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Started By
Message
Bud Light Executive Says Misinformation Drove Controversy:
Posted on 5/9/23 at 1:35 pm
Posted on 5/9/23 at 1:35 pm
Mulvaney Campaign Was "Not An Advertisement"
"her likeness"
They'll never learn.
quote:
The CEO of Bud Light’s parent company blamed online misinformation for the controversy surrounding its marketing with transgender influencer Dylan Mulvaney, in an interview with the Financial Times.
quote:Forbes
Michel Doukeris, the CEO of Bud Light parent Anheuser-Busch InBev, told the Financial Times that social media played a major role in fueling controversy about Bud Light’s partnership with Mulvaney: “The reality is no longer what the fact is, but is more about what the comments were.” Doukeris’ interview echoes comments he made during a call with investors on Thursday, when he said Mulvaney’s post “was not an advertisement” and the beer can with her likeness was not intended to be widely produced for sale to the public.
"her likeness"
They'll never learn.
36
Posted on 5/9/23 at 1:36 pm to TigerVespamon
They are still either stupid or trying to obfuscate the problem.
The “brand ambassador” status for this shite sack was bad but not fatal.
Their exec taking shots at their customer base while trying to explain why catering to the Alphabet Guild was a good thing was fatal.
The “brand ambassador” status for this shite sack was bad but not fatal.
Their exec taking shots at their customer base while trying to explain why catering to the Alphabet Guild was a good thing was fatal.
Posted on 5/9/23 at 1:36 pm to TigerVespamon
Well, what explains their VP of marketing's video?
They're doing damage control.
They're doing damage control.
This post was edited on 5/9/23 at 1:48 pm
Posted on 5/9/23 at 1:37 pm to TigerVespamon
quote:
Michel Doukeris, the CEO of Bud Light parent Anheuser-Busch InBev, told the Financial Times that social media played a major role in fueling controversy about Bud Light’s partnership with Mulvaney: “The reality is no longer what the fact is, but is more about what the comments were.” Doukeris’ interview echoes comments he made during a call with investors on Thursday, when he said Mulvaney’s post “was not an advertisement” and the beer can with her likeness was not intended to be widely produced for sale to the public.
Just go ahead and kill the brand. It will never recover
Posted on 5/9/23 at 1:37 pm to TigerVespamon
Dude, you gave a commemorative can to a narcissist who does nothing but post videos of himself all day long. What did you think as going to happen by giving him these cans?
Posted on 5/9/23 at 1:37 pm to TigerVespamon
I've come to expect BB articles from you, OP. Had my fingers crossed, but alas.......
Posted on 5/9/23 at 1:38 pm to TigerVespamon
They are full of shite
Bud Light is a dead beer walking
Bud Light is a dead beer walking
Posted on 5/9/23 at 1:38 pm to msutiger
quote:
Just go ahead and kill the brand. It will never recover
The CIA is great at assassination
Posted on 5/9/23 at 1:38 pm to TigerVespamon
I’m tired of these threads and I don’t drink. Everyone outraged consumes some product or service from companies who are worse, yet only take it out on BL.
Posted on 5/9/23 at 1:38 pm to TigerVespamon
Not only are there apparently a bunch of gay trannies running Budweiser, there’s a bunch of lying gay trannies running Budweiser
This post was edited on 5/9/23 at 1:39 pm
Posted on 5/9/23 at 1:39 pm to TigerVespamon
Y’all are too stupid to “get” what we were doing! Now please start buying our product again, okay? Please!!!
Posted on 5/9/23 at 1:40 pm to TigerVespamon
Oh this wasnt an ad?
Cool, so we should all be expecting to receive a few cases of your beer with our face on it? I didnt realize your company was doing this for everyone, thats so kind of you.
Cool, so we should all be expecting to receive a few cases of your beer with our face on it? I didnt realize your company was doing this for everyone, thats so kind of you.
Posted on 5/9/23 at 1:42 pm to momentoftruth87
quote:
I’m tired of these threads and I don’t drink. Everyone outraged consumes some product or service from companies who are worse, yet only take it out on BL.
I fricking love these threads! Its my daily joy. Too many pol threads with bad news, this topic is a massive winning one as the boycott keeps growing. Its a bit of positive news in a time where commies are ruining everything else.
Posted on 5/9/23 at 1:43 pm to momentoftruth87
Its a welcomed topic everyone pretty much agrees on.
Not all of us enjoy the constant russia v ukraine or trump v desantis pillow fight threads.
Not all of us enjoy the constant russia v ukraine or trump v desantis pillow fight threads.
Posted on 5/9/23 at 1:47 pm to momentoftruth87
quote:
I’m tired of these threads
Don't read them.
Posted on 5/9/23 at 1:47 pm to TigerVespamon
And now this is what their former customers see when they see a can of Bud Light...
Posted on 5/9/23 at 1:50 pm to GeauxTigerTM
Look at his face! I want to punch him so badly.
Posted on 5/9/23 at 1:51 pm to GeauxTigerTM
Yea, not sure what they were expecting here.
Giving custom BL cans to a social media personality. If they just so happen to give them a little exposure, great? Accidental ad?
What exactly do they call it? Charity?
Giving custom BL cans to a social media personality. If they just so happen to give them a little exposure, great? Accidental ad?
What exactly do they call it? Charity?
Posted on 5/9/23 at 1:51 pm to TigerVespamon
Sounds like he should call out Mulvaney then. Because Mulvaney was the one talking about his connection to bud light, as he showed off the can. Either way, bud light was still trying to market to 14 and 15yr olds. Since that's Mulvaney's audience and Mulvaney would obviously brag to his audience about bud light's personalized can..
Posted on 5/9/23 at 1:53 pm to Plx1776
In full makeup, like he was filming an… wait for it… AD
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