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re: Why would a company alienate half their potential customer base with an expensive ad?

Posted on 2/4/18 at 8:42 pm to
Posted by GoIrish02
Member since Mar 2012
1491 posts
Posted on 2/4/18 at 8:42 pm to
Not really, they make ads targeted at certain demographics (18-34 year olds) while not realizing those demographics don't have either the numbers or any money to buy the product, while alienating the person who has money and would've bought if you hadn't gotten liberal/political.

The silent majority of "typical white people" still comprise roughly 3 out of 4 people in the US, despite what Madison Avenue trys to tell you.

Posted by Mingo Was His NameO
Brooklyn
Member since Mar 2016
37551 posts
Posted on 2/4/18 at 8:46 pm to
quote:

thats not true tho, they have to keep making more money so their stock prices go up



You're right. Do you think making an ad that could be perceived as political is the best way to maximize shareholder value?
Posted by Fontainebleau Dr.
Mid-View New Orleans
Member since Dec 2012
2401 posts
Posted on 2/4/18 at 9:02 pm to
quote:

thats not true tho, they have to keep making more money so their stock prices go up


Ask George Soros if he cares about stock prices.
Posted by Zappas Stache
Utility Muffin Research Kitchen
Member since Apr 2009
43558 posts
Posted on 2/4/18 at 9:30 pm to
I would say it's about 5% of their base. They are trying to attract the educated demographic.
Posted by GreatLakesTiger24
Member since May 2012
61599 posts
Posted on 2/4/18 at 9:31 pm to
quote:

Not really, they make ads targeted at certain demographics (18-34 year olds) while not realizing those demographics don't have either the numbers or any money to buy the product, while alienating the person who has money and would've bought if you hadn't gotten liberal/political.
yep, goirish02 knows better than one of the biggest companies in the world
Posted by OweO
Plaquemine, La
Member since Sep 2009
122534 posts
Posted on 2/4/18 at 9:44 pm to
If I had to bet, they probably have a good idea of what they are doing..
Posted by CajunPhil
Chimes
Member since Aug 2013
828 posts
Posted on 2/4/18 at 9:49 pm to
quote:

Because progressivism doesn’t care as much about money; they care about power.


You must not have heard about Hillary and Bill.
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