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How to do a start up? - Need some advice on how to start the process

Posted on 6/22/22 at 10:55 pm
Posted by theantiquetiger
Paid Premium Member Plus
Member since Feb 2005
19186 posts
Posted on 6/22/22 at 10:55 pm
My daughter, who wants to do nothing but make money, what’s to start a cosmetic line.
She started her own business during covid, and now makes $10k+ a year painting mailboxes. She has contracts with two subdivisions to do every mailbox. She has two other jobs, just graduated high school with a 4.3 gpa, and was voted most likely to succeed. She is nothing but ambitious.
Her idea is so simple, it’s genius. It has to do with nail polish.
I am completely ignorant of business stuff like this. She did find a patent that is similar, but not exact.
How would she even start on this journey?
Posted by Mingo Was His NameO
Brooklyn
Member since Mar 2016
25455 posts
Posted on 6/22/22 at 11:02 pm to
Start selling it via etsy and shite. You'll do all the manufacturing, packaging, and labeling yourself. It'll be long nights and weekends.

If it gets big enough, leverage any contacts you have to look into copacking and/or manufacturing.

The first thing that needs to happen is she needs to show that the product sales. If it doesn't, it doesn't matter how particular you are with getting everything set up. Where it will get complicated, if it does have a market, is when you need money and/or operations to scale.

Cross that bridge when you get there. That doesn't mean don't think about it, but don't put the cart in front of the horse either.
Posted by finchmeister08
Member since Mar 2011
35584 posts
Posted on 6/22/22 at 11:04 pm to
create a facebook page for her and have you and mrs. theantiquetiger share the page with your friends. social media is your friend here.

create an etsy account. sell the product there. she could very well sell the mailboxes there as even more income.

when it comes to taxes, etsy can import into turbo tax. i've been on etsy since january selling 3D printed ghostbuster props and i've made over $3500 in revenue. it's just a hobby for me though.
Posted by theantiquetiger
Paid Premium Member Plus
Member since Feb 2005
19186 posts
Posted on 6/22/22 at 11:14 pm to
She doesn’t want to make and sell the product, she wants to build a prototype, and start the path to manufacturing it.
She is super smart. She understands it takes money to make money. She wants to know how to get her idea out there, find investors, and get the product made.
Like I said, it’s pretty ingenious, and very simple.
What or where to go for the first step (after she makes the prototype)?
She can make the prototype in 10 mins with $20 of material off Amazon.

As far as the mailbox painting business, she has a problem that every company in the world wants, she has to turn down business because she has too many customers already waiting. She is booked through August.
Posted by Mingo Was His NameO
Brooklyn
Member since Mar 2016
25455 posts
Posted on 6/22/22 at 11:17 pm to
quote:

She doesn’t want to make and sell the product, she wants to build a prototype, and start the path to manufacturing it.
She is super smart. She understands it takes money to make money. She wants to know how to get her idea out there, find investors, and get the product made.
Like I said, it’s pretty ingenious, and very simple.
What or where to go for the first step (after she makes the prototype)?
She can make the prototype in 10 mins with $20 of material off Amazon.


You aren't going to get shite for an idea. Investors, if you could even get in front of one, are there to make money. Something with zero sales and is just an idea and some Amazon plastic glued together isn't going to get anywhere.
Posted by oklahogjr
Gold Membership
Member since Jan 2010
36748 posts
Posted on 6/23/22 at 12:46 am to
quote:

She wants to know how to get her idea out there, find investors, and get the product made.
Like I said, it’s pretty ingenious, and very simple.
What or where to go for the first step (after she makes the prototype)?
She can make the prototype in 10 mins with $20 of material off Amazon.


Why do you need investors if a prototype can be made with $20 of materials in 10 minutes?


if you could find investors that like the idea and would give you idea money....they'd probably want most of the company and money in return since they are the ones paying the bills.... not a good situation.


go sell stuff get customers. then when you want to scale because business is booming. at that point start thinking about investors.

Sounds like you'd be better off to invest in hiring more people to paint mailboxes, so you don't have to turn down money and scaling that to raise the funds to not dilute this amazing nail polish idea.
Posted by thegreatboudini
Member since Oct 2008
6440 posts
Posted on 6/23/22 at 5:46 am to
quote:

She doesn’t want to make and sell the product, she wants to build a prototype, and start the path to manufacturing it. She is super smart. She understands it takes money to make money. She wants to know how to get her idea out there, find investors, and get the product made. Like I said, it’s pretty ingenious, and very simple. What or where to go for the first step (after she makes the prototype)? She can make the prototype in 10 mins with $20 of material off Amazon.



Posted by Upperdecker
St. George, LA
Member since Nov 2014
30540 posts
Posted on 6/23/22 at 6:13 am to
Tell her to spend more time on school and get a lucrative career. Those side jobs aren’t worth their time in the long run once they’ve had the experience of working a side job and been humbled by it
Posted by tide06
Member since Oct 2011
11131 posts
Posted on 6/23/22 at 6:31 am to
Antique are you wanting to automate the build process and have a factory in China build them?

That’s attainable, but depending on the manufacturing process you will need a lot of volume to justify the setup costs and minimum raw material orders. Unless you can hit those minimums based on demand you will be on the hook for whatever you can’t sell.

If you just mean you want to hire others to make them on your behalf domestically how will you prevent them from copying your process and selling against you on Etsy? Do you have IP or a trademark registered?

Your considerations are what is your current target volume and what production process does your product require? Everything is basically downstream of that IMO.

Also keep in mind shipping costs if you go the factory route for your business model. A shipping container from China, when it finally gets through the port in CA, is now like $20k. Can you fill an entire container? If not you have to eat that space or work out a space sharing agreement which can be done.

The variability of time to arrive and the doubling or tripling of the cost to ship has killed many a business in the last few years so beware.
Posted by TigerChamp2009
On the line
Member since Oct 2014
46 posts
Posted on 6/23/22 at 6:55 am to
Came across this yesterday actually. It tell you what you need to do and how to do it. There's a downloadable workbook with more details as well.

LINK
This post was edited on 6/23/22 at 6:57 am
Posted by j1897
Member since Nov 2011
3558 posts
Posted on 6/23/22 at 6:59 am to
quote:

She doesn’t want to make and sell the product, she wants to build a prototype


You need a lawyer, not a message board.
Posted by Jag_Warrior
Virginia
Member since May 2015
4079 posts
Posted on 6/23/22 at 1:16 pm to
quote:

As far as the mailbox painting business, she has a problem that every company in the world wants, she has to turn down business because she has too many customers already waiting. She is booked through August.


I have NO idea why your posts are getting downvotes. But anyway, the obvious question that I have is, why doesn’t she focus on expanding this already successful business? I mean, it’s already to the point where she’s having to turn down customers. Right?

Is she interested in this nail polish business because she has an interest in chemistry and/or the fashion industry? Seems to me that she could build the mail box painting business into a “real” business (that others could manage and work) while she’s in college, and then also develop this other idea. Yes? No?
Posted by shutterspeed
MS Gulf Coast
Member since May 2007
63186 posts
Posted on 6/23/22 at 3:32 pm to
Investors are more apt to jump onto a moving train than a stationary one. If she really believes in the product, have her invest in herself and show she can pull it off on a small scale. Ultimately, investors are investing in the creator more than the product.
Posted by lsu13lsu
Member since Jan 2008
11471 posts
Posted on 6/23/22 at 4:15 pm to
Posted by SouthlakeTiger
Southlake, Texas
Member since Mar 2005
5982 posts
Posted on 6/24/22 at 7:33 pm to
Cosmetic industry? That is a multi billion dollar industry. I hope that she has something unique and can patent it or she will get crushed by the big dogs.

I will close with I am all about entrepreneurship and love the mind, heart and passion of a business mind, but think through what you are wanting to create.
Posted by j1897
Member since Nov 2011
3558 posts
Posted on 6/24/22 at 7:43 pm to
China don't care about your patent.
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