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re: Yeti is getting roasted on FB comments for cutting ties with the NRA

Posted on 4/21/18 at 12:27 pm to
Posted by mauser
Orange Beach
Member since Nov 2008
26039 posts
Posted on 4/21/18 at 12:27 pm to
Should change their name to Betty
Posted by Tiger Prawn
Member since Dec 2016
25055 posts
Posted on 4/21/18 at 12:28 pm to
Does this mean that Yeti decals on truck windows will now be negative baw-cred points?
Posted by tigersownall
Thibodaux
Member since Sep 2011
16634 posts
Posted on 4/21/18 at 12:36 pm to
They already are. They have had their coolers marked down for a month now. I ordered a 65 for 191. Waiting 4 months for the bitch though because I got it in sea foam green
Posted by ntrcptr
Baton Rouge
Member since Nov 2009
670 posts
Posted on 4/21/18 at 12:37 pm to


This post was edited on 4/21/18 at 12:38 pm
Posted by chinhoyang
Member since Jun 2011
25568 posts
Posted on 4/21/18 at 12:38 pm to
quote:

Do they not know who their customer base is?


You see this all the time on social media. Some local restaurant in Texas does something and they get pillaged on facebook - all by people who don't live in Texas. Then, they react to the social media "outrage" instead of ignoring it and continuing to serve their customer base.
Posted by rintintin
Life is Life
Member since Nov 2008
16954 posts
Posted on 4/21/18 at 12:41 pm to
quote:

But are they? I know it appears that way on the surface but I have seen nothing official from the company. Given they put off their IPO I would not be surprised that this was merely corporate belt-tightening as a result of increased pressure from the copycats which from the outside appears to be an existential crisis for them. It is a cult brand but their base is not exactly the type to buy Veblen goods. 


If their strategy is to go after the SJW's, hipsters, and affluent left leaning types, all I say is good luck trying to sell those people a freaking ice chest.

Seriously the only people I've ever seen with Yeti's are hunter and fisher baws, and the Southern frat types.
Posted by Caligula
Member since Apr 2018
68 posts
Posted on 4/21/18 at 12:43 pm to
I find it hard to believe a TX based company selling overpriced ice chests to good ole baws did this.
Posted by Fe_Mike
Member since Jul 2015
3693 posts
Posted on 4/21/18 at 12:45 pm to
Looks like they deleted the post with a quickness ??
Posted by Caligula
Member since Apr 2018
68 posts
Posted on 4/21/18 at 12:48 pm to
This is their front page on the website:



You think those two baws in the camo flat-bottom are OK with Yeti withdrawing NRA support?

This has to be a mistake.
Posted by Athis
I AM Charlie Kirk....
Member since Aug 2016
15692 posts
Posted on 4/21/18 at 12:48 pm to
I pissed about this...I can't wait for the yuge sale!
Posted by Mike da Tigah
Bravo Romeo Lima Alpha
Member since Feb 2005
61358 posts
Posted on 4/21/18 at 12:51 pm to
Sounds like they got tired of winning.
Posted by Ed Osteen
Member since Oct 2007
58820 posts
Posted on 4/21/18 at 12:51 pm to
quote:

If their strategy is to go after the SJW's, hipsters, and affluent left leaning types, all I say is good luck trying to sell those people a freaking ice chest.


It can’t be because they aren’t that stupid but I’m also confused with the decision. Maybe some decision maker just really feels strongly enough about the NRA that he/she is willing to lose some customers over it
Posted by LCA131
Home of the Fake Sig lines
Member since Feb 2008
76250 posts
Posted on 4/21/18 at 12:56 pm to
I'm gonna speculate that they looked at the stats, crunched the numbers and based the move on what the dollars said.
Posted by Mike da Tigah
Bravo Romeo Lima Alpha
Member since Feb 2005
61358 posts
Posted on 4/21/18 at 12:56 pm to
quote:

Maybe some decision maker just really feels strongly enough about the NRA that he/she is willing to lose some customers over it


Reason enough to enjoy their fail. When you put your politics above business in your business, you can suffer the consequences and I’ll enjoy the fall, because you truly deserve to fall. People are buying your coolers, not your politics, but when you’re stupid enough to throw your politics into your sales department, you’re a fricking idiot, and deserve to go away.

Posted by weagle99
Member since Nov 2011
35893 posts
Posted on 4/21/18 at 12:58 pm to
Comments are still there on the FB app.

Deleting comments will just make it worse for them.
Posted by Ross
Member since Oct 2007
47827 posts
Posted on 4/21/18 at 1:00 pm to
I don’t know who could ever have seen that one coming


2018: the year businesses decided to fail on purpose
This post was edited on 4/21/18 at 1:00 pm
Posted by Sao
East Texas Piney Woods
Member since Jun 2009
68469 posts
Posted on 4/21/18 at 1:01 pm to
Maybe Yeti is fed up with the way the NRA preys a certain type of person for profit, influence and cool photos... someone needed to take a stand on taking advantage of these people and if Yeti isn't the perfect company to do so I don't know who would be.
Posted by DeafJam73
Baton Rouge
Member since Sep 2010
19122 posts
Posted on 4/21/18 at 1:01 pm to
quote:

Companies ought to stay out of politics. Their marketing departments seem mostly clueless.


Virtue signalling. It’s no better than people who changed their Facebook profile photos to whatever feel good cause of the week.
Posted by GeauxxxTigers23
TeamBunt General Manager
Member since Apr 2013
62514 posts
Posted on 4/21/18 at 1:03 pm to
quote:

I'm gonna speculate that they looked at the stats, crunched the numbers and based the move on what the dollars said.
Not all business people have business sense.
Posted by stillplayswithcars
Member since Jan 2018
183 posts
Posted on 4/21/18 at 1:04 pm to
Once the equity partners bought the 80% from the original owners, they get to call the ($$$$) shots.
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