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Can anyone explain CBS' Logic of 230 kicks for game of the week??

Posted on 12/21/19 at 10:55 am
Posted by Ignignot
Member since Mar 2009
18823 posts
Posted on 12/21/19 at 10:55 am
And at primetime theyd have reruns of CSI....

I genuinely dont understand that network.

Its like they were stubborn just like Les Miles and didnt want to evolve with the times.
Posted by Mahootney
Lovin' My German Footprint
Member since Sep 2008
11875 posts
Posted on 12/21/19 at 10:56 am to
All eyes are on 2:30 game with no competition.
Posted by cadillac7563
Birmingham, AL
Member since Aug 2014
1586 posts
Posted on 12/21/19 at 10:57 am to
Looks like this will not be an issue for much longer
Posted by PenguinPubes
Frozen Tundra
Member since Jan 2018
10809 posts
Posted on 12/21/19 at 11:04 am to
Even if they renew cbs and sec contract... just please God let Gary be gone
Posted by TexTgrTed
Parker County, Texas
Member since Aug 2004
5819 posts
Posted on 12/21/19 at 11:06 am to
Like their direct network competitors NBC & ABC, they see the Saturday night slot as more important for reaching a bigger audience than CFB fans only.

When was the last time you saw NBC put their beloved ND in a prime time Saturday night slot?

The broadcast networks have to appeal to those that could care less about CFB.
This post was edited on 12/21/19 at 11:06 am
Posted by Allthatfades
Mississippi
Member since Aug 2014
6750 posts
Posted on 12/21/19 at 11:07 am to
Because they have all the eyeballs at 2:30. No other SEC games are shown during that time slot. If ESPN chooses to show the “big” game at night, they may choose to run all other SEC games at 11 and 2:30 to maximize eyeballs on the prime time slot. That’s why I don’t think people are going to like this as much as they think.
Posted by Hot Carl
Prayers up for 3
Member since Dec 2005
59161 posts
Posted on 12/21/19 at 11:13 am to
Friday and Saturday prime time is not like Sunday through Thursday. A lot of people that buy shite—the ones the advertisers cater to—are out and about on Friday and Saturday nights, not sitting at home watching tv.
Posted by Jim Rockford
Member since May 2011
98218 posts
Posted on 12/21/19 at 11:16 am to
They probably get better ratings with CSI. College football is insanely popular in the south. It's a niche sport everywhere else.
Posted by GeorgeTheGreek
Sparta, Greece
Member since Mar 2008
66453 posts
Posted on 12/21/19 at 11:25 am to
Bama/LSU had the largest ratings of the year in college football, even with a 2:30 time slot.
Posted by rationaltiger
Kansas City
Member since Dec 2019
57 posts
Posted on 12/21/19 at 11:28 am to
Money and ratings.

5 of the 12 most highly viewed games this year were 2:30 CBS kicks.

- Alabama-LSU
- LSU- Georgia
- Alabama-Auburn
- Auburn-LSU
- Georgia-Florida

Only 3 of the top 12 games were “prime time” slots.

Good article on it here (paywall)

Mandel: Three theories why college football TV ratings jumped this season LINK
Posted by TexTgrTed
Parker County, Texas
Member since Aug 2004
5819 posts
Posted on 12/21/19 at 11:37 am to
Guessing that 1 of the top prime time games was LSU-Texas. Has to have rated high in 2 of the 10 largest TV markets.
Posted by H-Town Tiger
Member since Nov 2003
59114 posts
Posted on 12/21/19 at 11:47 am to
Saturday night has traditionally been a grave yard, worst ratings of the week. Outside of LSU and a couple of other schools, most college games were played during the day. The move to prime time network games is a relatively recent development. You will not the most watched game this year was at 230.

If you step out of the LSU bubble, all but a couple of schools always played during the day. Michigan didn't even ave lights until not that long ago.
Posted by H-Town Tiger
Member since Nov 2003
59114 posts
Posted on 12/21/19 at 11:49 am to
quote:

Mandel: Three theories why college football TV ratings jumped this season LINK


That's behind a paywall, what does he say?
Posted by geauxtigers33
Baton Rouge
Member since Jan 2014
13734 posts
Posted on 12/21/19 at 12:06 pm to
LSU is one of if not the only schools in the country that care so deeply about playing at night. It’s why “Saturday Night in Tiger Stadium” is such a great and unique tradition. If everyone felt the same way it wouldn’t be as big of a deal.
Posted by GeorgeWest
Baton Rouge
Member since Nov 2013
13093 posts
Posted on 12/21/19 at 12:11 pm to
Right now, my greatest fear for 2020 scheduling is this: CBS shows LSU-Texas at 2:30pm on Sept 12. That would suck for multiple reasons.
Posted by Dizz
Member since May 2008
14739 posts
Posted on 12/21/19 at 12:43 pm to
CBS has no rights to non SEC games. That game will likely be prime time on ABC.
Posted by Hasbeenneverwas
Prairieville
Member since Sep 2019
284 posts
Posted on 12/21/19 at 12:46 pm to
Because it's after folks do their chores, shopping, etc and before they go out to dinner. Trust me, "they've" got it figured out.
Posted by gar90
Member since Sep 2009
6038 posts
Posted on 12/21/19 at 12:49 pm to
quote:

CBS has no rights to non SEC games. That game will likely be prime time on ABC.


Unfortunately you’re wrong here. If the game is in an SEC stadium they go by SEC TV contracts. That’s why they put UGA-ND as the CBS prime time game last year.
Posted by bwallcubfan
Louisiana
Member since Sep 2007
38125 posts
Posted on 12/21/19 at 12:50 pm to
Because the 2nd half doesn’t start til prime time
Posted by Hasbeenneverwas
Prairieville
Member since Sep 2019
284 posts
Posted on 12/21/19 at 12:51 pm to
Not sure about your first sentence (ND @ UGA 2019) but yes, why would UT @ LSU be anything different than the last game, primetime?
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