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re: New LSU Logo Flag

Posted on 9/12/17 at 4:48 pm to
Posted by Lou the Jew from LSU
Member since Oct 2006
4738 posts
Posted on 9/12/17 at 4:48 pm to
It's a new logo from 2 years ago. But manufacturers are allowed to finish their contacts and sell out existing inventory of old logos, so toonces is still around and so is the old tiger face. The old face was at just a slight angle, while the new one is looking straight out. Plus there are fewer color lines making it a better impact and easier to print.
Posted by BamaHater
Houston
Member since Sep 2003
13536 posts
Posted on 9/12/17 at 4:50 pm to
Like it was said LSU has done a poor job at branding and enforcing it. The new logo is the cleaned up Tiger Head plus they use the Tiger Eye as well. You still however see the jumping toonces and the toonces head being used as well. Hell major tv networks and online media still use toonces even though that had not been our logo for a few years. LSU doesn't enforce its brand and make the networks use the correct logos. They even use toonces on consession stands in TS and other places around campus. LSU needs to clamp down and enforce its brand identity.
Posted by Alt26
Member since Mar 2010
28738 posts
Posted on 9/12/17 at 5:04 pm to
quote:

Agreed. Im baffled that LSU rebranded the tiger (cleaned up the old logo), but refused to use it everywhere, like we saw with toonces on the skyline club tables. Its bizzare.


It's been used extensively for the basketball program for a few years now (uniforms, center court, shooting shirts, etc). They are starting to bring it in more and more with the football marketing, but the "eye" is still the primary graphic logo associated with the football program.
Posted by dcw7g
Member since Dec 2003
1980 posts
Posted on 9/12/17 at 7:24 pm to
quote:

Nike has quite a bit.


Thanks for pics. Link? Don't make me Google something.
Posted by The Hurricane
Gulf of Mexico
Member since Aug 2011
8059 posts
Posted on 9/12/17 at 7:29 pm to
quote:

like we saw with toonces on the skyline club tables. Its bizzare

Spoke with a friend in marketing and he said heads rolled because of that screwup.
Posted by Lakeboy7
New Orleans
Member since Jul 2011
23965 posts
Posted on 9/12/17 at 7:45 pm to
quote:

That logo's been around for a long time.



Posted by Tiger-kev
Mobile, AL
Member since Feb 2005
527 posts
Posted on 9/12/17 at 7:50 pm to
And where do I find the caps that players are wearing to interviews....TIGERS across the front???
Posted by jbraua
Oklahoma City, OK
Member since Oct 2007
6795 posts
Posted on 9/12/17 at 9:41 pm to
quote:

Thanks for pics. Link? Don't make me Google something.


LSUshop.net
Posted by TigerFan4040
Member since Sep 2013
4386 posts
Posted on 9/13/17 at 8:42 am to
quote:

Spoke with a friend in marketing and he said heads rolled because of that screwup.


Good to hear, that was embarrassing. (From a Branding/Marketing standpoint)
Posted by Tiger_n_ATL
Atlanta
Member since Jul 2005
32457 posts
Posted on 9/13/17 at 10:36 am to
quote:

m baffled that LSU rebranded the tiger (cleaned up the old logo), but refused to use it everywhere
I see it all over the place, on all kinds of merchandise.

The larger issue is that we have multiple logos, tiger heads, tigers, and fonts. As a marketing/branding expert, I find this to be abhorrent.
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