
28709 posts
Posted on 6/2/20 at 3:02 pm to
quote:

SlowFlowPro
I honestly cannot tell if you legit think this is a good thing for consumers, or if you have convinced yourself to support it due to ideology regarding "free markets" and property rights.
Posted by jeff5891
Member since Aug 2011
15761 posts
Posted on 6/2/20 at 3:23 pm to
quote:

you're upset that a telecom company is creating a way to make certain data less expensive?


yikes
This post was edited on 6/2/20 at 3:25 pm
Posted by Upperdecker
St. George, LA
Member since Nov 2014
30578 posts
Posted on 6/2/20 at 5:42 pm to
Net neutrality issue rearing its head. It was inevitable it would become a problem
This post was edited on 6/2/20 at 5:43 pm
Posted by BeepNode
Lafayette
Member since Feb 2014
10005 posts
Posted on 6/2/20 at 5:54 pm to
quote:

Priority of traffic was always going to happen with no NN


It was already happening but in a way that was obfuscated from non-technical regulators.

They used P2P connectivity and edge hosting agreements to get around it. Basically traffic to Netflix content was/is faster than their competitors.
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