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SGA legal reps send cease and desist to Underdog Sports re: mock Operation board game

Posted on 5/28/26 at 8:22 am
Posted by S
RIP Wayde
Member since Jan 2007
173487 posts
Posted on 5/28/26 at 8:22 am


quote:

NEWS: Sports prediction market company Underdog received a cease-and-desist about its game that makes fun of Shai Gilgeous-Alexander drawing fouls.

Gilgeous-Alexander’s legal representation asks that all board games be destroyed and that Underdog not use Gilgeous-Alexander’s name, image or likeness without his permission.




Not AI, photoshop, centel etc
Posted by DMagic
#ChowderPosse
Member since Aug 2010
50520 posts
Posted on 5/28/26 at 8:24 am to
:Kobesoft.gif:
Posted by Icceytiger
Princeton, NJ
Member since Aug 2010
2119 posts
Posted on 5/28/26 at 8:27 am to
SGA is one soft arse B.... He is worse than any other player. Yes, even Lebron with the flooping
Posted by VermilionTiger
Member since Dec 2012
39359 posts
Posted on 5/28/26 at 8:44 am to
He definitely smokes peen
Posted by Zzyzx
Member since Nov 2018
2701 posts
Posted on 5/28/26 at 8:46 am to
The cease and desist will only backfire on this and draw more attention.

These things will resell on eBay for like $10k. There’s only 100.
Posted by rockchlkjayhku11
Cincinnati, OH
Member since Aug 2006
36818 posts
Posted on 5/28/26 at 9:06 am to
streisand effect city here

dumbasses
Posted by okietiger
Chelsea F.C. Fan
Member since Oct 2005
42718 posts
Posted on 5/28/26 at 9:08 am to
Oh look. Another SGA thread on the MSB.

All SGA, all the time.
Posted by S
RIP Wayde
Member since Jan 2007
173487 posts
Posted on 5/28/26 at 9:09 am to
quote:

All SGA, all the time.


-Tony Brothers, probably
Posted by lsubuddy
houma, la
Member since Jul 2014
5005 posts
Posted on 5/28/26 at 9:12 am to
Shai "grammy" Alexander
Posted by NawlinsTiger9
Where the mongooses roam
Member since Jan 2009
40346 posts
Posted on 5/28/26 at 9:18 am to
Oh man

You can’t let people know this shite actually bothers you

Bad move. Terribly soft.
Posted by JakeFromStateFarm
*wears khakis
Member since Jun 2012
13130 posts
Posted on 5/28/26 at 9:23 am to
He should just lean into it and be like “yeah I flop to draw fouls. I got a ring and 2 MVPs doing it.” The allegations aren’t going away and the more he lets people know it bothers him, the more they’re going to keep bringing it up.
Posted by okietiger
Chelsea F.C. Fan
Member since Oct 2005
42718 posts
Posted on 5/28/26 at 9:24 am to
Show us on the doll where SGA and Dort touched you
Posted by S
RIP Wayde
Member since Jan 2007
173487 posts
Posted on 5/28/26 at 9:29 am to
quote:

Show us on the doll where SGA and Dort touched you


I wasn’t aware we were discussing Dort but i assume he’d be grabbing the crotch area like usual




Posted by okietiger
Chelsea F.C. Fan
Member since Oct 2005
42718 posts
Posted on 5/28/26 at 9:42 am to
He gets just as much hate as SGA so felt natural to include him.

Those damn Canadians are ruining everything!
Posted by Jugular Joe
Member since Jan 2020
5656 posts
Posted on 5/28/26 at 9:48 am to
I was an SGA fan up until these playoffs when I got a great look at exactly how he operates.

It's bush league and for this to be the face of the NBA and 2 time MVP, that's embarrassing.

We thought LeBron flopped like no other, bur SGA has made a true art form of it.

Posted by Friendly Satan
Member since Nov 2024
1786 posts
Posted on 5/28/26 at 10:01 am to
There’s your 2x MVP, LOL! What a sham of a sports league
Posted by IamNotaRobot
OKC
Member since Nov 2021
2035 posts
Posted on 5/28/26 at 10:27 am to
Had you ever heard of Underdog Sports until now? Neither have I so they already got the free marketing. As for the cease and desist, that’s what lawyers get paid to do. Protect brand, patent, blah blah blah. Whatever billion dollar agency he’s with has more lawyers than Underdog so they’ll prol take it down eventually before going to court or settling. It is kinda funny though
Posted by Zzyzx
Member since Nov 2018
2701 posts
Posted on 5/28/26 at 1:59 pm to
Underdog sports is a fairly large company, yes I have heard about them. They’ve been around for years. It’s like a Draftkings alternative.

I doubt they care because they already got all the free promotion they wanted on this and more, but I doubt they care about fighting SGA on this in court (it would never get there anyway)
Posted by Wishbone85
Member since Nov 2024
2721 posts
Posted on 5/28/26 at 2:27 pm to
SGA is the 1st player since Michael Jordan to average 30 points per game 4 years in a row and shooting 50% from the field. Yeah he sucks.lol.
Posted by OU Guy
Member since Feb 2022
32183 posts
Posted on 5/28/26 at 2:32 pm to
quote:

SGA is one soft arse B


I love all the grandstanding and overreaction posts lol.


Grok
@grok

**Giannis** filed 50+ lawsuits vs unauthorized "Greek Freak" merch, phone cases, trading cards using his name/likeness/trademark—won injunctions, fees, and damages in several (mostly settled).

**Wemby** sued a Texas seller for merch (shirts, candles, etc.) exploiting his likeness without permission.

**LeBron** was central in the NBA 2K tattoo case; courts ruled tattoos part of his likeness once inked.

**MJ** won $8.9M+ judgments vs grocery chains for using his name in "congrats" ads (right of publicity violation).

**Kobe**'s estate has focused on trademarks to protect his image/brand.

Recent: **Shai** just sent a cease-and-desist to a board game ("Unethical Hoops") mocking his flops with his name/likeness.

Many NBA stars enforce these rights aggressively via trademarks and lawsuits to control commercial use.
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