So the Big freaking 12 is now making more money than the SEC

it is weird - SEC deal of 3 billion over 15 years between CBS and ESPN works out to 150 million a year

if A&M, OU, and Texas are getting 20, and the other 7 are getting 15 - they are getting 165 million a year (at least - office might take a cut)

This is the thing I do not understand at all. I do not get how losing one of the best programs in the conference doubles the contract. There are TWO good games now, UT-OU and UT-TAMU. I really have no idea why or how all this money appeared for such a shitty conference.

the new rumor is that some major players (outside college AD departments) stepped in to stop this. They are throwing a shite load of money at the big 12 to keep it as is.

Reason why vary from trying to stop the Pac10 from controlling 1/3 of the tvs to the colleges freaking out that the schools left out might force congress to look at the entire tax free situation.

quote:

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it is weird - SEC deal of 3 billion over 15 years between CBS and ESPN works out to 150 million a year

if A&M, OU, and Texas are getting 20, and the other 7 are getting 15 - they are getting 165 million a year (at least - office might take a cut)

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If someone offered me a guaranteed $17 mil for 15 years, or in the other hand guaranteed me $20 mil for 4 years, I'm going with the $17 mil.

Big12 got a temporary bandaid, but it won't stay on forever.

T. Boone Pickens!!

Sure, that's built in to these television contracts, so that's a wash anyway.

The point is, at some point in the future, you guys will be having to go through this Circus Act again.

And regardless of how you feel Texas or Texas A&M or anyone for that matter made out, what just went down for the Big12 is not good for the brand name of the conference or the schools involved.

very simple, once the ratings show no one cares outside of texas and oklahoma. contract is over, money is limited. the conference will fold. it's practically folded twice in the last 15 years.

regardless, the conference has no credibility nationally, now.

gonna be hard to sell ad space for ksu vs. iowa state and baylor vs. kansas type games every week.

Negative. With the unique ability for schools in the SEC to have their own local networks and handle many of their marketing and media rights in-house, they either receive or have the potential to receive a chunk of TV revenue that is largely unaccounted for when talks of these sorts are brought up. Florida, for example, makes 10 mil a year on top of the ESPN/CBS contracts putting their sum at around $27 million - well above estimates for contracts expected to go into effect in any of these new conferences.