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Wall St Journal article valuing college athletic programs.
Posted on 1/22/25 at 5:28 pm
Posted on 1/22/25 at 5:28 pm
WSJ
LSU is one of only 9 college athletic programs that would be valued at more than a billion dollars on the open market.
If you can't get past the paywall, here's the main point--
"The Buckeyes would be worth $1.96 billion if the team could be sold on the open market, according to an analysis by Ryan Brewer, an associate professor of finance at Indiana University Columbus. That puts Ohio State just ahead of Texas ($1.9 billion) and rival Michigan ($1.66 billion), with six other programs—Georgia, Notre Dame, LSU, Penn State, Tennessee and Texas A&M—topping the billion dollar mark.
Brewer conducts his study by analyzing a program’s finances and asking: What would it be worth if it could be bought and sold like a professional franchise?"
LSU is one of only 9 college athletic programs that would be valued at more than a billion dollars on the open market.
If you can't get past the paywall, here's the main point--
"The Buckeyes would be worth $1.96 billion if the team could be sold on the open market, according to an analysis by Ryan Brewer, an associate professor of finance at Indiana University Columbus. That puts Ohio State just ahead of Texas ($1.9 billion) and rival Michigan ($1.66 billion), with six other programs—Georgia, Notre Dame, LSU, Penn State, Tennessee and Texas A&M—topping the billion dollar mark.
Brewer conducts his study by analyzing a program’s finances and asking: What would it be worth if it could be bought and sold like a professional franchise?"
Posted on 1/22/25 at 5:30 pm to Z28
quote:
If you can't get past the paywal
Nah... We can't.
Posted on 1/22/25 at 5:33 pm to Z28
What is the value they assigned to LSU?
Posted on 1/22/25 at 5:33 pm to Z28
They wrote the same article again?
Posted on 1/22/25 at 5:45 pm to Z28
Aggie also on the list.
Imagine being valued at over a billion dollars and still have to make fake trophies
Imagine being valued at over a billion dollars and still have to make fake trophies
Posted on 1/22/25 at 6:15 pm to OJsLifeCoach
LSU 6th at 1.06B
ULL 33M
La Tech 24M
Tulane 14M
ULM 131 at 13M
Lots in between.
ULL 33M
La Tech 24M
Tulane 14M
ULM 131 at 13M
Lots in between.
Posted on 1/22/25 at 6:26 pm to TigerReich
quote:
No Bammer
Then why do they consistently dominate us in football and basketball?
Posted on 1/22/25 at 6:38 pm to Z28
(no message)
This post was edited on 1/22/25 at 6:39 pm
Posted on 1/22/25 at 6:46 pm to Geauxldilocks
quote:
Then why do they consistently dominate us in football and basketball?
Market value has more to do with how much money a program generate not how many games you win or lose.
Posted on 1/22/25 at 6:47 pm to Batiger53
It’s amazing people don’t understand that. And Economic value is likely how Woodward is evaluated.
This post was edited on 1/22/25 at 6:48 pm
Posted on 1/22/25 at 7:47 pm to Batiger53
quote:
Market value has more to do with how much money a program generate not how many games you win or lose.
In other words we have the resources but squander it so we get our asses kicked consistently.
Posted on 1/22/25 at 7:58 pm to Geauxldilocks
No. Football contributes $50m in profits to support other parts of the athletic dept. we have solid programs across the board because of football.
This post was edited on 1/22/25 at 7:59 pm
Posted on 1/22/25 at 8:05 pm to Geauxldilocks
quote:
In other words we have the resources but squander it so we get our asses kicked consistently.
Not really, it is not about resources. You could be a popular team and if may people watch your teams nationwide there is potential for more revenue and your market value goes up because more investors are willing to invest in you.
This post was edited on 1/22/25 at 8:10 pm
Posted on 1/22/25 at 8:42 pm to Geauxldilocks
Our AD is horrible with finances.
Posted on 1/22/25 at 10:47 pm to calcotron
quote:
Tulane 14M
That’s a steal!

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