Eggs and bacon are breakfast foods because a company wanted to sell more bacon

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In the 1920s, Bernays was approached by the Beech-Nut Packing Company – producers of everything from pork products to the nostalgic Beech-Nut bubble gum. Beech-Nut wanted to increase consumer demand for bacon. Bernays turned to his agency’s internal doctor and asked him whether a heavier breakfast might be more beneficial for the American public. Knowing which way his bread was buttered, the doctor confirmed Bernays suspicion and wrote to five thousand of his doctors friends asking them to confirm it as well. This ‘study’ of doctors encouraging the American public to eat a heavier breakfast – namely ‘Bacon and Eggs’ – was published in major newspapers and magazines of the time to great success. Beech-Nut’s profits rose sharply thanks to Bernays and his team of medical professionals.

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Edward Louis Bernays (/b??r'ne?z/ bur-NAYZ; German: [b??'na?s]; November 22, 1891 - March 9, 1995) was an American pioneer in the field of public relations and propaganda, referred to in his obituary as "the father of public relations".[3]

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Edward Bernays was born in Vienna to a Jewish family.[13] His mother, Anna (1858–1955), was Sigmund Freud's sister, and his father Eli (1860–1921) was the brother of Freud's wife, Martha Bernays; their grandfather, Isaac Bernays (through their father Berman), was the chief rabbi of Hamburg and a relative of the poet Heinrich Heine.[14][15]

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