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NBA teams sporting sponsors on their uniforms his has been talked about for years. It looks now like the Boston Celtics will be one of the first by rocking General Electric ads on their uniforms during the 2017-18 Season. Per the Associated Press...

A league official familiar with the deal says the Boston Celtics have reached an agreement with General Electric to put the company’s logo on the team’s uniform.

The official spoke on the condition of anonymity on Tuesday night because the announcement was scheduled for Wednesday.
Apparently the Philadelphia 76ers and Sacramento Kings also have deals in place with StubHub and Blue Diamond Growers to do the same.


Filed Under: NBA
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I want to throw up.
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Giantkiller90 months
fricking disgraceful.
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HailFreezusOver90 months
Greedy fricks, does this mean the hour of commercial interruptions of the game will b cut back? Haven't watched an NBA game in 2 years and I'm not missing anything. Are we China now? European premier league?
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cameron78978790 months
At least with soccer you get 90 minutes without commercials in exchange for jersey ads.
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YellaPurp90 months
The jersey is Electric!
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saint tiger22590 months
"His has"
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ClientNumber990 months
I'll never buy a jersey again. And may others won't either.
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OeauxCanada90 months
Doesn't look bad but it's only the beginning. Will be puke before you know it. Anything similar to NASCAR is a bad thing
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USEyourCURDS90 months
So will ticket prices be lower? Will they shoot appliances into the crowd during timeouts?
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Jackie Chan90 months
1. No 2. I hope so.
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