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Started By
Message
Handle-less handles of Charter 8. I finaly got a response from the commy bastads
Posted on 10/16/12 at 8:22 am
Posted on 10/16/12 at 8:22 am
Here's my email to the feller at Buffalo Trace. The company that now makes Old Charter.
Mr. Brown,
I am a huge fan of Old Charter 8. Just curious why the handle was removed from the ½ gallon and if it would be possible to re-attach it?
Below are a few safety issues that the handle-less bottle creates that I would like to point out:
- Potential wrist injury- Human beings have to contort their wrist at an unnatural angle to pour liquid from a vessel. A vessel the size and weight of the half gallon could potentially cause serious ligament damage and possible tendon rupture.
- Lower extremity damage- For decades the Charter 8 consumers have been accustomed to grasping a handle to secure the bottle. It could take years for us to adjust to the no-handle bottle, and in that time there is no telling how many bottles will slip through our hands and strike our knees, ankles, feet and toes.
- Spillage and vehicle damage- When one purchases a half gallon of Old Charter 8, the most logical place to store it for your ride home is on the back seat of your vehicle. The unique handle that is/was on the bottle of Charter 8 would not allow the bottle to roll off of the seat and crash to the floor. Obviously a perfectly round bottle will roll off of a vehicle seat and could cause a tremendous financial burden to the customer as he/she will have to have their vehicle cleaned.
- Collapse of the homemade pepper sauce industry- I’m not sure if you are aware of the millions of Charter 8 customers who store their homemade pepper sauces in empty Charter 8 bottles. These bottles will become impractical because of all the reasons mentioned above.
I have personally witnessed a max exodus from life-long Charter 8 drinkers to other brands of whiskeys. I for one have been resisting the change, but I’m not sure how much longer I can hold out.
If you are not the individual who is control of this matter, please forward to the correct person. Thanks for your time.
Sincerely
A Faithful Costumer
Mr. Brown,
I am a huge fan of Old Charter 8. Just curious why the handle was removed from the ½ gallon and if it would be possible to re-attach it?
Below are a few safety issues that the handle-less bottle creates that I would like to point out:
- Potential wrist injury- Human beings have to contort their wrist at an unnatural angle to pour liquid from a vessel. A vessel the size and weight of the half gallon could potentially cause serious ligament damage and possible tendon rupture.
- Lower extremity damage- For decades the Charter 8 consumers have been accustomed to grasping a handle to secure the bottle. It could take years for us to adjust to the no-handle bottle, and in that time there is no telling how many bottles will slip through our hands and strike our knees, ankles, feet and toes.
- Spillage and vehicle damage- When one purchases a half gallon of Old Charter 8, the most logical place to store it for your ride home is on the back seat of your vehicle. The unique handle that is/was on the bottle of Charter 8 would not allow the bottle to roll off of the seat and crash to the floor. Obviously a perfectly round bottle will roll off of a vehicle seat and could cause a tremendous financial burden to the customer as he/she will have to have their vehicle cleaned.
- Collapse of the homemade pepper sauce industry- I’m not sure if you are aware of the millions of Charter 8 customers who store their homemade pepper sauces in empty Charter 8 bottles. These bottles will become impractical because of all the reasons mentioned above.
I have personally witnessed a max exodus from life-long Charter 8 drinkers to other brands of whiskeys. I for one have been resisting the change, but I’m not sure how much longer I can hold out.
If you are not the individual who is control of this matter, please forward to the correct person. Thanks for your time.
Sincerely
A Faithful Costumer
Posted on 10/16/12 at 8:24 am to LSUballs
what was their response to this?
Posted on 10/16/12 at 8:25 am to LSUballs
I'm a big fan of both Buffalo Trace and Old Charter. I've got an old half gallon with the handle of Charter that I keep around to empty the new worthless vessels into.
Posted on 10/16/12 at 8:26 am to LSUballs
Here's his reply:
Hello and thank you for your note.
Thank you also for being a fan of Charter 8, much appreciated!
The handle was removed from Charter 8 as part of a brand overhaul. The previous bottle was decidedly old, tired, cheap looking and not in keeping with the 8 year old whiskey inside the bottle. In creating the new bottle we wanted to replicate the design of the liter and 750ml bottle which has much more character.
We looked at the handle question closely and decided to go without a handle, in line with other competitive brands i.e. Jack Daniels, Evan Williams, Makers Mark. Simultaneously, we also introduced a lightweight PET 1.75L bottle, which is becoming increasingly popular on more expensive brands in the event that anyone had an issue with the new bottle. At this time we have no plans to add a handle back to the glass 1.75L, sorry.
I very much appreciate your taking the time to write and hope you will continue to be a fan of Charter long into the future.
Cheers for now,
Mark.
What a load of shite. Obviously they changed bottles to cut cost. Cost that were not relayed to the consumer. If Mark thinks he can get over on me with bullshite reteric like this "The previous bottle was decidedly old, tired, cheap looking and not in keeping with the 8 year old whiskey inside the bottle." well then he's got another think coming
Hello and thank you for your note.
Thank you also for being a fan of Charter 8, much appreciated!
The handle was removed from Charter 8 as part of a brand overhaul. The previous bottle was decidedly old, tired, cheap looking and not in keeping with the 8 year old whiskey inside the bottle. In creating the new bottle we wanted to replicate the design of the liter and 750ml bottle which has much more character.
We looked at the handle question closely and decided to go without a handle, in line with other competitive brands i.e. Jack Daniels, Evan Williams, Makers Mark. Simultaneously, we also introduced a lightweight PET 1.75L bottle, which is becoming increasingly popular on more expensive brands in the event that anyone had an issue with the new bottle. At this time we have no plans to add a handle back to the glass 1.75L, sorry.
I very much appreciate your taking the time to write and hope you will continue to be a fan of Charter long into the future.
Cheers for now,
Mark.
What a load of shite. Obviously they changed bottles to cut cost. Cost that were not relayed to the consumer. If Mark thinks he can get over on me with bullshite reteric like this "The previous bottle was decidedly old, tired, cheap looking and not in keeping with the 8 year old whiskey inside the bottle." well then he's got another think coming
This post was edited on 10/16/12 at 8:27 am
Posted on 10/16/12 at 8:39 am to LSUballs
quote:
- Collapse of the homemade pepper sauce industry- I’m not sure if you are aware of the millions of Charter 8 customers who store their homemade pepper sauces in empty Charter 8 bottles. These bottles will become impractical because of all the reasons mentioned above.
i dont care who you are, but this is funny
Posted on 10/16/12 at 9:48 am to LSUballs
Eagle Rare, also made at Buffalo Trace, doesn't have a handle on its 1.75 liter bottle either.
This post was edited on 10/16/12 at 9:49 am
Posted on 10/16/12 at 1:57 pm to LSUballs
Mark is full of shite for sure. The day we lost the "transmission" was truly a day of mourning. I am sure at some point, Evangeline Parish schools will begin closing on that day. I hope to find one old bottle somewhere to do like others have said and pour the fine liquid from the new POS bottle into the old transmission.
Posted on 10/16/12 at 2:23 pm to LSUballs
quote:
LSUballs
Thank you good sir
Posted on 10/16/12 at 10:12 pm to LSUballs
quote:
Lsuballs
such a quality poster
And am I the only one who caught this:
quote:
A faithful costomer
Increases the validity 10 fold
Posted on 10/17/12 at 3:36 pm to LSUballs
Lots of people in North La. would agree with you Balls. I just happen to be one of them.
Posted on 3/7/13 at 8:43 pm to LSUballs
If the handle is that important you should love this new white whiskey.
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