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re: Another Cracker Barrel thread. Stock price takes a major dive!

Posted on 8/26/25 at 8:20 am to
Posted by Darth_Vader
A galaxy far, far away
Member since Dec 2011
71734 posts
Posted on 8/26/25 at 8:20 am to
quote:

As soon as you replied to my comment laughing at the "Go woke go broke" notion.


It had nothing to do with woke and everything to do with the fact you tried to use data that fits your narrative while ignoring the bigger picture that does not fit your narrative.

You people who argue that nothing is “woke” are as bad as those who think everything is “woke.”
This post was edited on 8/26/25 at 8:22 am
Posted by Mo Jeaux
Member since Aug 2008
62050 posts
Posted on 8/26/25 at 8:22 am to
quote:

It had nothing to do with woke and everything to do with the fact you tried to use data that fits your narrative while ignoring the bigger picture that does not fit your narrative.

You people who argue that nothing is “woke” are as bad as those who think everything is “woke.”


So you were commenting on "go woke go broke" or you weren't?
Posted by Mingo Was His NameO
Brooklyn
Member since Mar 2016
35661 posts
Posted on 8/26/25 at 8:23 am to
quote:

It had nothing to do with woke


Then why did you respond in kind to someone ridiculing exactly that

Like I said, I believe you believe that… because you’re a fricking retard and can’t keep your own thoughts coherent
Posted by GreatLakesTiger24
Member since May 2012
58669 posts
Posted on 8/26/25 at 8:23 am to
I have to admit, I find this outrage pretty silly
Posted by LSUfan4444
Member since Mar 2004
56543 posts
Posted on 8/26/25 at 8:29 am to
quote:

It had nothing to do with woke and everything to do with the fact you tried to use data that fits your narrative while ignoring the bigger picture that does not fit your narrative.

You people who argue that nothing is “woke” are as bad as those who think everything is “woke.”


It's not a narrative, it's evidence that the financial issues started well before the brand changed, well before they went "woke" and if anything, when the "woke" leadership came to be, the decline stock prices actually reduced. A narrative is a story, this isn't a story. It's a factual account of the timeline of their brand change as it relates to their stock value and the false perception they are are going broke because they went broke. It's stupid.

And you can stop with the reaching and deflection. Own this. I never said or insinuated nothing was woke. I only provided information that proves their stock value decline is not related to a brand change OR a woke agenda and leadership.

Their customer base has been dying off for 5+ years, literally and figuratively.
This post was edited on 8/26/25 at 8:32 am
Posted by Darth_Vader
A galaxy far, far away
Member since Dec 2011
71734 posts
Posted on 8/26/25 at 8:33 am to
quote:

So you were commenting on "go woke go broke" or you weren't?


I was commenting on the fact he chose to post the 1 year stock graph to make it look like Cracker Barrel stocks are up while ignoring the 5 year that shows their stock is down sharply.

The fact we’re even having this discussion on whether or not Cracker Barrel is “going woke” shows how bad their recent moves have been from a branding standpoint. Cracker Barrel’s brand is built on rural Southern culture, atmosphere, and food. That’s who they are. Take that way and Cracker Barrel has no identity as a brand.

Imagine if Starbucks suddenly decided they want to go to a more rustic masculine look and feel to appeal to outdoorsmen and blue-collar workers. Would that work? No. Guys would still turn their nose up to Starbucks and the middle/class soccer moms and teenage girls who make up the bulk of Starbucks customer base would be turned off. You’ve got to know your customer base and protect that base.
Posted by Darth_Vader
A galaxy far, far away
Member since Dec 2011
71734 posts
Posted on 8/26/25 at 8:37 am to
quote:

It's not a narrative, it's evidence that the financial issues started well before the brand changed, well before they went "woke" and if anything, when the "woke" leadership came to be, the decline stock prices actually reduced. A narrative is a story, this isn't a story. It's a factual account of the timeline of their brand change as it relates to their stock value and the false perception they are are going broke because they went broke. It's stupid. And you can stop with the reaching and deflection. Own this. I never said or insinuated nothing was woke. I only provided information that proves their stock value decline is not related to a brand change OR a woke agenda and leadership.


Their customer base has been dying off for 5+ years, literally and figuratively.


And as the reaction to the changes they’re making illustrates, their solution to this problem has not been helpful.
Posted by LSUfan4444
Member since Mar 2004
56543 posts
Posted on 8/26/25 at 8:38 am to
quote:

I was commenting on the fact he chose to post the 1 year stock graph to make it look like Cracker Barrel stocks are up while ignoring the 5 year that shows their stock is down sharply.


I didn't try to make it look like anything. It looks like it's up because it's up.

The 5y hurts your argument more than it helps but for some reason you'd rather dig your heels in than acknowledge that and walk away.

Their value has dropped SIGNIFICANTLY MORE while holing on to their previous brand image than since the change in image or leadership.

It's not a narrative or a story, it's a fact.


Posted by LSUfan4444
Member since Mar 2004
56543 posts
Posted on 8/26/25 at 8:40 am to
quote:

their solution to this problem has not been helpful.


You don't attract a new client base in a couple of days. It's a long play.

Their existing client base was dwindling and they needed to shift. Time will tell if it will save the company but if they go bankrupt, it won't be because they went woke. They were going broke LONG before going woke.
Posted by ragincajun03
Member since Nov 2007
27085 posts
Posted on 8/26/25 at 8:41 am to
Idiocracy world.
Posted by Mingo Was His NameO
Brooklyn
Member since Mar 2016
35661 posts
Posted on 8/26/25 at 8:42 am to
quote:

And as the reaction to the changes they’re making illustrates, their solution to this problem has not been helpful.


I actually agree with this, it just took you a dozen posts of being wrong to finally say something coherent
Posted by Darth_Vader
A galaxy far, far away
Member since Dec 2011
71734 posts
Posted on 8/26/25 at 8:42 am to
quote:

Their value has dropped SIGNIFICANTLY MORE while holing on to their previous brand image than since the change in image or leadership.

It's not a narrative or a story, it's a fact.


Is that why Cracker Barrel released a statement apologizing for the rebranding? Yeah, it’s going over great.
Posted by Mingo Was His NameO
Brooklyn
Member since Mar 2016
35661 posts
Posted on 8/26/25 at 8:43 am to
quote:

Is that why Cracker Barrel released a statement apologizing for the rebranding? Yeah, it’s going over great.


You still don’t get what he’s saying… which is not shocking

Damn
Posted by Mo Jeaux
Member since Aug 2008
62050 posts
Posted on 8/26/25 at 8:44 am to
quote:

Is that why Cracker Barrel released a statement apologizing for the rebranding?


You should read their statement again.
Posted by Darth_Vader
A galaxy far, far away
Member since Dec 2011
71734 posts
Posted on 8/26/25 at 8:48 am to
quote:

You should read their statement again.


I have read it. The fact it was even necessary to make the statement shows their rebranding is alienating a sizable portion of their core customer base.
Posted by LSUfan4444
Member since Mar 2004
56543 posts
Posted on 8/26/25 at 9:09 am to
quote:

The fact it was even necessary to make the statement shows their rebranding is alienating a sizable portion of their rapidly declining customer base.
Posted by 2quik
Member since Sep 2024
264 posts
Posted on 8/26/25 at 9:50 am to
2 things : 1. I have never been to a Cracker Barrell .We have 2-3 up her in Akron-Canton,Ohio area that I know of and 2. What was so bad /insensative about the original logo? I dont get it
Posted by spacecitydude
HTX
Member since Nov 2021
177 posts
Posted on 8/26/25 at 10:48 am to
Cracker Barrel done fricked up

quote:

Cracker Barrel’s CEO dismissed warnings from a top investor who called the $700MM rebranding ‘obvious folly’





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