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NIL model developed by Aggie and Bama

Posted on 1/4/22 at 8:27 am
Posted by FreddieMac
Baton Rouge
Member since Jun 2010
24837 posts
Posted on 1/4/22 at 8:27 am
I do not see how that system is sustainable. What makes the NFL work is that all those big salaries are tied to the revenue. They have a salary cap and the expenses never exceed the revenue for an NFL franchise. Additionally, with a professional you can have them for better part of a decade not three years with an option to just transfer when they want too. Unless the labor expense some how gets tied to the revenue brought in by a program, I just cannot see donors coughing up 50 a million a year for many players that are not going to pan out. What am I missing?
Posted by Gravitiger
Member since Jun 2011
12182 posts
Posted on 1/4/22 at 8:29 am to
No one is spending $50MM a year. Maybe a tenth of that, and even that is dubious.

The "labor expense" will ultimately be tied to revenue like it is in professional leagues, but only after the players are legally recognized as "labor" with the right to collectively bargain.
This post was edited on 1/4/22 at 8:31 am
Posted by Geauxldilocks
Member since Aug 2018
5484 posts
Posted on 1/4/22 at 8:31 am to
I’ll explain as simple as I can. Salary cap is for team designated player contracts/salaries.

There is no restriction on NIL for NFL players (remember all the Drew Brees commercials)? Legally there are no restrictions for college and even some high school NIL deals. There will be no cap for this; nor can there be in capitalist society.
Posted by MNOCEOMS
Pearl, MS
Member since Sep 2021
36 posts
Posted on 1/4/22 at 8:40 am to
I saw an AD for the Alabama NIL fund last night. They charge $10 per month to support players with discounts on exclusive swag. They had several players in the ads. Model to follow.
Posted by RogerTheShrubber
Juneau, AK
Member since Jan 2009
295489 posts
Posted on 1/4/22 at 8:42 am to
its not sustainable. If it continues, college football will be destroyed in a few short years.

NIL plus no penalty transfers fricked up the game and will destroy it if it's not better controlled. Basically kids will declare just to see what deals they can get.
Posted by michael corleone
baton rouge
Member since Jun 2005
6432 posts
Posted on 1/4/22 at 8:48 am to
I think OP means in terms of economics , not legalities. The market will bear what it bears. I think his point is that the TAM /Bama model is not market driven, it’s donor driven. Their donors shelled out a big chunk for this year. OP is questioning whether they can sustain that “big chunk” year after year and what happens if they don’t. A market driven NIL is based upon revenue and tied to it , so it will ebb and flow depending upon market dynamics. It may not have a ceiling , but it can also drop if the economy (local to he school or national) dips or recesses. Personally , I don’t think you will see the Wild West of NIL much longer. Spencer Rattler and Ugaleli were indicative of what can happen when you shell out large sums to an unproven 18 year old. I think you will see more incentive and back end laced deals going forward. This will drive more kids to the portal as playing time will become the key to earning money.
Posted by RogerTheShrubber
Juneau, AK
Member since Jan 2009
295489 posts
Posted on 1/4/22 at 8:50 am to
quote:

but only after the players are legally recognized as "labor" with the right to collectively bargain.


Just end college football and create a semi pro league.

The academic side is a farce at this point.
Posted by thunderbird1100
GSU Eagles fan
Member since Oct 2007
71519 posts
Posted on 1/4/22 at 8:55 am to
quote:

I saw an AD for the Alabama NIL fund last night. They charge $10 per month to support players with discounts on exclusive swag. They had several players in the ads. Model to follow.



This isnt a bad idea for an NIL slush fund

$10/mo = $120/yr per person

If you get 25k people to sign up for this, which shouldn't be hard with the large fanbases out there, that's $3M/yr. 50k people would be $6M/yr. 100k people would be $12M/yr.
Posted by Sonofthetruth
Walker
Member since Dec 2015
1106 posts
Posted on 1/4/22 at 8:55 am to
I agree, this is the more likely scenario.
Posted by FreddieMac
Baton Rouge
Member since Jun 2010
24837 posts
Posted on 1/4/22 at 8:58 am to
quote:

I think OP means in terms of economics , not legalities. The market will bear what it bears. I think his point is that the TAM /Bama model is not market driven, it’s donor driven. Their donors shelled out a big chunk for this year. OP is questioning whether they can sustain that “big chunk” year after year and what happens if they don’t. A market driven NIL is based upon revenue and tied to it , so it will ebb and flow depending upon market dynamics. It may not have a ceiling , but it can also drop if the economy (local to he school or national) dips or recesses. Personally , I don’t think you will see the Wild West of NIL much longer. Spencer Rattler and Ugaleli were indicative of what can happen when you shell out large sums to an unproven 18 year old. I think you will see more incentive and back end laced deals going forward. This will drive more kids to the portal as playing time will become the key to earning money.



Exactly. Again, NIL is being treated as salary for players to come play. It is not being treated as NIL as it was intended or in the NFL. NIL is very targeted and specific in the NFL.

I guess I am thinking the market will correct NIL without much intervention. Or, programs are going to have to figure a way to use NIL to and tie it to the revenue of the program to provide stability. Aggie will be interesting to see how many of those paid 18 year old will see the field.
Posted by Gravitiger
Member since Jun 2011
12182 posts
Posted on 1/4/22 at 8:59 am to
quote:

Just end college football and create a semi pro league.

The academic side is a farce at this point.

Very myopic perspective. College football is far bigger than the top few NFL feeder programs recruiting the top few players who expect NIL money.
This post was edited on 1/4/22 at 9:00 am
Posted by Gravitiger
Member since Jun 2011
12182 posts
Posted on 1/4/22 at 9:01 am to
quote:

I saw an AD for the Alabama NIL fund last night. They charge $10 per month to support players with discounts on exclusive swag. They had several players in the ads. Model to follow.

Link? Because that is blatantly illegal under NCAA rules and Alabama state law.
Posted by Gravitiger
Member since Jun 2011
12182 posts
Posted on 1/4/22 at 9:02 am to
quote:

I think OP means in terms of economics , not legalities
The two are inseparable.
Posted by Salviati
Member since Apr 2006
7152 posts
Posted on 1/4/22 at 9:02 am to
quote:

I do not see how that system is sustainable. . . . What am I missing?
There was a pot full of money flowing to athletes under the table prior to NIL. That money was not paid for regular "economic" purposes. Boosters paid it to have a winning program.

With NIL, there is a pot full of money flowing to athletes on the table. That money is not paid for regular "economic" purposes. Boosters pay it to have a winning program.


There is also the school of thought that having a NC winning program provides significant, tangible, economic benefits to a school. Alabama alumni donations and student enrollment have soared since Saban re-established its winning tradition.
Posted by Gravitiger
Member since Jun 2011
12182 posts
Posted on 1/4/22 at 9:04 am to
quote:

its not sustainable. If it continues, college football will be destroyed in a few short years.
The old system wasn't sustainable, either. That's why it changed. And why it will continue to evolve.
This post was edited on 1/4/22 at 9:10 am
Posted by wareaglepete
Lumon Industries
Member since Dec 2012
17419 posts
Posted on 1/4/22 at 9:06 am to
You vastly underestimate the need to win for people at places like Bama. It is their whole sense of being. It is about bragging rights. It is their world. They will give what they need to give. They are 100% committed to winning and will do whatever it takes. They will go to parties and brag about who gave the most to get a player. Things really haven't changed except that now it is legal and the money is getting bigger.
Posted by Gravitiger
Member since Jun 2011
12182 posts
Posted on 1/4/22 at 9:08 am to
quote:

Alabama alumni donations and student enrollment have soared since Saban re-established its winning tradition.
Correlation =/= causation.

Alabama spent billions recruiting academically elite out-of-state students and upgrading their tenure-track faculty starting in the early 2000s. For example, if you come from Columbus, OH, and make a 32 on your ACT, it is cheaper to go to Bama than OSU.

Neither enrollment nor alumni donations for academics have "soared" during the Saban era. They have gotten better because they spent money to recruit better students and faculty. Athletics were just one small part of that plan.
This post was edited on 1/4/22 at 9:10 am
Posted by Topo Chico
Houston
Member since Apr 2019
447 posts
Posted on 1/4/22 at 9:16 am to
What are the impedences for organizations like TAF, and its equivalent at other schools, from being the main body that collects and then distributes the funds via "NIL" deals to players? I'm sure there are some in place, I'm just curious what they are.

Since TAF handles the fund raising for facilities, it feels like another organization competing for the same funds would be inefficient.
Posted by BilJ
Member since Sep 2003
162031 posts
Posted on 1/4/22 at 9:20 am to
quote:

College football is far bigger than the top few NFL feeder programs recruiting the top few players who expect NIL money.


is it though?
Posted by Gravitiger
Member since Jun 2011
12182 posts
Posted on 1/4/22 at 9:22 am to
quote:

What are the impedences for organizations like TAF, and its equivalent at other schools, from being the main body that collects and then distributes the funds via "NIL" deals to players? I'm sure there are some in place, I'm just curious what they are.
The funds cannot come from any school-affiliated organization, per NCAA rules and most state laws. The schools cannot be associated in any way with organizing payments, except for educating student-athletes and giving them access to a neutral portal of potential sponsors. That's why BYU, Miami, and Texas are all under investigation right now.
This post was edited on 1/4/22 at 9:25 am
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