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No Apologies: Oil & Gas CEO Challenges ‘Ridiculously Hypocritical’ Policies Of North Face

Posted on 11/8/22 at 11:59 am
Posted by HenryParsons
Member since Aug 2018
1546 posts
Posted on 11/8/22 at 11:59 am


quote:

In the summer of 2021, Innovex Downhole Solutions Inc., a competitor of Liberty, wanted to give its employees co-branded apparel from The North Face for Christmas. North Face refused because it didn’t want its brand associated with petroleum companies.

Wright found it peculiar that North Face, a company with very few products that aren’t derived from oil and gas, wouldn’t want to be associated with companies that produce it.

“It’s so ridiculously hypocritical,” Wright told Cowboy State Daily. “I spent 15 years speaking on energy and climate change. I love this discussion and debate, and I think the public in general is just ignorant on it.”

After North Face turned its back on Innovex, Liberty launched a campaign to thank North Face for being such a great customer of the oil and gas industry, which included YouTube videos that went viral and billboards in downtown Denver.

Wright said it took two months to find a billboard company willing to sell him space for the ads.



LINK
Posted by 777Tiger
Member since Mar 2011
73856 posts
Posted on 11/8/22 at 12:00 pm to
old news baw, in fact Germanically old
This post was edited on 11/8/22 at 12:01 pm
Posted by Upperdecker
St. George, LA
Member since Nov 2014
30544 posts
Posted on 11/8/22 at 12:03 pm to
FWIW Patagonia has done the same thing, turning down oil companies and companies that don’t fit it’s climate ideas, but is following up on significantly reducing petroleum based products. You may not agree with the policies, but at least they’re not hypocrites
Posted by RogerTheShrubber
Juneau, AK
Member since Jan 2009
259937 posts
Posted on 11/8/22 at 12:09 pm to
I buy quality outdoor gear from companies that aren't overtly political.

Posted by Hangover Haven
Metry
Member since Oct 2013
26446 posts
Posted on 11/8/22 at 12:12 pm to
Didn't realize NF was part of Dick's and Bulwark...
Posted by ibldprplgld
Member since Feb 2008
24957 posts
Posted on 11/8/22 at 12:22 pm to
quote:

You may not agree with the policies, but at least they’re not hypocrites


Yes they are, almost everything we touch in day-to-day personal and business life is a product of the oil and gas industry.

We cannot survive without it or we’d be back in the Middle Ages.
Posted by Trauma14
Member since Aug 2010
5803 posts
Posted on 11/8/22 at 12:37 pm to
quote:

old news baw, in fact Germanically old


Read the article, then delete this comment.
Posted by Trauma14
Member since Aug 2010
5803 posts
Posted on 11/8/22 at 12:40 pm to
quote:

FWIW Patagonia has done the same thing, turning down oil companies and companies that don’t fit it’s climate ideas, but is following up on significantly reducing petroleum based products. You may not agree with the policies, but at least they’re not hypocrites


The CEO addresses this exact comment.

quote:

Wright said the company’s response was more hypocrisy. He pointed out that recycling of synthetic materials is an energy-intensive process that requires fossil fuel energy.

“They’re taking old oil and gas and using new oil and gas to reform the old oil and gas into an updated form,” Wright said.


Posted by Sao
East Texas Piney Woods
Member since Jun 2009
65617 posts
Posted on 11/8/22 at 12:55 pm to

It's like seeing a vegan wearing Birkenstocks in the wild.
Posted by HenryParsons
Member since Aug 2018
1546 posts
Posted on 11/8/22 at 12:56 pm to
quote:

almost everything we touch in day-to-day personal and business life is a product of the oil and gas industry.


Posted by SouthEndzoneTiger
Louisiana
Member since Mar 2008
10595 posts
Posted on 11/8/22 at 12:59 pm to
quote:

Yes they are, almost everything we touch in day-to-day personal and business life is a product of the oil and gas industry.


And even if it's not a product of oil and gas, it is transported via oil and gas.
Posted by bad93ex
Member since Sep 2018
27012 posts
Posted on 11/8/22 at 1:10 pm to
I don't need oil, I ride the bus.

-Leftists
Posted by Capt ST
Hotel California
Member since Aug 2011
12806 posts
Posted on 11/8/22 at 1:18 pm to
Having to get called out for using fossil fuels before they even attempt to change their ways, yeah not hypocrites at all.
Posted by ColoradoAg03
Denver, CO
Member since Oct 2012
6117 posts
Posted on 11/8/22 at 1:20 pm to
quote:

old news baw, in fact Germanically old


quote:

Read the article, then delete this comment.


June 2021 is definitely old news.
Posted by HenryParsons
Member since Aug 2018
1546 posts
Posted on 11/8/22 at 2:00 pm to
quote:

Published on November 3, 2022 in Energy/News



Posted by Cajun Tifoso
Lafayette, LA
Member since Sep 2010
2558 posts
Posted on 11/8/22 at 2:42 pm to
I cannot really say "go woke, go broke" applies, but I can say they are not getting any more of my money and have not for a while. There are plenty of other clothing companies who are satisfied to just make clothes.
Posted by kciDAtaE
Member since Apr 2017
15690 posts
Posted on 11/8/22 at 2:45 pm to
quote:

June 2021 is definitely old news.


Looks like a marketing stunt by Liberty to get their name out. It worked I guess. I wasn’t familiar with them until now. Only reason I can come up why they are revisiting this story
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