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re: Mike & Mike bashing LSU for Simmons-centric marketing campaign

Posted on 5/21/15 at 2:07 pm to
Posted by NoGeaux
New Orleans
Member since Jan 2004
5568 posts
Posted on 5/21/15 at 2:07 pm to
EA used entire rosters of all NCAA teams and while they used numbers they did not use accurate hometowns or states in the bios. You could argue that EA tried to benefit or "use" likeness of every single athlete from the 3rd string deep snapper (who has zero marketability) to the Heisman QB it is spread out over thousands of athletes.

Ours is based on a single player.
Posted by lsufball19
Franklin, TN
Member since Sep 2008
68974 posts
Posted on 5/21/15 at 2:13 pm to
quote:

Ours is based on a single player.

and ours doesn't show his face or number or name. ea made every single player in the game look as closely as possible, even with the right accessories. i'm still trying to figure out why this is any different than putting a player on a media guide or poster
Posted by KingofthePoint
Member since Feb 2009
10580 posts
Posted on 5/21/15 at 2:16 pm to
quote:

Ours is based on a single player.

Is that supposed to make a difference?
Posted by King Joey
Just south of the DC/US border
Member since Mar 2004
12533 posts
Posted on 5/21/15 at 2:37 pm to
quote:

Everybody knows the star players are driving this engine


Yeah, that's why Texas A&M Football never made a nickel til Johnny Football showed up, and LSU Basketball never turned a profit until now that Ben Simmons has shown up to raise some revenue, and UCLA never sold any merchandise or season tickets or TV broadcast rights until Ed O'Bannon got there (or since he left, right?). Yeah, the decades of teams, coaches, administrators, fans and everyone else who work to build a brand like Bama or LSU or SC or Notre Dame or Texas have nothing to do with it; every penny they make is 100% solely due to whoever the current star-de-jour is.

The actual, dollar value impact of each individual player relative to the entire athletic department of their schools, compared to the actual, dollar value impact of the benefits provided by the school (scholarship, coaching, exposure, training, facilities, tutoring, housing, stipend, etc.) relative to that individual is completely out of whack . . . in the individual's favor. I struggle to imagine a college athlete whose absence from a program would have made a bigger difference to that program's bottom line than the difference not playing would have made to that athlete's bottom line. In other words, Ed O'Bannon minus UCLA Basketball is a much bigger loss than UCLA Basketball minus Ed O'Bannon. And the same is true for Manziel, Simmons, Bush, etc., etc.

Posted by NoGeaux
New Orleans
Member since Jan 2004
5568 posts
Posted on 5/21/15 at 2:46 pm to
Look as I said I like the campaign and have no problem using athlete's likenesses. Courts have disagreed.

The name of the campaign is "25 is coming" It's clearly Simmons

I hope we hold tough, but I think we fold



LINK
Posted by lsufball19
Franklin, TN
Member since Sep 2008
68974 posts
Posted on 5/21/15 at 2:49 pm to
quote:

The name of the campaign is "25 is coming" It's clearly Simmons

we had a campaign called "All Eyes on 3" for Kevin Faulk. Every single Heisman campaign has some sort of similar slogan where they clearly use the player's likeness without using his name, and it's perfectly legal. We're going to be fine actually. shite, we make jerseys for football every year that just happen to be the number of our best players at that particular time.
This post was edited on 5/21/15 at 2:50 pm
Posted by Jwodie
New Orleans
Member since Sep 2009
7322 posts
Posted on 5/21/15 at 2:57 pm to
quote:

and ours doesn't show his face or number or name.


This is an excerpt from LSU's press release (the link I posted):

quote:

This year’s campaign will focus on the arrival of the nation’s No. 1 recruit, Ben Simmons, and his chosen jersey number “25.”
Posted by CP3LSU25
Louisiana
Member since Feb 2009
52570 posts
Posted on 5/21/15 at 3:01 pm to
Outside of SVP and Russillo ESPN has some of the worst talk show hosts
Posted by Jabstep
Member since Jul 2014
2194 posts
Posted on 5/21/15 at 4:24 pm to
Listening to Mike Golic talk about anything basketball related is so informative.

That whole show sucks.
Posted by SpookeyTiger
Williamsburg, MO
Member since Jan 2012
3583 posts
Posted on 5/21/15 at 4:26 pm to
ESPN makes millions off of amateur athletes. HYPOCRITICAL as it gets.

Probably a large percentage of their revenue is made off of amateur athletes.
Posted by Trojans56
Nola
Member since Jan 2013
920 posts
Posted on 5/21/15 at 5:12 pm to
And who are Mike and Mike?
Posted by denvertiger
Golden
Member since Feb 2007
4248 posts
Posted on 5/21/15 at 5:34 pm to
quote:

Every single Heisman campaign has some sort of similar slogan where they clearly use the player's likeness without using his name, and it's perfectly legal.


Some actually use the player's likeness, name, etc. I don't listen to M&M because they're boring as hell but I have to think they went apeshit bananas when stuff like this happened. Right?




Posted by semjase
New Smyrna Beach FL
Member since May 2014
12892 posts
Posted on 5/21/15 at 8:22 pm to
quote:

"25 is Coming"
And GOING after one year! JJ better maximize his potential for the 15/16 season caus he gone UK style after one......
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