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Guess Whether this is Satire.

Posted on 7/27/20 at 10:36 am
Posted by blueridgeTiger
Granbury, TX
Member since Jun 2004
22419 posts
Posted on 7/27/20 at 10:36 am
quote:

Beloved national grocery chain Trader Joe's is phasing out some of their brand names long used for ethnic food products amid growing pressure that the names are "racist." Some of the labels that will be changed include Mexican foods packaged under the brand "Trader Jose's" and Chinese foods sold under "Trader Ming's."

"The grocery chain labels some of its ethnic foods with modifications of 'Joe' that belies a narrative of exoticism that perpetuates harmful stereotypes." It lists examples, like, "'Trader Ming's' is used to brand the chain's Chinese food, 'Arabian Joe' brands Middle Eastern foods, 'Trader José' brands Mexican foods, 'Trader Giotto's' is for Italian food, and 'Trader Joe San' brands their Japanese cuisine."

In a statement published by the New York Times, a corporate spokesperson for Trader Joe's revealed that the ethnocentric approach to product names was initially "rooted in a lighthearted attempt at inclusiveness," but acknowledged that "it may now have the opposite effect—one that is contrary to the welcoming, rewarding customer experience we strive to create every day."


Eat This
Posted by Centinel
Idaho
Member since Sep 2016
46805 posts
Posted on 7/27/20 at 10:37 am to
Of course it's not satire.

Posted by fr33manator
Baton Rouge
Member since Oct 2010
135060 posts
Posted on 7/27/20 at 10:38 am to
They already changed their “Dixie Peach” to “country peach”
Posted by LSUJML
Central
Member since May 2008
56855 posts
Posted on 7/27/20 at 10:38 am to
It’s Trader Joe’s so I’m guessing it’s real
Posted by skidry
Member since Jul 2009
3589 posts
Posted on 7/27/20 at 10:41 am to
The fact that they think “Trader Joe’s“ is still acceptable in light of those statements reveals that they really do think Merica is a white nation with a few outliers sprinkled among the population.

Using a name popular to a particular ethnicity either is or isn’t racist.

Posted by statman34
Member since Feb 2011
3854 posts
Posted on 7/27/20 at 10:43 am to
I love Trader Joe's as they are one of the best run grocers in the country. Having said that, they are all far left-leaning socialist hopeful little people. But they are really nice and friendly Marxists, so I will continue shopping there.
Posted by Box Geauxrilla
Member since Jun 2013
19221 posts
Posted on 7/27/20 at 10:49 am to

I can't wait until they fully rebrand all of the packaging and then the same folks come out and say they are whitewashing ethnic foods by using the American "Joe" on the packaging.
Posted by Uptowner
The OP
Member since Oct 2019
2030 posts
Posted on 7/27/20 at 11:07 am to
quote:

Guess Whether this is Satire.


"German satire" is a thing, but this post is only the former.
Posted by sand mountainDvalues
Member since Oct 2018
8718 posts
Posted on 7/27/20 at 11:10 am to
Reds are officially bigger snowflakes than libs
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