Wink Moving to a Monthly Subscription UPDATE - Deadline Extended

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Wink’s mission for the past 5+ years has been to provide users with a ‘Simpler, Smarter Home,’ while maintaining privacy for our customers. Our approach to simplicity and security has driven our design from the user experience to the technology behind the scenes.

We understand that a smart home is something that needs to be trusted and dependable, and we recognize that recent events have created some uncertainty around the reliability of the system. We apologize for these inconveniences and want to share some background information as well as the path forward.

Since 2014, Wink has grown to support more than 4 million connected devices. During this time, Wink has relied solely on the one-time fee derived from hardware sales to cover ongoing cloud costs, development and customer support. Providing users with local and remote access to their devices will always come at a cost for Wink, and over the years we have made great progress toward reducing these costs so that we can maintain that feature.

Wink has taken many steps in an effort to keep your Hub’s blue light on, however, long term costs and recent economic events have caused additional strain on our business. Unlike companies that sell user data to offset costs associated with offering free services, we do not. Data privacy is one of Wink’s core values, and we believe that user data should never be sold for marketing or any purpose.

We have a lot of great ideas on how to expand on Wink’s capabilities and satisfy the many requests from our user base. In order to provide for development and continued growth, we are transitioning to a $4.99 monthly subscription, starting on May 13, 2020. This fee is designed to be as modest as possible. Your support will enable us to continue providing you with the functionality that you’ve come to rely on, and focus on accelerating new integrations and app features.

Should you choose not to sign up for a subscription you will no longer be able to access your Wink devices from the app, with voice control or through the API, and your automations will be disabled on May 13. Your device connections, settings and automations can be reactivated if you decide to subscribe at a later date.

Our user community is integral to Wink, and we want to continue to be your trusted smart home provider. Visit subscription.wink.com to subscribe.

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We have received a lot of feedback from you regarding the recent announcement of our subscription service. Many of you have led the way by endorsing us through subscriptions and we are extremely grateful for that show of support. We will be focusing our efforts on stabilizing, improving and enhancing Wink through the subscriptions we receive, as we strive toward being the best smart home experience.

We understand that this is a sudden change during a difficult time for many and we regret if this change has caused you any inconvenience. We can appreciate that some of you may need additional time to subscribe or make alternate considerations. We listened and have extended the deadline by an additional week so you now have until May 20, 2020, to subscribe. For those who have already signed up, there is no further action required, and you will not be billed until May 20.

For users who we may have missed with our original announcement, you can learn more about our coming subscription service on our blog. Visit subscription.wink.com to subscribe.

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